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Music Tech Netherlands

@musictechnl

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MTNL is a collaborative network at the intersection of music and technology, part of Music Tech Europe.

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Most of the talk about AI and music technology has stayed with production, distribution and rights. The live sector has had far less of it, even as technology changes how fans find events, how venues run and how artists reach a crowd.
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That gap is the brief for the third Music Technology Workshop from AFEM and Music Tech Netherlands (@musictechnl), on the Friday of Amsterdam Dance Event. The format is hands-on: promoters, venues, agents, managers and live tech companies work in small groups through ticketing and access, audience data for promoters, fan engagement at the venue, and the systems behind booking and touring, then build answers out of tech that already exists.
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Hosted by:
_ Rufy Ghazi (@lady_ruffelin), Music Tech & Research Executive
_ Maarten Walraven, Music Tech Netherlands
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_ Date and time: Friday 23 October, 15:00-17:00
_ Location: FUGA (@fugamusic), Prinsengracht 581-583, 4th floor
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Last year's workshop became an article on Music Industry 3.0, and this year's findings will be published by MUSIC x.
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There are 30 places, so please only take one if you can definitely make it. RSVP via the link in our bio. by @musictechnl

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2 days ago

How might we experience music in the future, and what role will technology play?

During the next MTNL Research event, theo ploeg and Koos Zwaan will introduce speculative design: a method for exploring possible futures rather than predicting one.

In this interactive workshop, participants will work with imagined scenarios to examine how emerging technologies could change music creation, live experiences and distribution. Together, we’ll discuss the opportunities, consequences and choices these futures present.

Organised with the Research Group Innovation in the Music Industry at Hogeschool Inholland and Studio Hyperspace.

📅 Thursday 24 September, 16:00–18:00
📍 Hogeschool Inholland Amsterdam
💙 Free for MTNL members
🎟️ €25 for non-members (Link in Bio)

Drinks afterwards at Bar Baggerbeest 🍻 taken in Hogeschool Inholland by @musictechnl

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a month ago

Last year, our team attended @musicfrontiersconf and came away inspired by the conversations between the music industry and the people building its future.

This year, Music Tech Netherlands is proud to return as an official community partner. Taking place during Reeperbahn Festival, MUSIC FRONTIERS brings together artists, labels, managers, technologists, startups and policymakers to explore how technology is reshaping music creation, live experiences and distribution.

🟠 Members of the Music Tech Netherlands community receive 30% off tickets. Email us at info(at)musictechnetherlands.com for an exclusive discount code.

See you in Hamburg!

📅 17–18 September 2026

📍 Schmidtchen & Angie’s Nightclub, Hamburg by @musictechnl

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2 months ago

Spotlighting one of our founding members @teffiester, who recently took the leap and launched her own company Nexus Polaris, managing technology projects for the cultural sector.

Also catch her on the @musictechnl x @effenaarlab x @fontys.rockacademie panel at the Music Innovation Program of @hitthecity.festival this Saturday. by @musictechnl

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2 months ago

The best ideas don’t come from a panel or presentation, they start over a drink.

🔸 On Thursday 20 August, we’re hosting an informal MTNLgettogether in Utrecht. Whether you’re building a startup, creating music, researching new technologies, or simply curious about music tech, you’re very welcome to join us. MTNL members get their first drink on us.

📅 Date: Thursday 20 August
🕢 Time: 19:30
📍 Location: Café Willem Slok, Utrecht (3 minutes walk from Central Station) taken in Cafe Willem Slok by @musictechnl

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2 months ago

Thanks to everyone who joined last week's MTNLshowcase, and a big thank you to @gijsvanklooster for hosting us.

We spent the evening listening, talking and learning about Dolby Atmos and immersive audio. One of the main takeaways: spatial audio is much closer to everyday listening than many people assume. Atmos is already part of how music can be experienced across headphones, phones, soundbars, cars and other playback environments.

This makes the topic especially relevant for us at Music Tech Netherlands. It sits right between creation, live experience and distribution: how music is made, how it reaches people, and how listeners experience it across devices and environments.

By the end of the evening, stepping back into the regular stereo world felt a little flat. Literally.

Music: @amistatmusic - Ready Now by @musictechnl

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4 months ago

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5 months ago

Opening: Marketing & Communication Committee

Music Tech Netherlands is looking for a new team member to join our marketing & communication committee.

As part of the team, you’ll help develop the community and communication channels around MTNL events, initiatives and the wider Music Tech Netherlands network.

We’re looking for someone with an interest in music and technology, a good feel for social media, community building and clear communication.

Interested, or know someone who could be a good fit? Send us a message at info[at]musictechnetherlands.com. We’d love to hear from you! by @musictechnl

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5 months ago

A new addition to the Music Tech Netherlands network: @jamrlivemusic, building a smarter way to connect fans with live shows around them.

“Finding the right live show at the right time is still harder than it should be.

At Jamr, we’re bridging the gap between online discovery and offline experiences, helping music lovers find live shows they’d otherwise miss. MTNL gives us access to a network of like-minded founders and industry experts who understand that technology should amplify real-world connections, not replace them.

That shared vision, using digital tools to strengthen local music scenes, is exactly why we are proud to be part of this community.”

— @huubkuiper | Founder Jamr by @musictechnl

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6 months ago

Join us, May 12th, for an online AI workshop 🤖.

In "How AI Is Changing Music Marketing in 2026" @tomasluyke will show how AI can support your marketing, without losing your creative voice. Built for independent artists and small labels who want clearer workflows and less overwhelm.

💡 What to keep human vs. what to automate
🛠️ Smarter workflows & repeatable playbooks
🎬 Live demo: building a campaign in real time

📅 May 12th | 🕒 19.00-20.00 (CET)
🎟️ Free, registration required, link in bio.

Who should join?! Tag your artist & label friends below ⤵️ by @musictechnl

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6 months ago

Artists are expected to be always on. They are rarely paid accordingly.

That is the premise of our first MTNLresearch publication, authored by @koossert of Music Tech Netherlands.

The piece connects three conversations the industry tends to keep separate: mental health, streaming economics, and generative AI. They share a common logic. Artists carry the workload. Platforms and intermediaries control visibility, value, and income.

To make this concrete, we look at design: not aesthetics, but the embedded rules of platforms. Algorithms, metrics, monetisation models. These shape behaviour and normalise expectations until certain ways of working feel inevitable.

The piece ends with practical implications for artists, managers, labels, and platforms.

Read it via the link in our bio. by @musictechnl

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6 months ago

Yesterday, Lab of Tomorrow welcomed a vibrant community to explore the future of live music.

In collaboration with @musictechbe and @musictechnl, the session reflected on how live experiences are evolving and how technology can enhance impact, accessibility, and sustainability. A key insight is that audiences increasingly value live experiences that are immersive, purposeful, and aligned with contemporary social issues.

Sincere thanks to the speakers: Daniel Fletcher, @birgitk, @iamseanbradford, Stijn Smet and Femke Blok, as well as to everyone who contributed to the conversation.

Additional thanks to @ckproductions.tv, @arealtechnologies, @superellipse.be, @thomas.de.weerdt, @sonartz.agency, @garconcatering and @teamwork.hospitality for their support during the event.

Next up: 07/05/26, the community talk on circularity. Link in bio.

Let’s keep shaping what’s next, together.

With the support of Tickets for Good and the Royal Embassy of the Netherlands in Belgium. by @musictechnl

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7 months ago