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p(erson)al view on (industrial) materials
Industrial design studio
Seoul, Korea
@wjp___
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I’m deeply grateful to share that the de‑goose series has been shortlisted for Dezeen Awards 2026 in Collectible Design. 🙏🏻

@dezeen 
@dezeenawards_ 

photo by @npr.kr 

#dezeenawards #collectibledesign #collectible by @p_erson_al
25
a month ago
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PU-T-B Work Chair (2026)

Black anodized

640 x 515 x 825 mm (W x D x H)

A swivel work chair developed for office and workshop environments through the PU-T-B structural system.

photography: @npr.kr by @p_erson_al
10
4 months ago
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PU-T-B Work Chair (2026)

640 x 515 x 825 mm (W x D x H)

A swivel work chair developed for office and workshop environments through the PU-T-B structural system.

photography: @npr.kr by @p_erson_al
13
4 months ago
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서울을 기반으로 하는 디자인 스튜디오 ‘p(erson)al’(@p_erson_al)는 박우진(@wjp___)이 설립한 스튜디오인데요. 산업재료를 출발점으로 삼아, 디자이너 개인의 시선을 통해 새로운 형태와 기능으로 다시 만들어 냅니다. 

스튜디오의 로고이기도 한 수평계(Spirit Level)는 작업 전반을 관통하는 요소입니다. 물리적인 균형을 재는 도구인 동시에, 객관성과 주관성·기준과 해석 사이에서 끊임없이 균형점을 찾는 태도를 담고 있습니다.

SOURCE. @p_erson_al by @p_erson_al
3
3 months ago
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PU-T-B Work Chair - Designed by Woojin Park of @p_erson_al .
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This chair uses polyurethane tubes, aluminium profiles, and bolts to create its structure. Instead of hiding how it’s made, every connection remains visible, relying on tension, compression, and material friction to hold the chair together.

Design that makes its construction part of the final form.
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Photos: Pureum Noh (@npr.kr)
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Find design inspiration on niwwrd.com | Submit your work on niwwrd.com/submit
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#niwwrd #chairdesign #industrialdesign #productdesign by @p_erson_al
4
3 months ago
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Happy to share that PU-T-B Work Chair will be exhibited with @deoron during @3daysofdesign 2026 in Copenhagen.
Looking forward to seeing you in Copenhagen!

Papirøen 21, Holmen District, Copenhagen
10–12th June, 2026

—
A curated selection of design and lifestyle objects coming together inside our 600 sqm industrial space at Paper Island.

#3daysofdesign by @p_erson_al
6
4 months ago
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(PU-T-B) Work Chair Prototype (2026)

640*500*820 mm

for p(erson)al office and workshop use

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사무용/작업용 의자 프로토타입 by @p_erson_al
3
7 months ago
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(PU-T-B) Work Chair

640 × 500 × 820 mm

for p(erson)al office and workshop use

#chair by @p_erson_al
0
7 months ago
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PU-T-B Chair 01 (2023)
: Level Arm Chair

640*470*825 mm

(PU-Tube-Bolt) by @p_erson_al
0
9 months ago
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PU-T-B Chair 01 (2023)
: Level Arm Chair

640*470*825 mm

(PU-Tube-Bolt) by @p_erson_al
0
9 months ago
Download
PU-T-B Chair 01 (2023)
: Level Arm Chair

(PU-Tube-Bolt)

PU-T-B is a structural system based on the physical tension and compression generated when a polyurethane tube (PU-Tube) is fastened with a bolt. A bolt passing through the inner diameter of the tube transforms the material’s inherent elasticity and friction into structural holding force, enabling stable connections without the need for complex joint mechanisms. 

By utilizing the intrinsic properties of TPU, including high elasticity, flexibility, durability, and tensile strength, the system visually translates points of load into lines and planes. Originating from simplified structural experiments and extending into furniture and hardware, PU-T-B presents fastening itself as a language through which structure and form are articulated. 

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PU-T-B는 폴리우레탄 튜브(PU Tube)와 볼트(Bolt)가 결합될 때 발생하는 물리적 긴장과 압축력을 기반으로 한 구조 시스템이다. 튜브의 내경을 관통해 체결된 볼트는 재료 고유의 탄성과 마찰력을 구조적 고정력으로 전환하며, 별도의 복잡한 결합 방식 없이도 안정적인 연결을 형성한다. 

이 시스템은 TPU 소재가 지닌 높은 탄성, 유연성, 내구성, 인장강도의 특성을 활용해, 하중을 받는 지점을 선과 면의 구조로 드러낸다. PU-T-B 는 단순한 구조 실험에서 출발해 가구와 하드웨어로 확장되며, 체결 방식 자체가 구조와 형태를 드러내는 하나의 언어로 작용한다.

- by @p_erson_al
0
9 months ago
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Transition
: Transition between hold and light

Ø370*1600 mm

Stainless steel, Gooseneck

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Soft Arm
: A flexible arm embodying support

Ø14*550 mm (variable in dimension)

Stainless steel, Gooseneck, O-ring

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(Soft Syntax)

de-goose project
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photo: @npr.kr
- by @p_erson_al
2
a year ago
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