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Helping women get clear on what’s next
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52. First real modeling attempt. Here’s the truth.

I’m a wife. A mother to three. A daughter to a dad with Parkinson’s and dementia. I run a nonprofit @heatherswaynonprofit that’s put over $1.5M toward people rebuilding their lives after treatment. Every one of those roles asks me to give — not a little, a lot, and I do it because I choose to.

This is different. This is the one thing I’m doing that isn’t for anyone else. Not my kids, not my husband, not my dad, not the mission. Just me, deciding at 52 that I still get to try something new and be scared doing it. I started to look into this with help from @next_chapter_collective_ and @adriennearieff 

I’ve noticed not everyone loves that. I don’t fully understand it, but I’ve stopped needing to. This isn’t a midlife crisis. It’s a woman who spends her life pouring into others, keeping one cup for herself.

If that’s uncomfortable for you to watch, I get it. It was uncomfortable for me to start. 

Thank you @reinhardagency for taking a chance on me. 

Make up @darcihenrybeauty 
Hair @invu_salon 
Photography @wyche_studios 
Motivation @next_chapter_collective_

#selfcarematters 
#haters 
#somethingnew 
#photoshoot 
#model by @next_chapter_collective_
89
2 months ago
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You check your bank account. Book the dentist. Review your work goals every quarter without fail.

But when did you last check in with yourself?

For many- the honest answer is almost never. So odd-right? We really need to prioritize ourselves for so many reasons starting with self preservation.
Here is what I recommend - a monthly self-check. Five questions. Ten minutes.

Swipe through for the exact questions.

Schedule it in your calendar - a monthly self-check-in🩷

#PersonalGrowth #nextchapter by @next_chapter_collective_
1
3 months ago
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Gloria Steinem changed the way generations of women saw their power—and their possibilities. She showed us that age is not disappearance. It is freedom from expectations, clarity earned and a voice that only gets stronger.

May every next chapter carry some of her courage: question what no longer fits, claim what is yours, know your self worth and keep moving the world forward with compassion and purpose.

Rest in power, Gloria. Your work continues through all of us. 🤍 by @next_chapter_collective_
2
a month ago
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I bought my good friend a coffee cup at the @anyahindmarch  pop-up. It has eyes. Cute, slightly judgy, fully supportive eyes.

We both love coffee. We both love each other. Now a small on-the-go cup watches over our mornings and keeps us bonded. It cost less than a serum and works better.

Midlife friendships need rituals: a cute coffee cup, a Sunday voice memo, a text that just says “thinking of you.”

It’s a tiny ritual with a big message: I see you. I’ve got you. Drink your coffee! Your homework: go buy your good friend the super cute coffee cup.

#midlifefriendships by @next_chapter_collective_
14
11 days ago
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Dolly Parton never needed a “reinvention.” She just kept becoming more of herself.

Singer. Songwriter. Actor. Businesswoman. So beloved. Philanthropist. And somehow, through every chapter, unmistakably Dolly.

What a life. ❤️

#RIP by @next_chapter_collective_
1
2 months ago
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Give yourself some grace and take care of yourself.🤍 by @next_chapter_collective_
2
2 months ago
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Sometimes the universe is subtle. Sometimes it draws hearts in the sky. 💙  #lookup by @next_chapter_collective_
3
2 months ago
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We spent some serious time on collecting data and surveys from women like yourself. Super proud and excited about this quiz!

WHAT’S YOUR
NEXT CHAPTER ARCHETYPE?

Take the 5-minute quiz to discover where you are now, what may be keeping you stuck, and the next move that could literally change everything.

18 questions · 5 minutes

Your personalized readiness score

Your Next Chapter Archetype (Link in bio)

🤍 by @next_chapter_collective_
1
2 months ago
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I used to apologize for everything. Seriously… everything.

I know it was a generational thing, but looking back, it was exhausting. Thankfully, I’ve gotten much better.

What I’ve noticed, though, is that so many of my friends and I feel everything so deeply these days. And honestly… maybe we should stop apologizing for that too. Deal?

Feeling deeply has become one of my greatest strengths.

It’s the reason I create.
It’s the reason I connect.
It’s the reason I care.

The thing I spent years thinking made me “too much” has become my superpower. Funny how that happens.

Somewhere after 50, something shifts. You stop trying so hard to fit into who you thought you were supposed to be, and start leaning into who you’ve been all along.

Here’s to feeling deeply. 🤍

#NextChapter by @next_chapter_collective_
20
3 months ago
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You think you're taking care of yourself….

Saying yes to keep the peace. Putting everyone else at the front of the line, every time.

But those "selfless" habits aren't self-care. And it's exactly why you're exhausted, and a little disconnected from the person you used to be.

Swipe through for six things we call "self-care" that are actually costing you, and what to do instead.

#SelfCare #WomenOver40 by @next_chapter_collective_
1
3 months ago
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Burnt out, not burnt out?
You're just not feelin it.

You can't grind your way out of misalignment. The real shift is getting honest about what actually matters now, and stopping the slow leak of energy into everything that doesn't.

BTW- I don’t know about you but doesn’t multi-tasking feel impossible now or even sloppy!?

#MidlifeClarity #IntentionalLiving by @next_chapter_collective_
0
3 months ago
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"Where do I even start?" 

It's the question I hear most from women standing right at the edge of their next chapter.

The career pivot. The divorce. The empty nest. The second act you can feel coming but can't quite name yet.

Here's what I tell every one of them: don't try to overhaul your whole life in a week. That's the fastest route back to the couch.

You build a next chapter in layers. One day at a time.

Month one, you get clear. Month two, you hold the line. Month three, you start feeling different.

I mapped the whole thing out. Ninety days, step by step, no guessing.

Swipe through for the roadmap. No overwhelm. No spiral.

#CareerPivot #LifeTransition by @next_chapter_collective_
0
3 months ago
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