Han Valentine | Graphic Designer & Illustrator

So chuffed to share the branding refresh I’ve been working on with the *iconic* @thepalmsbakery this summer!! I was so jazzed when Rachel reached out about a refresh for the bakery and some print bits for the coffee shop – total dream project from start to finish 🍰

If ya don’t know, Palms’ cakes are the definition of FUN and an absolute staple of the Manchester hospitality scene. We built from their existing coffee shop identity so that everything feels cohesive and under one brand roof, bringing in a new sprinkle-inspired colour palette, secondary type that has a friendly, hand-finished feel (inspired by traditional market signage on the initial moodboards) and lots of chunky, retro-feeling brand illustrations that work across print and digital. Cake stickers anyone?!

A-board mockup at the end from @wannathis.one 🌞

#bakerybranding #manchesterbakery #brandidentity #cakeillustration