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McCANN Canada

@mccanncanada

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TRUTH WELL TOLD™

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Adding two silver Effies to the shelf for effective work 🥈🙂‍↕️

🥈 @kidshelpphone - Defining Help
Disease Awareness & Education: Non-Profit

🥈 @bayer4cropsca - We’re Going to Be Your #1 Canola Seed
Business-to-Business

Thank you to our clients, partners and teams for helping turn strong insights into measurable results.

#TruthWellTold by @mccanncanada

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3 days ago

Incredibly proud to see our work recognized at the 2026 Effie Awards:

🏆 @bayer4cropsca - We’re Going to Be Your #1 Canola Seed
🥉 Agriculture, Industrial & Building
🥉 David vs. Goliath Situational

🏆 @petrocanada - Special Delivery
🥉 B2B

Big congratulations to everyone who helped make these wins happen across our teams, clients and partners. #TruthWellTold delivers. 🙌 by @mccanncanada

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12 days ago

Turns out, good strategy comes with hardware. Last night, we picked up 9 wins at the @strategymagazine’s Awards, including a Public Service Grand Prix for Feelings To Text.

Feelings To Text - @kidshelpphone
🏆 Public Service Grand Prix
🥇 Niche Strategy
🥇 Tech Strategy
🥈 Connection Strategy

Defining Help - @kidshelpphone
🥇 Data Driven Strategy
🥈 Cause/Public Service

Special Delivery - @petrocanada
🥇 B2B Strategy
🥈 Evolution Strategy: Keeping it Fresh

Suck It - @goodstart_ca
🥇 Game Changer

A huge congratulations to the teams, clients and partners behind every win.

#TruthWellTold by @mccanncanada

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18 days ago

More Prizes. More Winners. More spots for Lotto Max!

Lotto Max now has as many $100K prizes as there are millions in the jackpot. That’s what’s behind ‘A Whole Lotta Lotto’, our latest campaign for WCLC and the debut of Lotto Max’s new green spokesuit.

Because when there are more chances to win, there are a whole lot more stories to tell.

#WholeLottaLotto #TruthWellTold

@alfredofilms @pirate.sound @thinkagnostic @6musicandsound @pinkyswearvfx @roosterpost by @mccanncanada

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a month ago

Truth Well Told. Results to match. We’re excited to see our work recognized at the 2026 Effie Awards.

✨ @kidshelpphone - Defining Help
Data-Driven
Youth Marketing
Disease Awareness & Education
Non-Profit

✨ @bayer4cropsca - We’re Going to Be Your #1 Canola Seed
Agriculture
B2B
David vs. Goliath

✨ @petrocanada - Special Delivery
B2B

The work spans categories, audiences and industries but the focus stays the same: delivering meaningful results. Great work to all involved 🙌 by @mccanncanada

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a month ago

We’re honoured to bring home three awards at the @geretyawards this year for our work with @kidshelpphone designed to make support more accessible to young people across Canada.

Feelings To Text
Silver – Health Cut (Digital)
Bronze – Innovation Cut (Digital)

Help!
Bronze – Craft Cut (Sound Design) @wearegraysonmusic

If a young person in your life needs support, help is available 24/7:
Message online at KidsHelpPhone.ca
Youth can text 686868
Adults can text 741741
Call 1-800-668-6868 by @mccanncanada

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a month ago

Nine wins for one mission that matters. We’re proud to see our work with @kidshelpphone recognized with 9 @appliedartsmag Awards:
Help!
- Editing Video
- Music
- PSA/Charity Video

Feelings To Text
- Cause-Related Advertising
- Mobile/Tablet
- Website/Microsite

Defining Help
- Entire Advertising
- Pro Bono/PSA/Charity Entire Ad
- Copywriting for Static Ads

If a young person in your life needs support, help is available 24/7:
Message online at KidsHelpPhone.ca
Youth can text 686868
Adults can text 741741
Call 1-800-668-6868 by @mccanncanada

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2 months ago

Good work has a way of adding up 🙂‍↕️ We’re proud to be shortlisted for @strategymagazine’s Agency of the Year.

A recognition earned through the collective efforts of our teams and clients across the work:
Sisterhoodie - @lorealparis
Feelings To Text - @kidshelpphone
No Time To Hibernate - @petrocanada
Indigenous Playmaker - @mastercardca
Suck It - @goodstart_ca

Big thanks to everyone who put their talent, trust and partnership into these ideas 🙌🤞

#TruthWellTold by @mccanncanada

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2 months ago

It’s always a good day to celebrate BK! A huge congrats to our CEO, Bryan Kane on being a part of @campaigncanada's Hard Power List. Incredibly well deserved. 💪 by @mccanncanada

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2 months ago

Three wins at the 2026 @communicationarts Advertising Competition for our work with @kidshelpphone ✨

🏆 Feelings To Text - Digital Advertising
🏆 Defining Help - Public Service (Series)
🏆 Help! - Public Service TV

Congratulations to our teams, partners and everyone who brought this work to life.

If a young person in your life needs support, help is available 24/7:
Message online at KidsHelpPhone.ca
Youth can text 686868
Adults can text 741741
Call 1-800-668-6868

#TruthWellTold by @mccanncanada

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2 months ago

The biggest innovation in ice. Literally. Introducing the @petrocanada Ice Pump.

Stop by on your way to the cottage and get exactly the right amount of ice. Not one cube more 🧊 taken in Bradford, Ontario by @mccanncanada

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3 months ago

Congrats to our Head of AI, Eli Ferrara, on making @campaigncanada's first ever AI Power 10. A powerhouse in and out of the AI space, we’re proud to have Eli on our team! by @mccanncanada

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3 months ago