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The official Moomin® account brings you the best of the lovable Moomins, created by @tovejanssonofficial
2026 - We're braver together 🧡
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“There had never been an autumn when it had rained so much … Suddenly summer seemed so far away that it might just as well have never been and the distances between the houses seemed greater and everyone crept inside.” 
- Moominvalley in November (1970)

Summer will come back when it’s ready. Until then, autumn asks only that we slow down and let the gloom be a little cosy. There is no better sound to read by than rain pattering softly on the roof, anyway. by @moomin
9
a day ago
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"I don’t think The Groke even understands that everyone is afraid of her; she’s probably just trying to get closer so she can have some company."
- Tove Jansson (1993)

In Moominpappa at Sea, Moomintroll goes down to the beach every night with a hurricane lamp, and every night the Groke is there, gazing at its light, singing and dancing. When the paraffin finally runs out, Moomintroll worries he has let her down when he goes to meet her without it. Yet the Groke is pleased to see him. She dances for him, and after she leaves, he finds that the sand where she stood isn't frozen at all. For once, she left no cold behind. 

Why is the Groke so lonely? Tove Jansson’s explanation from the link in bio. by @moomin
55
5 days ago
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“Now I’ve got to go and make up the beds in the cave.” - Comet in Moominland (1946)

With the comet getting closer, there is no time to waste.☄️ The Moomins pack up everything they can and hurry to Sniff’s cave, their new home. Even the bathtub finds its way up to the cave!

But will everyone make it to the cave in time?

Animation by Sato Chihiro by @moomin
14
11 days ago
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Something is glowing on the horizon. ✨

Where the forest meets Moominvalley. 

Here’s a first glimpse. The rest remains hidden behind the branches. 

AARNI x MOOMIN Watch Collection, coming soon. Join the waitlist via the link in @aarniwood bio. 

#aarnixmoomin by @moomin
35
12 days ago
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The Groke paid a rare visit to the Moomin Museum in Tampere, Finland, last Saturday to celebrate the opening of Moomin Mug Mania, an exhibition on Moomin mugs and the culture of collecting them.

A new mug was simultaneously added to the collection. The illustration for “Winternight Glow” is based on a painting made by Tove Jansson for the novel Moominland Midwinter (1957). The Groke, with her ever-looming loneliness, fronts the new mug, made in collaboration between Moomin Arabia and the Moomin Museum. The mug is sold exclusively at the Moomin Museum in Tampere until October 26.💙 by @moomin
56
13 days ago
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In Moominvalley, every character has their own way of finding their way. Some lead with courage, some with kindness, and some are always ready to make an unexpected move.

@printworksmarket × @moominofficial. Let the game begin. by @moomin
65
14 days ago
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“Time for her was endless and passed very slowly. Time for her contained nothing, except the occasional lamps which were lit as autumn approached.” - Moominpappa at Sea (1965)

As the evenings grow longer, it is nice to slow down and have an evening alone, only accompanied by the warm glow of a single lamp and perhaps a great book. Happy October! 🍂 by @moomin
20
14 days ago
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Your stories, now with a touch of Moomin magic. ✨ Give your favorite everyday memories a lifelong home in our new special-edition Moomin covers!

Read more about the collaboration at onceupon.photo by @moomin
36
15 days ago
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Moomin Novels collection continues…
The story of Comet in Moominland enters its next chapter. 

As the comet draws closer to Moominvalley, the journey continues through unexpected encounters, moments of uncertainty and the comfort of being together.
For the third Novels drop, we return once again to Tove Jansson’s beloved story, bringing its original illustrations to life through new designs.

Familiar characters, new moments. All carrying the timeless feeling of adventure, friendship and home at the heart of Comet in Moominland.

Discover the third Moomin Novels drop (🔗 in bio) and continue the journey with us.

#nordicbuddies #moomin #moominofficial #moominillustration taken in Merihaka by @moomin
15
20 days ago
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Winternight Glow arrives to @moominmuseum this weekend✨⁠
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With everyone frozen with fright of The Groke's icy-cold presence, Too-ticky explains that she is just terribly lonely and would only like warmth and closeness. ⁠
⁠
Join our illustrator, Parvati Pillai, as she shares the inspiration behind the new Winternight Glow mug's illustration and the touching story from the Moominland Midwinter novel from 1957. 🩵⁠
⁠
#moominarabia #moomentsofmagic by @moomin
7
21 days ago
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Happy Hobbit Day! The new landmark edition of The Hobbit, charmingly illustrated by Tove Jansson, publishes today!

Tove Jansson is now known and beloved the world over as the creator of the Moomins, but it was in 1960 that she was invited to illustrate J.R.R. Tolkien’s The Hobbit. The result was a perfect pairing of words and pictures, which has never before been published in English – until now, in this gorgeous new edition to celebrate The Hobbit's 90th anniversary!

This edition features stunning illustrations to delight both Tolkien readers and Moomin fans alike, alongside the full text of this beloved classic. Take a sneak peek at the book and see some of Tove Jansson's sketches from the archives...

#TheHobbit #Moomins #ToveJansson #JRRTolkien #bookrecs by @moomin
120
23 days ago
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Bonjour, Paris!

For the first time ever in France, the Moomin pop-up shop has officially opened its doors at 36 Rue Étienne Marcel… and the grand opening was nothing short of a Moomin fan moment.

From longtime Moomin lovers to brand-new fans, Paris came through to celebrate, shop, snap pics and show just how much love there is for the Moomins.

📍 36 Rue Étienne Marcel, Paris
📅 Open through 3 October 2026 by @moomin
54
25 days ago
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