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Pure Prep

@pureprepapp

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Real food. Real macros. Real simple.
Single-ingredient, macro-matched meal plans that fit your budget.
Join the waitlist ⬇️

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👋🏻 Hi, I’m Claire!

As a kid, I spent a lot of time playing video games. I was a bit of a brainiac, so when my 11 year old self discovered you could code your own games- as you could probably imagine, it was a whole new world for me. There was little that could compare to the joy I got from seeing my friends enjoying a game that I worked hard on- programming quickly became my first big passion.

Shortly after graduating high school, my parents introduced me to the gym, and another passion was unlocked: bodybuilding quickly became the center of my attention. In the course of a year I bulked up to 163 lbs / 28% body fat and cut down to 136lbs / 21% body fat. The impact from that transformation was huge- it gave me a sense of self confidence I had never experienced before.

When I finished my weight cut, I found myself in a bit of a pickle: I wanted to continue eating whole foods that helped me reach my goals, but I was tired of eating the exact same meals for 3 months during my cut. And working a full time job, cooking different meals each day was not a realistic option for me. So I dusted off my laptop and began working on Pure Prep, my passion project.

Pure Prep is a meal planning app that provides you with a customized week of eating that adheres to your financial and fitness goals, tells you exactly what groceries to buy and how to easily prep them just one day a week, and automatically tracks the items in your kitchen, notifying you when its time to stock up next. I began building this project on three foundational ideas: real food, real macros, and real convenience. Whether your goal is to fit healthy eating into your busy work week or get in the best shape of your life, I can assure you that Pure Prep has easily let me do both. It’s the app I wish I had, and I can’t wait to share it with you.

Give me a follow to join me on my journey as I get Pure Prep ready for release. by @pureprepapp

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8 days ago

One Greek yogurt base, 5 completely different breakfasts 👇

Plain 2% Greek yogurt is the high-protein base; the toppings do the rest. Each bowl is about 550 calories:

🍓 Strawberry mango blackberry + chia: 552 kcal · 40 g protein · 71 g carbs · 15 g fat
🫐 Chocolate berry mango + flax: 538 kcal · 46 g protein · 59 g carbs · 16 g fat
🍌 Maple cinnamon banana walnut: 546 kcal · 41 g protein · 64 g carbs · 17 g fat
🎃 Pumpkin spice banana raisin + pepitas: 562 kcal · 39 g protein · 71 g carbs · 17 g fat
🍒 Chocolate cherry blackberry + almond butter & honey: 553 kcal · 40 g protein · 70 g carbs · 17 g fat

One shared grocery list covers all five: about $23.96 of ingredients for the 5 bowls (≈ $4.79 a bowl), or $88.54 to buy every package new. The seeds, nuts, spices and syrups last for many more bowls. (Estimated typical grocery prices; yours may vary.)

Pure Prep builds bowls like these around YOUR calories and macros, and hands you the grocery list.

Join the waitlist at pureprep.app (link in bio) 🌿

(Photos are AI-generated illustrations of the meals. Nutrition and prices are from the Pure Prep app’s food and price data.)

#greekyogurt #yogurtbowl #highprotein #healthybreakfast #mealprep by @pureprepapp

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11 hours ago

What 2,000 calories of whole food looks like 👇

Three meals, built in Pure Prep:

🥤 Berry green smoothie: 677 cal · 47g protein · 80g carbs · 23g fat
1 scoop whey protein, 1¼ cups 2% milk, 1 banana, ½ cup frozen spinach, ⅔ cup mixed berries, 4 tbsp chia seeds

🍳 Spinach egg scramble with potato: 667 cal · 53g protein · 68g carbs · 20g fat
2 eggs, 1⅛ cups liquid egg whites, 2 cups spinach, 11 oz roasted potato, 2 tsp olive oil, salt & pepper

🥩 Beef & rice bowl: 657 cal · 52g protein · 62g carbs · 24g fat
6 oz 93% lean ground beef, 1 cup cooked white rice, 1½ cups broccoli, 2 tsp olive oil, salt & pepper

Day total: 2,001 cal · 152g protein · 210g carbs · 67g fat

Pure Prep builds days like this around YOUR calories and macros.

Join the waitlist at pureprep.app (link in bio) 🌿

Photos are AI-generated illustrations of the meals. Nutrition from Pure Prep app food data.

#wholefoods #highprotein #mealprep #calories #healthymeals by @pureprepapp

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3 days ago

“Eating healthy costs more than takeout.” Let’s actually check 👇

We priced one real Pure Prep meal, a garlic chicken & brown rice bowl (576 kcal · 54 g protein · 65 g carbs · 12 g fat), using estimated typical grocery prices from the Pure Prep app, counting only the amount you use:

🍗 5 oz chicken breast: $1.56
🍚 1 cup brown rice: $0.30
🥦 1 cup broccoli: $0.33
🥕 ½ cup carrots: $0.12
🫒 1 tsp olive oil: $0.07
🧂 Garlic powder, salt & pepper: from the pantry
= about $2.38 per container, or about $9.51 for 4 prepped lunches.

For comparison, prices we looked up today (10/13/26):
🧊 A 12 oz frozen chicken & rice bowl: $3.18 (grocery delivery listing)
🥡 A fast-casual burrito bowl: $12.75 menu price on a delivery app, before fees and tip

Nothing wrong with convenience. Frozen meals and takeout have their place on busy days. But cooking simple whole foods is often the cheaper option, not the luxury one. Buy the staples, cook once, portion it out.

Pure Prep builds whole-food meals around your macros and hands you the grocery list.

