5 days ago
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Posted On: October 21st 2026, 09:20 pm
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9 months courting.
6 months negotiating.
All hours of the day.
Seeing through the negative press.
Building relationships with Kyrie’s team and family.
That was @sneaker_sean and @geoffdeas experience getting #kyrieirving to sign with the brand. As Sean put it, “Somebody put in some work.”
Want the full story? Watch Episode 10 of @madetolastpod with @theomarbailey and @duanealawrence on YouTube, Spotify and Apple Podcasts. Subscribe to the show!
#shoebusiness #sportsbrand #china #footweardesign
6 months negotiating.
All hours of the day.
Seeing through the negative press.
Building relationships with Kyrie’s team and family.
That was @sneaker_sean and @geoffdeas experience getting #kyrieirving to sign with the brand. As Sean put it, “Somebody put in some work.”
Want the full story? Watch Episode 10 of @madetolastpod with @theomarbailey and @duanealawrence on YouTube, Spotify and Apple Podcasts. Subscribe to the show!
#shoebusiness #sportsbrand #china #footweardesign
Comments (13)
5 days agotheomarbailey
I love this. The stuff that people don’t get to hear everyday. These deals don’t happen in a vacuum.
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