TheRot

Graphic system for @plae_create ➼ used, unused, archived and repurposed.

An evolving visual system built through repetition, distortion, overprinting and instinct. Fragments pulled from event collateral, sticker studies, interface experiments and abandoned concepts, all contributing toward the broader visual language.

Nothing here was approached as a fixed identity system. More a living archive of visual matter. Shapes and marks continuously sampled, stretched, degraded and reintroduced across the brand universe.

Built slowly over the last year through continuous iteration.

Still expanding ℗