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Jon Toy

@meatjon

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I am a welfare butcher and I love meat, whether it's aged, cured, salted, brined or cooked. Owner of Meat Jon
Also Co-founder of The Butchers Table.

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👀 A little sneak peek behind the doors…

Yesterday we got our first proper look inside the future home of Slí na Feirme and suddenly, all the planning, meetings, paperwork, applications, conversations and big ideas started to feel very real.

There’s still plenty to do, but this space will become something we’ve been working towards for a long time: a farmer-led processing unit built around small-scale farming, local food and getting more value back to the people producing it.

A place where we can turn great local meat into great food from fresh cuts to sausages, burgers, bacon, hams and more while developing the nose-to-tail side of the project and making better use of the whole animal.

We’re building this step by step, with farmers, independent abattoirs, local businesses and our wider BioRegion community around us.

It may not look like much just yet…

…but we can already see what it’s going to become. ❤️

Slí na Feirme is getting very real..........

More soon. 👀 🥩

#community #farmtofork #irishfarming #foodsovereignty #farmerled taken in Waterford, Ireland by @meatjon

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12 days ago

Thank you to everyone who attended and supported Féasta na Feirme, the Farmer's Feast, last Friday!

A huge thank you to @dunhilleducation for the beautiful setting and to the producers who contributed to the feast of local and organic food @barefoot.farm @garrai_mara @green_mans_garden @seagullbakerytramore @newbard_farm @mcgrathsbutcherslismore

🙌 To Chef Luis Martin @mara_waterford and Jon Toy @meatjon for preparing the most gorgeous dishes.

Thank you @nocht.studio for capturing the day.

We came together to celebrate Really Resilient Food with the soft-launch of Slí na Feirme - a farmer-led multi-species meat processing facility spearheaded by Siobhan Hubbard of @newbard_farm and Jon Toy of @meatjon.

Guided by the co-created Dromana Declaration, Sli na Feirme is restoring a missing link in a resilient, regional food system. It aims to support farmers, strengthen local economies and reconnect people with the food produced in their own region.

Follow their exciting next steps and support their crowdfunding @sli_na_feirme!

#ReallyResilientFood #SlínaFeirme #LocalFood #SouthEastIreland taken in Dunhill Multi-Education Centre by @meatjon

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2 months ago

We’ve spent the past 18 months laying the groundwork. Now, we’re ready to take the next step.

Slí na Feirme was created around a simple belief: Ireland should have the capacity to feed itself well.

For livestock farmers in South East Ireland, access to appropriate local meat processing is a crucial part of making that possible. It means keeping more value within our bioregion, supporting viable farming livelihoods, and reconnecting people with food produced close to home.

Our farmers and butchers are ready. The business plan is in place. The facility for Phase 1 of the Slí na Feirme Processing Unit is nearly ready for us to move in.

Now we need to equip it and give the new operation the foundations it needs to get up and running sustainably.

👏Today, we’re opening our crowdfunding campaign.

🤝Funds raised will help purchase equipment and support the essential early operating costs of the processing unit, including staffing, packaging, transport and the first months of operation.

🔥This isn’t the end goal. It’s the first practical step towards something much bigger: a farmer-led bioregional Irish food system built around collaboration, fair value and greater local ownership.

If that is something you would like to see become a reality in South East Ireland, we’d be very grateful for your support, whether that’s contributing to the campaign or simply sharing it with someone who might want to be part of it.

🔗 Crowdfunding link in our bio.

We’re also speaking with people interested in supporting Slí na Feirme through patient investment. Please contact slinafeirme@bioregion.ie if you’d like to learn more.

#SlíNaFeirme #IrishFarming #SouthEastIreland #LocalFoodSystems #FoodSovereignty taken in Ireland by @meatjon

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2 months ago

🥩 Harvest Kitchen | Friday 4th | 7:00–8:00pm

🔥 Mutton Dressed as Lamb

A Butchery & Cookery Demonstration with Eimear Brazil & Jon Toy

Round off an incredible day in the Harvest Kitchen with a fascinating collaboration between chef Eimear Brazil and master butcher Jon Toy.

