Fashion Summit (HK)

𝘾𝙤𝙣𝙛𝙚𝙧𝙚𝙣𝙘𝙚 𝙍𝙚𝙘𝙖𝙥🔎𝙄𝙣 𝙢𝙪𝙡𝙩𝙞-𝙘𝙪𝙡𝙩𝙪𝙧𝙖𝙡 𝙘𝙞𝙩𝙞𝙚𝙨 𝙡𝙞𝙠𝙚 𝙃𝙤𝙣𝙜 𝙆𝙤𝙣𝙜, 𝙝𝙤𝙬 𝙘𝙖𝙣 𝙖 𝙗𝙧𝙖𝙣𝙙'𝙨 𝙣𝙖𝙧𝙧𝙖𝙩𝙞𝙫𝙚 𝙧𝙚𝙢𝙖𝙞𝙣 𝙘𝙪𝙡𝙩𝙪𝙧𝙖𝙡𝙡𝙮 𝙧𝙚𝙨𝙤𝙣𝙖𝙣𝙩 𝙬𝙝𝙞𝙡𝙚 𝙨𝙩𝙖𝙮𝙞𝙣𝙜 𝙘𝙤𝙣𝙨𝙞𝙨𝙩𝙚𝙣𝙩 𝙜𝙡𝙤𝙗𝙖𝙡𝙡𝙮?

Thank you to everyone who joined us at Fashion Summit (HK) 2026 for an engaging discussion. This panel explored how international fashion and lifestyle brands can maintain a consistent global narrative while remaining culturally resonant in dynamic and multi-cultural hubs like Hong Kong.

Featured Speakers:
✨Dr. Robert Esser | Managing Director International, Nest Designs Limited
✨Mr. Patrick McDowell | Founder & Creative Director, PATRICK McDOWELL Limited

🎙️Moderator: Ms. Angelica Leung | Deputy Head of Consumer & Hospitality, Invest Hong Kong

The speakers discussed how successful global expansion relies on a "global core, local lens" approach 🌐—preserving foundational values while adapting to local lifestyle and climate needs 🌿. They emphasized that multi-cultural audiences value authentic origin stories over superficial tokenism, with true connection stemming from shared values like sustainability and craftsmanship.🧵 Ultimately, purpose transcends borders 🌏, and brands should leverage market data to amplify relevant stories while actively listening to enrich their global narrative 🌱.

A huge thank you to our moderator and speakers for sharing their actionable insights into scaling global brands with cultural authenticity and long-term resonance.

📌 Follow us to stay tuned for key session highlights and future event updates! ✂️✨
***********************
Co-organisers:
@hkcita
Office of the Hon. Sunny Tan, Member of the Legislative Council
@redress
@hk_sfbc
@wwfhk
===============
Fashion Summit (Hong Kong) 2026 is organised by Clothing Industry Training Authority (CITA) and sponsored by the Cultural and Creative Industries Development Agency as a flagship programme of the Hong Kong Fashion Fest which is presented by the Government of the Hong Kong Special Administrative Region.
#HongKongFashionFest #CSTB #CCIDA #CITA #fashionsummithk2026 #FashionSummitHK #CodeTheFashionForward