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Real Friends

@realfrens

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We’re honoured to share that our feature documentary THE ABNORMAL BEAUTY COMPANY premieres January 19 on @cravecanada, as part of @bellmedia’s @bell_letstalk Day.

Directed by @arefmahabadi, the film traces a radical idea that reshaped an industry—a story of transparency and obsession, brilliance and vulnerability. It follows the rise of The Ordinary, and the life and loss of its founder, Brandon Truaxe, whose vision changed beauty forever. We hope you enjoy it.

Prod Co: @realfrens, The Donaldson Company
Producers: @lanamauro_, @mackiegd
Director: @aref.mahabadi
EP: @dakotakisaacs

Supervising Producer: @chantalcachet
Story Producer: @biglissie
APs: Jamie Hurcomb, @sydneyjcowper
Archive Producer: Melissa Laverdure
DP: @devink_film
Cam Op: @motionpicture.co
Editors: @el_breeze , Mike Munn
Story Editor: @mum_jokes
Composer: @kobakov
PD: @tarabertrim
LPs: @katekroll.blackmoonmedia,
@peterharveyfilm
Post: @urbanpost_toronto,
@annexpoststudio
Post Producers: @alexordanis, @melhore
AEs: @andrewgilbride, @paulstavropoulos
Titles: @drewdnldsn

Distributed globally by @fifthseason

And everyone else who worked on the film. taken in Canada by @realfrens

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Real Friends is producing a documentary about the incredible story of the rise of skincare disrupter The Ordinary and the tragic fall of its founder Brandon Truaxe. THE ABNORMAL BEAUTY COMPANY. by @realfrens

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Something in the works 👀 #upfronts by @realfrens

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🦋The Abnormal Beauty Company offers a raw, rare glimpse into the meteoric rise of The Ordinary, the price of transparency, and the enduring legacy of one of the world’s most disruptive skincare brands.

Prod Co: @realfrens, The Donaldson Company
Producers: @lanamauro_, @mackiegd
Director: @aref.mahabadi
EP: @dakotakisaacs

Supervising Producer: @chantalcachet
Story Producer: @biglissie
APs: Jamie Hurcomb, @sydneyjcowper
Archive Producer: Melissa Laverdure
DP: @devink_film
Cam Op: @motionpicture.co
Editors: @el_breeze , Mike Munn
Story Editor: @mum_jokes
Composer: @kobakov
PD: @tarabertrim
LPs: @katekroll.blackmoonmedia, @peterharveyfilm
Post: @urbanpost_toronto, @annexpoststudio
Post Producers: @alexordanis, @melhore
AEs: @andrewgilbride, @paulstavropoulos
Titles: @drewdnldsn

And everyone else who worked on the film!

COMING SOON 🎞️ taken in Tribeca Film Festival by @realfrens

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