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🧚🏽‍♀️ Campaign Architect ✨providing brand strategy & marketing direction for music artists to build career momentum 💿
20K on TikTok | 📍Bay Area
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Honeymoon is out 😝🍯🌙💪🏽🥹
Here’s what actually went into it. 🎧

Six months ago, Paris Alexa had the music. She didn’t have the campaign infrastructure to make it land. So we built it together. 

And early on, we made one decision that changed everything: we weren’t chasing viral reach. We were chasing music discovery. Different goal. Different strategy. Different result.

If you’ve got music that’s ready and a rollout that isn’t, that’s the exact gap a Release Strategy Assessment with me 🤗 closes. 
Link in bio to book 📲 or drop a 🎧 below if you want me to walk you through what that actually looks like.
#musicmarketing #artistdevelopment #noconformity #indieartisttips #indieartist taken in San Francisco Bay Area by @no_conformity
178
2 months ago
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Did you hear about the rebrand?
Because No Conformity quietly entered a new era. (I mean as quietly as my loud self could 🤭)

We just added 3 new Q1 clients to our roster and a few remaining spots are closing fast.

This isn’t about doing more.
It’s about doing things correctly.

If you’re an artist who’s tired of winging your career and ready to build a real fanbase strategy for 2026, now is the time to book a Discovery Call.

Once the roster is full, it’s full.
Link in bio.
#MusicIndustryStrategy #ArtistDevelopment #FanbaseGrowth #IndependentArtists #MusicBusiness #ArtistBranding #MusicMarketing taken in San Francisco Bay Area by @no_conformity
10
8 months ago
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Over 12 years in the game & still just getting started! If you asked 23-year-old me where I’d be in 10 years…

Running my own creative agency, helping music artists with artist development & digital marketing, and making $7-10K/month solo was NOT on my bingo card.

But here we are. 🫶🏽❤️‍🔥

From PA to reality TV, to working on Hot Pink, to founding my own agency—this journey has been WILD. Last year was my first year working 100% for myself and now I’m about to hire my first COO & expand No Conformity.

If there’s one thing I’ve learned, it’s this: You never know where the road will take you, but if you stay locked in with God and keep moving forward, everything will align exactly how it’s supposed to.

Grateful for every step. Excited for what’s next! 😇🙏🏽🙌🏽🫶🏽🤍😏 taken in Los Angeles, California by @no_conformity
63
2 years ago
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they sold us on going to the club. the album gave us therapy. 🧾

Jamila wrote the full case study on FLO’s Therapy At The Club rollout: what they got right (fan engagement, visuals, partnerships) and what was still owed (the story, and giving “Leak It” the time it deserved).

swipe for the receipts. comment “FLO” and we’ll send you the full deep dive on Substack.

also, we just hit 100 of you. thank you for being in the group chat early 🩷

Words + Research — @itsjamila_ 
Creative + Design — @jazzyjai

#MarketingGirliesBeLike #FLO #TherapyAtTheClub #MusicMarketing #ArtistDevelopment taken in Los Angeles, California by @no_conformity
13
4 days ago
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Take Notes: Followers consume. Fans participate. 📝

Artists and artists’ teams, if you want to build a fanbase, give people something to DO.

Have fans join your group chat. Give them access to something exclusive. Allow fans to be part of the conversation.

We’re breaking down how @flolikethis gives fans reasons to get involved beyond streaming the music—and why that matters.

Fans gotta lock in. Give them a reason to. 🔐

Hear the full conversation in Episode 03 of Marketing Girlies Be Like on Substack and YouTube.

#MarketingGirliesBeLike #MusicMarketing #ArtistDevelopment #FLO #musicindustry by @no_conformity
0
11 days ago
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“of course they don’t understand Black culture, no one in the building is BLACK.” 😭
we weren’t trying to drag anybody. we were pointing at a real business problem 👀. you can’t effectively market a Black R&B group to a Black American audience without Black perspective in the room. that’s a gap most labels aren’t even naming, let alone fixing.
Jamila’s got friends across the pond who confirmed it firsthand how Black artists actually get treated in the UK industry versus here.
full conversation drops tomorrow. Episode 03 of Marketing Girlies Be Like link in bio. 🎙 #MusicMarketing #MusicIndustry #BlackCulture #RnBMusic #FLO taken in Los Angeles, California by @no_conformity
7
21 days ago
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I didn’t plan to cry on camera making this one.
🥹🥲 but hey THATS LIFE 🙃. 
Last week I produced Zyah Belle’s headlining show at the Blue Note LA (something I don’t advertise, don’t offer publicly, just something I’m capable of from managing her business years ago, back when she was my very first client.)

