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Working with independent brands to launch + grow their online businesses on Shopify | #ShopifyExpert
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I’m so thrilled to share the recent launch of @fantasia_by_deserio’s beautiful new site on Shopify. This project was a true collaboration by some seriously talented women. I led the migration of their catalog from BigCommerce to Shopify and brought @larascarrdesign’s stunning vision to life in the site design, while Lara did a gorgeous job on their rebrand, @themissingpieceagency worked magic with copy and photography direction, @bycarleycelia delivered stunning lifestyle and product photography, and our client, Jennifer, did the absolute most coordinating everything behind the scenes to make the project a success.

Check out the new design at fantasiabydeserio.com ✨ by @pointb_ecommerce
2
2 months ago
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New look, same incredible tallow skincare 🌊 We partnered with @genesistallow to redesign their #Shopify store, working within their existing brand and photography to create an experience as warm and grounded as the products themselves. Genesis Tallow makes natural, ancestral skincare right here on Vancouver Island - if you haven’t tried it yet, now’s a great time to start! 

Check them out at genesistallow.com by @pointb_ecommerce
2
3 months ago
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So proud to share the recently launched @zobamartin site ✨ Zoba is a Nigerian-born, Toronto-based luxury fashion designer whose work is not only stunning but has earned her some serious recognition, from Dragon’s Den to CTV’s The Social, and custom work for Drake’s music videos and tours.

I worked with Zoba to migrate her site from Squarespace to #Shopify and gave the entire experience a refreshed aesthetic designed to let her gorgeous pieces speak for themselves.

This past year I’ve had the privilege of working alongside so many talented, women-owned Canadian businesses, and it’s something I don’t take lightly -it’s exactly the kind of work that lights me up.

Head to zobamartin.com to explore her collections! by @pointb_ecommerce
5
6 months ago
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Happy launch day to @odetouna ✨ Melanie needed a #Shopify experience that aligned with her mission: thoughtful fashion, meaningful craftsmanship, and clothing that feels as good as it looks. We designed the site to highlight her curated selection of women-designed, sustainably crafted pieces with a calm, elegant, and intuitive layout. Every detail was refined to echo her belief that pieces should feel good, look good, and last far beyond a single season. The finished site brings her radiant personality and her artful eye together in one beautiful, cohesive home. by @pointb_ecommerce
0
10 months ago
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Congrats to @theworkvacay on the launch of their new site! We teamed up to migrate their site from Webflow to #Shopify to create a smoother, more intentional ecommerce experience that reflects the brand’s evolution. Founder Karine has refined her vision to eliminate the fluff and focus on her key product,  the VACAY Planner, designed to help business owners pause with purpose and reconnect with the heart of their work.

If you’re ready to gain clarity, take focused action, and build sustainable momentum, @theworkvacay is a great place to start: theworkvacay.com by @pointb_ecommerce
3
a year ago
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It was a treat to team up with the @free.bar.co crew to kick off a fresh chapter for their brand — refining the look and feel to better reflect their mission and make the online experience feel as curated as their offerings.

Check out the new site at freebarco.com — cheers to thoughtful sipping 🥂 by @pointb_ecommerce
0
a year ago
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Just launched a fresh new look for one of my favourite Ottawa shops — JV Studios — on #Shopify ✨ The update focused on improving product discovery and creating a more elevated shopping experience to match the curated, contemporary vibe of her store.

Take a peek: shopjvstudios.com by @pointb_ecommerce
3
a year ago
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Excited to share our recent work with @thiefandbandit, a sustainable Canadian fashion brand known for bold, size-inclusive, and gender-neutral designs. While their front-end was already brimming with personality thanks to owner Amie’s incredible talent for illustration and video, we helped transition the site from Dawn to a premium #Shopify theme. This upgrade gives the team more flexibility to showcase their designs, ensures a seamless mobile experience, and makes the backend more user-friendly. Even though they’re all about slow fashion, their online store is now lightning fast! by @pointb_ecommerce
1
2 years ago
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Hispanitas, the iconic Spanish brand celebrated for its chic, timeless footwear, has officially launched its DTC presence in the Canadian market on #Shopify. Crafted in Spain with meticulous attention to detail, every product embodies a perfect balance of style and comfort. 

What a dream to work with them on their expansion into this exciting new market ✨ by @pointb_ecommerce
0
2 years ago
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Having the opportunity to partner with amazingly talented agencies is always so much fun for me, so when @performdigitalmedia reached out to collab on a revamp of @onedamelane’s #Shopify site it was a ✨ hell yes ✨. ODL founder Lyndsey is an absolute gem and she has so much passion + love which you can feel through every piece of her handmade jewelry. They’ve now got a fresh new look that embodies their bold vibe and commitment to quality. Check it out at onedamelane.com. 

And if you’re in the market for a partner for paid ads and email + SMS marketing, I can’t recommend the PDM team enough. Reach out to their team and find out how you can take your online sales to the next level! by @pointb_ecommerce
0
2 years ago
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UK-based Orbe Lashes is on a mission to address the quality and usability challenges faced by lash artists with their innovative line of lash extensions + adhesives. We partnered with their team to migrate their online store from WooCommerce to #Shopify, building them a customized experience using Orbe’s elevated designs ✨ Explore the simplicity and sophistication that Orbe brings to the industry on their newly launched site at orbelashes.co.uk by @pointb_ecommerce
0
2 years ago
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And she’s back ✨ After a bit of a break, I’m thrilled to be launching some fresh work. 

Kicking it off with Toni Pons’ new direct-to-consumer entry into the Canadian market on #Shopify. Best known for their espadrilles, this stunning line of footwear and accessories is handcrafted in Spain from natural, high-quality materials. With a laid-back style that captures the essence of a Spanish beach, working on this project has definitely got me ready for summer {and new shoes} 🌊

Check them out at tonipons.ca by @pointb_ecommerce
7
2 years ago
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