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A Social Impact-Focused Digital Marketing Firm // Gratefully serving purpose-driven businesses and organizations 🫱🏾‍🫲🏼
#seo #socialmedia #web
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A little glimpse into life outside of Obtain. ✨

Hi friends, Sheila here! I recently got to take one of our favorite family trips yet, exploring Yellowstone National Park, Grand Teton National Park, Bozeman, Montana, Jackson, Wyoming, and Victor, Idaho.

And wow. There really aren't enough words to describe how beautiful this part of the country is. The mountains, lakes, wildlife, sunsets, and just being surrounded by so much open space made this trip feel a little magical.

We even got to see some pretty incredible wildlife along the way, including elk, a bear, and moose! 🐻🫎

But honestly, my favorite part wasn't any one place we visited. It was getting to experience all of it together as a family. Belly was the perfect little travel buddy, and having that uninterrupted time together made the trip even more special.

We also got to celebrate two of our dear friends as they got married in one of the most beautiful places we've ever been. Getting to celebrate their love while surrounded by these mountains was something we'll never forget.

One week, three states, a whole lot of family time, and memories we'll be talking about for years.

Safe to say, we're officially a mountain family. 😂

#ObtainCreative #MeetSheila #LifeAtObtain #FamilyTravel #Yellowstone #GrandTeton #Bozeman #JacksonWyoming #VictorIdaho #Montana #Wyoming #Idaho #FamilyVacation #MountainLife by @obtaincreative
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3 days ago
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We've been placed under a spell...🔮

The Obtain team will be OOO October 14-18 for our annual retreat in Boston + Salem!

We've got the content scheduled, the bags packed, and we're ready to disappear for a little team time.

See you when we get back! ✨

#ObtainCreative #TeamRetreat #OOO #Boston #Salem by @obtaincreative
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5 days ago
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Hey friends, Sheila here! I don't know about y'all, but if I don't save a content idea immediately, there's a good chance it's gone forever. 😅

As a social media manager, I've learned that inspiration can show up anywhere, so I save it before my brain moves on to the next thing.

- Instagram Saves: For posts, Reels, trends and ideas I want to revisit.
- Screenshots: For those "wait, this is a good idea" moments.
- Obtain Instagram Group Chat: Because sometimes the team finds something that immediately sparks an idea for Obtain or one of our clients.
- Notes app: For random ideas that pop into my head at the most inconvenient times.

Not every saved idea becomes a post, but when it's time to create, having a little library of inspiration makes starting from scratch a lot easier!

Social media managers, where do you save your ideas before they disappear into the void?

#ObtainCreative #SocialMediaManager #ContentIdeas #ContentCreation #MarketingLife #CreativeProcess by @obtaincreative
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10 days ago
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Welcome to the world of content composting. 🌱

One of the biggest shifts in content marketing right now is realizing that you don't always need to create something brand new. Sometimes, you just need to look at what you already have.

🌿 Turn a blog into a carousel.
🌿 Turn a Reel into a graphic.
🌿 Turn a testimonial into a social media post.
🌿 Turn one event into weeks of content.

Good content can keep growing when you give it a new purpose.

At Obtain, we're always looking for ways to get more life out of the stories, ideas, and content our clients are already creating. Just like a compost pile, the good stuff doesn't have to go to waste. It can be turned into something new.

Create once. Repurpose thoughtfully. Let nothing go to waste.

#ObtainCreative #ContentComposting #ContentStrategy #SocialMediaTips #ContentMarketing #DigitalMarketing #RepurposeContent by @obtaincreative
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12 days ago
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History, but make it a little haunted.

If you’ve never been to El Rancho de las Golondrinas, fall might be the perfect excuse.

Just south of Santa Fe, Las Golondrinas is a 500-acre living history museum where you can actually step into New Mexico’s past. We’re talking historic buildings, traditional trades, agriculture, demonstrations, and stories tied to the people and land.

And in October, things get a little spookier.

Spirits of New Mexico takes over the museum October 23 & 24 with farolito-lit paths, candlelit historic buildings, ghost stories, live entertainment, bonfires, s’mores, and plenty of reasons to wander around after dark.

Come for the ghosts. Leave knowing a little more about New Mexico.

And while you’re there, you’re supporting an organization doing the very cool work of keeping New Mexico history, traditions, and stories alive and accessible.

Follow @sfgolondrinas for more information and other upcoming events.

This event has a limited capacity, and tickets must be purchased in advance.

Photo courtesy of El Rancho de las Golondrinas Facebook.

#ObtainCreative #ElRanchoDeLasGolondrinas #LasGolondrinas #SpiritsOfNewMexico #NewMexicoHistory #NewMexicoCulture #SantaFeNM #ThingsToDoInSantaFe #NewMexicoTrue by @obtaincreative
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17 days ago
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Maggie, here! Does anyone else get as excited to thrift as I do?