Join the waitlist at pureprep.app (link in bio) by @pureprepapp

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3 days ago

Ever wondered what a 2,200-calorie day of real, whole food looks like on the plate? 👇

Four cozy, simple meals and nothing else. No shakes standing in for dinner, no mystery ingredients, just oats, chicken, turkey, rice, potatoes, fruit and yogurt.

🎃 Pumpkin spice banana oats: 548 kcal
🍗 Chicken thigh & potato bowl: 551 kcal
🌮 Turkey & rice bowl: 554 kcal
🍒 Cherry blackberry yogurt bowl: 547 kcal

That adds up to 2,200 kcal with 160 g protein, 272 g carbs and 61 g fat, all from ingredients your local grocery store already carries. Swipe through for every portion and recreate the day in your own kitchen.

That’s the idea behind Pure Prep: whole-food days like this, planned around YOUR calories and macros, so the numbers are sorted before you even write a shopping list.

Join the waitlist at pureprep.app (link in bio) 🌿

(Photos are AI-generated illustrations of the meals. Nutrition is from the Pure Prep food database.)

#mealprep #wholefoods #macros #highprotein #mealprepideas by @pureprepapp

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4 days ago

Which of these did you used to believe? 👇

No shame here, we’ve all heard them. Here’s the plain version:

❌ Carbs make you gain weight → ✅ Weight change comes down to total calories over time. Oats, potatoes, rice and fruit fit any goal, and bring fiber with them.
❌ Eating fat makes you fat → ✅ Fat has more calories per gram (9 vs 4), so portions matter, but olive oil, nuts and avocado belong in a balanced day.
❌ You need bars and shakes for protein → ✅ Chicken, fish, eggs, Greek yogurt, beans and lean beef can cover it. Powder is a convenience, not a requirement.
❌ Frozen produce is less nutritious → ✅ It’s usually frozen soon after harvest, so it holds up nutritionally, and it keeps for months.

The last slide shows what balanced looks like: a chicken thigh & potato bowl, 551 kcal · 37 g protein · 64 g carbs · 17 g fat. Carbs, fat and protein, all whole food.

Pure Prep builds days like that around YOUR calories and macros, no gimmicks required.

Join the waitlist at pureprep.app (link in bio) 🌿

(Photo is an AI-generated illustration of the meal. Nutrition is from the Pure Prep food database.)

#nutritionmyths #nutritionfacts #wholefoods #realfood #mealprep by @pureprepapp

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5 days ago

What does 2,200 calories of whole food actually look like? 👇

Four simple meals. That’s the whole day. No protein bars, no 20-ingredient recipes, nothing I need a label to decode.

🥤 Chocolate cherry banana smoothie: 538 kcal
🥚 Egg & apple snack plate: 558 kcal
🍣 Salmon & brown rice bowl: 555 kcal
🫐 Berry Greek yogurt bowl: 553 kcal

Together that’s 2,204 kcal with 144 g protein, 254 g carbs and 77 g fat, and every meal is built from foods you’d find in any grocery store. Swipe for the exact portions so you can make this day yourself.

This is exactly what I’m building Pure Prep to do: plan simple, whole-food days like this around YOUR calories and macros, so the math is done before you shop.

Join the waitlist at pureprep.app (link in bio). Alpha testers get in free 🌿

(Photos are AI-generated illustrations of the meals. Nutrition is from the Pure Prep food database.)

#mealprep #wholefoods #macros #highprotein #mealprepideas by @pureprepapp

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6 days ago

What does 2,110 calories of real food actually look like? 👇

Three bowls. That’s the whole day. No protein bars, no 20-ingredient recipes, nothing I need a label to decode.

🥣 Banana-raisin protein oats: 681 kcal
🍠 Ground beef & sweet potato bowl: 790 kcal
🫐 Mango-berry Greek yogurt bowl: 639 kcal

Together that’s 154 g protein, 250 g carbs and 64 g fat, and every meal is built from foods you’d find in any grocery store. Swipe for the exact portions so you can make this day yourself.

This is exactly what I’m building Pure Prep to do: plan simple, whole-food days like this around YOUR calories and macros, so the math is done before you shop.

Join the waitlist at pureprep.app (link in bio). Alpha testers get in free 🌿

(Photos are AI-generated illustrations of the meals. Nutrition is from the Pure Prep food database.)

#mealprep #wholefoods #macros #highprotein #mealprepideas by @pureprepapp

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8 days ago

Same craving. Very different food. 🍓

When I want something sweet and creamy, it’s easy to grab a “healthy” protein pint. Lately I make this instead: Greek yogurt and berries.

Halo Top Strawberry Light Ice Cream (whole pint): 270 calories · 15 g protein · 18 ingredients
My bowl: ~270 calories · ~24 g protein · 2 ingredients

Same calories, more protein, no added sugar, and I know exactly what’s in it.

Halo Top Strawberry Light Ice Cream ingredients, word for word from the label:
Ultrafiltered Skim Milk*, Skim Milk, Soluble Corn Fiber, Strawberries, Sugar, Erythritol, Cream, Vegetable Glycerine, Contains 1% or less of Natural Flavors, Citric Acid, Cellulose Gel, Cellulose Gum, Sea Salt, Mono and Diglycerides, Inulin, Vitamin A Palmitate, Stevia Leaf Extract (Reb M), Beet Extract for Color.

My bowl’s ingredients: Greek yogurt. Mixed berries. 🫐

Nothing against the pint, it’s a fun treat. Real food is just what keeps me full and fueled.

What’s a “healthy” snack you swapped out for real food? Tell me below 👇
#wholefoods #cleaneating #mealprep #highprotein #realfood by @pureprepapp

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17 days ago