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𝒩𝑜𝓇𝑒𝑒𝓃𝒶

@noreena.creates

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Finance brain. Creative soul.
DJ @eena.wav
Ambassador @madladyse
Co-founder @craft.n.connect

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DON’T TOUCH is finally out and this one is personal.

It’s for every time hands have been in our Afros, in our braids uninvited, unwanted. It’s for the people who look like us, who know that feeling all too well.

What started as a fun idea in Noreena’s kitchen became something much bigger. This song is more than music . It’s a statement we’ve been waiting to make for so long.

We’re proud of how it turned out, proud of what it stands for, and grateful to everyone involved 🫶🏽

🎥: @adamnero
Mastering: @ggbrunn
Co-producer: @small__village_

Extras:
@agatha.b.0707
@jason_mcbuckets
@janiceakiza
@atruesdale12
@mutheedaniel
@its_mingiih

Special thanks to @instyle @reallazee for allowing us to be in your iconic hair shop ✂️ by @noreena.creates

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a year ago

Some opportunities only exist on the other side of a one-way ticket.

#newchapter #berlinmusic #creativejourney #musicproducer #djlife by @noreena.creates

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a month ago

German rap fans, hear me out…

#germanrap #djmix #luciano #djgirl by @noreena.creates

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a month ago

Quick recap shall we? 😮‍💨

This week I shape shifted from:

A model @madladyse

A Masters Gala attendee @le.mastercommittee

A Masters graduate @lundaekonomerna

Event host @craft.n.connect

And producer @theshowoffswe

Crazy weeks like this past one I find myself leaning on the big man upstairs…

So incredibly grateful to have made it through a masters education at Lund Univeristy in Entrepreneurship & Innovation, having learned so much and made so many incredible connections along the way.

I also can’t believe we’ve made it to FIVE events at @craft.n.connect with an ever growing community. Seeing new faces, new connections, and the beautiful art work each event is so special. This one in particular was about raising your voice in the name of freedom and empowerment. Big thank you to @wip.malmo & @malmomots for helping make this event possible. S/o to my co-founder and best friend for being the most amazing business partner @tillyhofstetter

Last but not least, producing the fifth annual @theshowoffswe alongside @benjamin.anderberg and @shqiponjaistrefi was nothing short of dream come true. With over 6 months of planning, a lot of blood sweat and tears went into this competition and the dancers left it all on the stage.

Congratuations to HIDE & SICK!!

…time to shape shift into a… Berliner?? taken in Malmö, Sweden by @noreena.creates

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a month ago

No spain no gain 🇪🇸 taken in Altea, Spain by @noreena.creates

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2 months ago

Our biggest event yet. ✨

Craft & Connect’s Vision Board event in collab with @wip.malmo brought together an incredible room of creators, dreamers, and doers, all building, sharing, and connecting in ways that felt truly special. This recap is just a glimpse of the energy we created together 💭🖤

And we’re only getting started…

🎶 Next up: May 1st at Moriskan, 20:00
Your ticket includes both the Craft & Connect experience *and* access to the club + @ra5ghd concert after.

Don’t miss it — secure your spot now.
🎟️ Link in bio by @noreena.creates

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4 months ago

BEDROOM RECORDINGS: TIPS & TRICKS FOR GREAT RECORDINGS AT HOME - with NOREENA

How to create high-quality recordings at home, in your living room or bedroom? This program segment shares practical tips on acoustics, microphone placement and recording techniques that turn your home studio into a creative resource.

Half-Swedish, half-American artist Noreena blends alternative R&B and pop into a soulful, smooth sound that explores love, self-reflection, and social change. A multi-talented force in music, video, and tech, she’s self-produced nine singles and over a dozen music videos since 2021. Noreena has used her talents to create content for major music brands like JBL, Focusrite, and BandLab garnering over 10 million views. taken in STPLN by @noreena.creates

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4 months ago

that 818 baby taken in Los Angeles, California by @noreena.creates

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5 months ago

2025, you dirty dog. Thank you for the many new adventures, lessons, laughs, and lots of love in all its forms and capacities. I completed a marathon, released music, modeled, started a masters degree. Danced and danced and danced and danced. I read 9 non-fiction books (the most I’ve ever read in one year) that have made a lasting impact on my choices. I visited places I’ve only dreamed of seeing. My best friend and I started @craft.n.connect a place for creatives to come together, phone free, and do what humans do best: CREATE!!!

Yet there were many unforseen challenges and big difficult decisions to make. I’m most grateful not for the accomplishments but for the lessons learned this year. I feel more empowered than ever to step into my purpose. Be of service. And help make this world a more creatively abundant, tolerant, and loving place.

As someone who tends to worry a lot: my new motto for 2026 is “what’s the best that could happen?” by @noreena.creates

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6 months ago

Dare I say it was time to shine ✨

Thank you!! @wellanordic
Hair and styling @stina.wella @jonna.wella
Mau @tones.beauty

Pic creds to the lovely @epapk taken in Stockholm by @noreena.creates

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8 months ago

Black, sculpted, and booked ✨ @sebastianpro_official @frisoreventet

Massive thank you to @daniabunar & @wellaeducation_sverige
@stina.wella
@anes.wella
@jonna.wella
@rebecca.hansson_wella

Next stop: 📍Stockholm

📸: @franzenfotofilm taken in Malmö, Sweden by @noreena.creates

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8 months ago

Oh baby it’s @madladyse

MUA @nathaliemitovski

Models
@sararosenqviiist
@tuva_skog_ by @noreena.creates

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9 months ago