Lately, if I want something, I’m probably going to at least try to buy it secondhand, first.

This wasn't always the case, and my fancy espresso machine is proof that I still buy new things sometimes. But now, some of my favorite things in my house and closet were someone else’s first.

I love finding something that feels a little more unique and knowing I’m giving something perfectly good, another life. Bonus, that 99% of the time, it's much cheaper.

Secondhand shopping has also made me pickier. I’m less likely to buy something just because it’s popular, and more likely to wait until I find something I actually love.

What’s your best secondhand find?

#TeamObtain #ObtainCreative #SecondhandShopping #ShopSecondhand #ThriftedFinds #ThriftStoreFinds #SecondhandFirst #ConsciousShopping by @obtaincreative
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19 days ago
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Your post does not need to say all the things. Your social media strategy does.

If one single post has your mission statement, three statistics, an event announcement, and two CTAs... We need to simplify.

Every post should have one clear job. Your strategy is what makes sure all those individual posts work together to tell the bigger story, support your goals, and move your audience somewhere meaningful.

So before you post, ask:

→ What's the ONE thing we want people to know?
→ What's the ONE thing we want them to do?
→ Can we cut anything that doesn't help with either?

Need help building a social strategy that connects all the pieces? Send us a DM.

#ObtainCreative #SocialImpactMarketing #SocialMediaStrategy #SocialMediaManagement #ContentStrategy #DigitalMarketing by @obtaincreative
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24 days ago
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If there’s one thing we consistently encourage our clients to do, it’s tell more stories.

That's because social-impact organizations already have what most brands are desperately trying to create: meaningful stories about real communities and work that actually matters.

Our job is to help you recognize those stories and turn them into content that gives people a reason to care.

#ObtainCreative #SocialImpactMarketing #Storytelling #SocialMediaStrategy #ContentStrategy #MissionDrivenMarketing by @obtaincreative
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a month ago
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We don’t make the rules. We just know a good thing when we see it.

Especially that last one.

#ObtainCreative #SocialImpactMarketing #SpookySeason #SweaterWeather #FallVibes #DigitalMarketing by @obtaincreative
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a month ago
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The best-performing organizations aren't posting more; they're posting a better mix.

A few content types we think every organization should have in its rotation:

- Impact stories that show the real-world difference your work is making.
- Behind-the-scenes moments that humanize your mission and the people behind it.
- Community spotlights that celebrate partners, volunteers, or others creating positive change.
- Educational posts that help your audience better understand the issue you're working to solve.

No single post will do everything. But together, these help build trust and keep your audience engaged over time.

Which one do you think organizations overlook the most?

#ObtainCreative #ObtainKnowledge #SocialMediaTrends #MarketingTips #SocialImpactMarketing #BTS #Storytelling #CommunityBuilding @schoolforadvancedresearch @anchorumhealthfoundation @nmhistoricwomen by @obtaincreative
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a month ago
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How many tabs does a social media manager need? As many as it takes. 😂

If you've ever wondered what we're actually doing behind that screen, here's a peek at our everyday browser lineup:

Canva — Creating graphics, carousels, and other visual content.
Agorapulse — Scheduling posts, monitoring content, and checking analytics.
Airtable — Writing, organizing, and managing content.
Google Drive — Sharing assets and collaborating with clients and our team.
Calendar — Keeping track of meetings, deadlines, events, and everything happening in between.

And yes... There are probably 17 other tabs open, too. 😅

Social media may look like one job from the outside, but there's a whole ecosystem of tools working behind every post.

How many tabs do you have open right now?

#ObtainCreative #SocialMediaManager #BehindTheScenes #DigitalMarketing #ContentCreation #MarketingLife by @obtaincreative
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a month ago
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New Mexico’s creative economy isn’t just growing, it’s getting more connected.

The New Mexico Creative Industries Division Director, Shani Harvie, is sharing the programs, resources, and opportunities helping creatives across the state build, connect, and grow.

One thing we loved hearing about? The connections happening across the state. CreativeCon brought together creatives from six regions of New Mexico to meet each other, discover new collaborators, and learn about the people and organizations doing interesting work in their own communities.

Swipe through to hear from Shani about the resources she wants more New Mexicans to know about, what CreativeCon has taught the Division, and what’s coming next.

Follow the New Mexico Creative Industries Division to stay connected to upcoming opportunities for New Mexico’s creative community.

#CreativeEconomy #CreativeIndustries #NMCreatives #EconomicDevelopment #CommunityHighlight #ObtainCreative @nmeconomicdev @nmcreativediv by @obtaincreative
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a month ago
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