Paris performed Honeymoon live for the first time that night. Backstage, she told me she used to watch me on tour with Zyah and think, “I want to work with her. That’s gonna be me someday.”

Five years later, she’s my client. Zyah’s my client again. And I was standing in a room with both of them, watching something I never could’ve planned actually happen.

I think that’s the part that got me. You build and build and build without knowing if any of it is landing. And then one night, backstage, someone tells you they were watching the whole time.

Like yall what is life? I’m so glad I made the decision to build my own business 👩🏽‍💼 & I pray God continues to align my steps. This path I’m on is so fulfilling 🙌🏽🤩✨ (brb gotta go shout in my prayer closet) GLORY! 
#FounderStory #MusicIndustry #ArtistDevelopment #NoConformity #FullCircle taken in Blue Note Los Angeles by @no_conformity
40
24 days ago
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I’m seeing A LOT of new faces around here and I just wanted to let yall know Fall enrollment is open. 🎓💻👀

ICI (Inner Circle Insiders🩵) is an artist 
development community for independent artists 
who are serious about building something real.

LIVE SESSIONS Every Wednesday you get:
→ Office Hours with Jazz (No Conformity)
→ Weekly curriculum built around your career
→ A community of artists doing the work
→ Discord access all week long

This semester: FUND.
How to build income paths that actually sustain 
your music career 📈without begging strangers 
or selling out.

$75/month. Limited spots.
Get in HERE! We’d love to have you ☑️🫶🏽👀🩵

Link in bio to join. 🎓

 #IndieArtist 
#ArtistDevelopment #MusicBusiness 
#IndependentArtist  #WomenInMusic taken in San Francisco Bay Area by @no_conformity
7
a month ago
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The problem probably isn’t the song. It’s the campaign.

Most artists pour everything into release week: the final mix, the cover art, the music video, wondering if people will even care. I get it. But it gets so much easier once you realize release week isn’t the campaign. It’s just one chapter of it. 

Because the goal isn’t just to get the song out. It’s to build enough momentum that people are still talking about it next week. 

That’s the difference between a release and a campaign 📈. 

Book a Release Strategy Assessment 👀📲 link in bio.

#ReleaseStrategy #MusicMarketing #ArtistDevelopment #MusicIndustry taken in San Francisco Bay Area by @no_conformity
8
a month ago
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What defines a music rollout in 2026?
we need to talk about it 🗣️

some of y’all don’t have a rollout 👀
you have a release date, a cover art post, and three captions you wrote the night before.

swipe through to see if you ACTUALLY have a rollout and if you want the full breakdown, comment ROLLOUT below and we’ll send you Episode 02 of Marketing Girlies Be Like. 🎙

#MusicMarketing #ArtistDevelopment #MusicBusiness #RolloutStrategy #MusicIndustry

Strategy + Creative — @no_conformity 
Co-Host + Strategy — @itsjamila_ by @no_conformity
9
2 months ago
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Honeymoon is OUT NOW!🎧🍯🌙💪🏽💛
Yall can finally run up them streams & stop threatening @parisalexamusic to drop 😝! 

God forbid we do a 2 week pre-release campaign to build demand before we drop the SINGLE 🫠 do people not do that anymore?👀 idk call us old school 😂

Nah but FR! This one’s been building for months! The narrative, the visual world, the decision to chase music discovery over just viral reach. I drove to LA for this cover art shoot & shot BTS on the digi cam 📸& EVERYTHING 🥹💪🏽because some things you just gotta show up for

So proud of what Paris, the team & I have been building. Go listen 👂🏽& hit that 2000s R&B WALK! 
#2000s #indie #rnb #brandy #tonibraxton by @no_conformity
6
2 months ago
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“You need to stay in your lane to survive in this industry.”

I believed this for years. Then I built an entire company by ignoring it.

No Conformity wasn’t built in a day. 
Artist Management → Artist Development → Brand + Fanbase Strategy → Release Campaigns → Campaign Management

Every pivot was the business telling me where it was supposed to go.

It’s SO HARD but I was gonna either go hard for somebody else’s company or MINE (i clearly chose UP 😌). 

Staying in your lane doesn’t build a career. Knowing your value does. 

#MusicMarketing #ArtistDevelopment #MarketingGirliesBeLike #RolloutStrategy #MusicIndustry by @no_conformity
8
2 months ago
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