Discover how lesser-known cuts of meat can deliver outstanding flavour without breaking the budget. Jon will share expert butchery tips, including what to ask for at your local butcher, while Eimear demonstrates how to transform these underrated cuts into impressive dishes that are full of flavour and perfect for entertaining.

Whether you’re a confident home cook or just looking for fresh inspiration, you’ll leave with practical tips, new ideas and plenty of confidence to elevate your next meal.

📍 Harvest Kitchen
🗓️ Friday 4th
🕖 7:00–8:00PM

#waterfordharvestfestival #EnjoyWaterford taken in Waterford City by @meatjon

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2 months ago

Happy Sunday lovely people! We have a bit of news - as part of @waterfordfestivaloffood we will be taking part in a very special event with some fantastic people, hosted by Jane from @craiclystories - taking place in the Waterford Medieval Museum, we will be providing some of our sourdough to help @meatjon prepare a two course supper and then there will be some tales told by some specially selected storytellers, locals and business owners (including your favourite cranky bakers) through the evening. This unique event takes place on Friday evening (the 24th) and a limited number of tickets are still available here: https://www.craiclystories.com/events-2-1/waterford-food-festival taken in Waterford Medieval Museum by @meatjon

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6 months ago

Just a few lovely faces of Waterford food and drink legends…. Along with fantastic Waterford and spaces that the CRAICLY stories will be being spun within!!! 🍾 24-26th April! @waterfordtreasures Friday at 7pm, to Dromana House on Sat at 7pm and a soothing Sunday gathering in @stcarthagescathedral on Sunday afternoon!!! 🌳 See you there!!!! tickets on Festival Website 🎫 @meatjon @unionwinebarkitchen @joestorytellerbrennan @knockanorefarmhousecheese @garrai_mara @newbard_farm @waterfordfestivaloffood taken in Waterford, Ireland by @meatjon

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6 months ago

Just Two weeks!!! 🌈 FRIDAY April 24th!!!! 🌈. The Spring is blasting off, and we are in @waterfordfestivaloffood in just two weeks!!! 🌞 Join us on a story journey around the food heritage tales of Waterford 🌞 kindly supported by @tescoirl #craiclystories #storytellingireland #bordfailte #. Stories from @joestorytellerbrennan and local, culinary food stories including @heyoysome @meatjon @newbard_farm and hear of some of the world famous food achievements of this wonderful city! @comeragh_mountain_lamb served in medieval rooms of @waterfordtreasures !! Tickets disappearing rapidly! Via www.craiclystories.com AND www.waterfordfestivaloffood.com taken in Waterford, Ireland by @meatjon

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6 months ago

Potk breakfown this week, locsl outdoor reared pork. cant beat it.
Will be trying some charcuterie soon, any tips @londonsmokecure by @meatjon

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9 months ago

Starting January off with some great beef. These made some stunning Ribeyes. Gone in a few hours!! taken in Waterford, Ireland by @meatjon

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9 months ago

have some beautiful sirloin steak, caramelised onions, and chimichurri in a panini bun. Come on down to Mountain View from 10 to 3.
#steak #grassfed #butcher #beef #sirloin #sandwich by @meatjon

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a year ago

#butcher #beef #bbq #freerange #pork #sundayroast #pork #steak #dryaged #butchershop taken in Ladywell Village, Lewisham by @meatjon

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a year ago

Know Your Cuts, Love Your Meats! ✨🥩

Join master butcher Keith Grant (Grant Master Butchers) & Jon Toy (Meat Jon) for a fireside chat on all things flavourful! Guided by MC Siobhán Donohoe, they’ll share insider tips, butcher’s secrets, and why local meat = unbeatable taste.

From grass-fed sirloin to pork to chicken, discover the hidden gems beyond fillets and rib-eyes. Learn:
🔪 Which questions score you a mid-week bargain
🥩 How meat has its own seasons
🍴 Ways to elevate everyday meals

📅 Sunday 26th October
⏰1:15pm
📍 Taste Stage
🎟️ FREE

More info, https://savourkilkenny.com/events/keith-grant-and-jon-toy/

#TasteFestival #KnowYourCuts #LoveYourMeats #IrishFood #EatLocal #ButcherTips taken in Kilkenny, Ireland by @meatjon

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a year ago