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Follow @phaon for more tips to grow your business with smarter marketing strategies ⁣
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With 17+ years of experience working across global brands, startups, and agencies — and as an NYU marketing professor — I’ve helped hundreds of entrepreneurs, consultants and small business owners turn complex marketing problems into clear, actionable strategies that deliver real results. ⁣
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You’ll learn how to:⁣
✅️Build marketing systems that actually convert⁣
✅️Create campaigns that drive consistent growth⁣
✅️Master the art of messaging and positioning ⁣
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For more strategies to elevate your marketing and scale with clarity… ⁣
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Follow me at @phaon by @phaon
3
a year ago
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I’m excited to share that I had the opportunity to talk about my entrepreneurial journey with the @debtfreeguys on their @yahoofinance show, "Living Not So Fabulously".

In our conversation, I dived into my top three tips for entrepreneurs, the art of being an 'intrapreneur,' scaling a business, mastering money management, and so much more.

Catch the full interview now on Yahoo Finance and YouTube—link in bio!

What’s your go-to business or entrepreneur tip? Drop it in the comments—I’d love to hear your insights! taken in New York, New York by @phaon
58
2 years ago
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Words can’t even begin to explain how I feel right now, but I will try.

Erin meant so much to me. She was a best friend, a confidante, an ex-girlfriend, a motivator, and most importantly, someone I loved dearly with everything in me.

I am completely devastated by the news of her passing.

We recently had one of our catch-ups, and she was telling me about her time in Colorado, something we had talked about before she even accepted the role. We had also just recently worked on a project together. I just can’t believe she isn’t here right now.

It feels like I’m going to wake up from this nightmare, pick up the phone, and give her a call.

I’ve lost many people in my life whom I’ve loved, and it doesn’t get easier. The pain lingers. And now I’ve lost the person I could go to and talk about any and everything. She was a safe space for me, and right now, I feel lost.

We lost one of the most brilliant people I’ve ever known. Erin was a light in this world, and now everything feels a little dimmer without her here.

I’m praying for her family: her mother, father, sister, nephews, aunts, uncles, and cousins as they navigate this horrific loss. I’m praying for her Nu Delta sorority sisters. I’m praying for every person whose life she touched, because every room she stepped into, she made an impact.

And I’m also praying for myself, for strength to somehow get through this.

Thank you to all of my family, friends, and line brothers who have reached out to me. I truly appreciate every call, text, and message. 🙏🏾

Rest easy, Dr. Wheeler.

I love you forever. ❤️ by @phaon
55
2 days ago
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My heart is so full! ❤️ I had an amazing birthday weekend with friends in a beautiful lake house in Connecticut. I couldn't have asked for a better time between the museum, winery, cooking together, the slumber party, beach time, and fie pit hangs...I truly feel blessed! 

Part 1 of #PS41 Adventures! 

Thanks @dierre_donte @msjamilaaisha @esuwalsky @tomboysandmimosas @briansworld10.0 @lamar_brandon 💛

#birthdaytrip #birthdayvacation #lakehouse #leoszn taken in Connecticut by @phaon
8
a month ago
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Another trip around the sun! 🌞 #PS41

This past year taught me so much about myself, what I value, and how I want to spend my time. I found myself doubling down on the things that genuinely bring me joy, especially being outdoors, exploring new places, slowing down, and appreciating the beauty around me.

I discovered new hobbies, challenged myself to try things I probably wouldn’t have a few years ago, and became more intentional about creating experiences instead of always waiting for the “right time.” I learned the importance of making space for adventure, rest, friendship, creativity, and the people who make life feel full.

There were lessons, changes, unexpected moments, and plenty of growth along the way. But more than anything, this year reminded me that life is meant to be lived, explored, and enjoyed.

I’m walking into this next chapter grateful for where I’ve been, excited about where I’m going, and committed to doing more of what makes me feel alive.

Cheers to 41 and whatever adventure comes next! 🦁 #birthday #leoseason by @phaon
47
2 months ago
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My first solo hike! 🥾

I decided to keep it somewhat local and explored the Twin Island Loop Trail in Pelham Bay Park in the Bronx. Between the waterfront views, rock formations, and beautiful scenery, there were moments when I felt like I was hiking somewhere in New England or the Pacific Northwest.

I’ve been exploring more of the Bronx lately, and I really appreciate the diversity, not only in the people, but also in the neighborhoods, landscapes, and experiences throughout the borough.

Check out my article on @hellodrfter for my picks for scenic, NYC transit-friendly hikes! 

PS - @hellodrfter is my travel and outdoor lifestyle brand that's rooted in discovery, community, and meaningful experiences. Check it out!

#hiking #outdoors #thebronx #mood #drfter taken in Twin Island by @phaon
9
2 months ago
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Jersey Shore beach time 🌊

Thank you, @lord_and_lady_land, for inviting @adriviguy and me to spend the weekend hanging out at your beautiful beach house! From lobster rolls and live music to dancing and late-night bonfires, it was truly an unforgettable weekend.

Live Music ✅️

Lobster Roll ✅️

Beautiful Sunset ✅️

Beach Bonfire ✅️

Cute Town ✅️

Beach Access from the House ✅️

Champagne ✅️

Good Times! taken in Jersey Shore, New Jersey by @phaon
4
2 months ago
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Friends, new friends, and a night to remember at the @CarnegieHall 20th Annual Notable Occasion Afterparty at Redeye Grill.

Grateful for good company, great conversations, and the kind of moments that make New York feel extra special.

#carnegiehall #nycnights #musiclover by @phaon
1
3 months ago
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Nothing like a camping trip with your buddies! 🏕 We had such a good time in rural Pennsylvania at The Woods Campground, surrounded by trees, fresh air, good laughs, and even better company. It also happened to be Pride Weekend at the campgrounds, so even better! I'm truly grateful for weekends like this. #camping taken in Lehighton, Pennsylvania by @phaon
3
3 months ago
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I spent the Sunday of Juneteenth weekend on the Appalachian Trail with @outlandish.nyc, hiking through Greenwood Lake and Bellvale for a 3.5-mile adventure that gave us a little bit of everything.

We had rock scrambles, two scenic overlooks, a trail shelter, switchbacks and plenty of moments to catch our breath and take it all in. The waterfall was dried out, so we had to skip that part, but honestly, the views still showed out.

And of course, no good hike is complete without a sweet ending. We wrapped things up at Bellvale Farms Creamery, which was the perfect reward after a day on the trail. #hiking taken in Greenwood Lake, New York by @phaon
7
3 months ago
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Spent Juneteenth with my NYC fam (missing a few faces). ✊🏾 Always a good time with them. #family taken in Manhattan, New York by @phaon
8
3 months ago
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Good times at Carnegie Hall's 20th Annual Notable Occasion featuring Pedrito Martinez. 🎵

#carnegiehall #pedritomartinez #livemusic #nycnights taken in Carnegie Hall by @phaon
4
4 months ago
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