ellerstudio

📸 @matteo__soddu 🙏🔥

September.

September has always been the month of the future for me. After a break, I can look back at what has happened with a little more distance: understand what went well, where I went wrong, put things back in order and try to do better.

I’m growing alongside my studio, and my studio is growing with me. New people, new clients, new ways of working. New languages and new trends to understand and sometimes embrace, without feeling the need to chase everything that comes along.

I find myself doing far more than I ever imagined when I decided to become a photographer. Some of it I enjoy, some of it decidedly less so. Over the years, I’ve learned above all to find solutions when something gets complicated, even when projects take a different direction from the one I had imagined, and to see them through.

I think of myself as a craftsperson rather than an artist. At least for now. I work with people, with their ideas and their needs. My job is to listen to them, interpret them and translate them through my own way of seeing.

This September, this is where I’m starting again: figuring out how to let the studio grow without taking space away from photography.