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𝗜𝘁’𝘀 𝗵𝗲𝗿𝗲.

After close to a year of research, consultation and collaboration, the Rocket Fund is proud to launch 𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗦𝘂𝗻𝗯𝗲𝗮𝗺: 𝗞𝗶𝗱𝘀’ 𝗥𝗶𝗴𝗵𝘁𝘀 𝗶𝗻 𝗖𝗮𝗻𝗮𝗱𝗶𝗮𝗻 𝗠𝗲𝗱𝗶𝗮, a landmark white paper exploring what it means to put children’s rights at the forefront of Canada’s media.

Led by children’s media researcher and industry veteran Kim Wilson, the white paper draws on research across industry, policy, education, technology and families to examine the future of children’s media in Canada.

Project Sunbeam brings together 5 sections, 49 Key Findings, 137 Supporting Findings and 36 Recommendations that offer insights and a roadmap for action to help inform policy, industry strategy and the continued creation of Canadian stories for young audiences.

Most importantly, it asks us to consider what we owe the children and young people we serve, and what we can do, together as Team Canada, to ensure their rights, voices and needs remain at the centre of the conversation.

➡️ Read Project Sunbeam and explore the findings and recommendations: https://rocketfund.ca/white-paper (link in bio!)

We also invite you to share your feedback on the white paper at the link above or by emailing info@rocketfund.ca. Your perspectives and participation are essential to shaping the future of Canadian children’s and youth media.

We’re all part of Team Canada. by @rocketfundcanada
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5 days ago
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𝗟𝗲 𝘃𝗼𝗶𝗰𝗶.

Après près d’un an de recherche, de consultation et de collaboration, le Fonds Rocket est fier de lancer 𝗣𝗿𝗼𝗷𝗲𝘁 𝗿𝗮𝘆𝗼𝗻 𝗱𝗲 𝘀𝗼𝗹𝗲𝗶𝗹 : 𝗟𝗲𝘀 𝗱𝗿𝗼𝗶𝘁𝘀 𝗱𝗲𝘀 𝗲𝗻𝗳𝗮𝗻𝘁𝘀 𝗱𝗮𝗻𝘀 𝗹𝗲𝘀 𝗺𝗲́𝗱𝗶𝗮𝘀 𝗷𝗲𝘂𝗻𝗲𝘀𝘀𝗲 𝗰𝗮𝗻𝗮𝗱𝗶𝗲𝗻𝘀, un livre blanc d’envergure qui examine ce que signifie placer les droits des enfants au premier plan des médias au Canada.

Dirigé par la chercheuse spécialisée dans les médias pour enfants et vétérane de l’industrie Kim Wilson, le livre blanc s’appuie sur des recherches menées dans les secteurs de l’industrie, des politiques publiques, de l’éducation et de la technologie, ainsi qu’auprès des familles, afin d’examiner l’avenir des médias pour enfants au Canada.

Le Projet rayon de soleil réunit 5 sections, 49 constatations clés, 137 constatations complémentaires et 36 recommandations, offrant des perspectives et une feuille de route pour contribuer à orienter les politiques, les stratégies de l’industrie et la création continue d’histoires canadiennes destinées aux jeunes publics.

Plus important encore, il nous invite à réfléchir à ce que nous devons aux enfants et aux jeunes que nous servons, et à ce que nous pouvons faire, ensemble en tant qu’équipe Canada, pour veiller à ce que leurs droits, leurs voix et leurs besoins demeurent au cœur de la conversation.

➡️ Lisez le Projet rayon de soleil et découvrez les constatations et recommandations : https://rocketfund.ca/fr/livre-blanc

Nous vous invitons également à nous faire part de vos commentaires sur le livre blanc en utilisant le lien ci-dessus ou en écrivant à info@rocketfund.ca. Vos perspectives et votre participation sont essentielles pour façonner l’avenir des médias canadiens destinés aux enfants et aux jeunes.

Nous faisons tous partie de l’équipe Canada. by @rocketfundcanada
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5 days ago
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🏆 News from #TIFF26: @lightning.cody's @smudgethebladesmovie claimed the Best Canadian Discovery Award! 

This award is given to an emerging Canadian director who has only made one or two features and includes a $10,000 cash prize. The jury members are Zarrar Kahn, Justine Pimlott and Sophy Romvari, who called the film “electric [and carrying] heart and humour in equal measure, while never shying away from the challenges faced by Indigenous communities caused by the ongoing treatment of Indigenous people and colonization of Indigenous lands.”

Smudge the Blades is produced by Lightning, alongside Joshua Jackson, Kyle Thomas, Sara Corry, Hayley Morin and Dylan Morin via Lightning Mill and North Country Cinema.

Congratulations on your well-deserved win!

#rocketfunded @tiff_net #smudgetheblades by @rocketfundcanada
1
10 days ago
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There was a time when children's television was the Canadian industry's most successful export, but the industry has collapsed,” said Christina Jennings, Shaftesbury's Chairman and President. “Our announcement today to support both Rocket Fund Canada and helping to greenlight several kids' projects, is an urgent call to action.”

Agnes Augustin, Rocket Fund Canada President & CEO, said “Shaftesbury is demonstrating the kind of leadership our sector needs through its support for children's programming through its CMF Distributor Envelope and its generous contribution to Rocket Fund's operations,”. by @rocketfundcanada
17
11 days ago
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Announcing the launch of a new innovative initiative from @producing4theplanet : a Sustainable Animation Toolkit!

The toolkit provides Canadian animation producers with practical tools to integrate sustainability into their production processes and translate that commitment into meaningful action. These kinds of sustainable practices are essential to building a resilient, thriving sector for generations to come and we were so pleased to have a front-row seat in the toolkit's creation as lead partner on the project.

We encourage everyone to check out the toolkit and share your feedback. Link in bio! by @rocketfundcanada
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11 days ago
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Today at #TIFF: (Haboolm Ksinaalgat) Soul Catcher

Amanda Strong joins forces with Pamela Post to tell the story of a gender-fluid Ts’msyen youth tasked with retrieving the soul of their great-grandfather’s totem pole in this fluid, evocative animation about reclaiming history and righting the wrongs of a dark colonial past.

#soulcatcher #rocketfunded @spottedfawnproductions @pamelapostmedia @tiff_net by @rocketfundcanada
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21 days ago
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Today at #TIFF: Smudge the Blades

This coming-of-age hockey film follows the TREATY 6 BLADES, a U18 team from a small reserve outside of Edmonton, forced to salvage their final year of hockey in the rough-and-tumble Country League of northern Alberta. The story combines hockey antics with a heartfelt coming-of-age look at reserve-life challenges and community strength.

#rocketfunded #smudgetheblades @smudgethebladesmovie @tiff_net @lightning.cody by @rocketfundcanada
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22 days ago
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Butterfly Academy: Now available on CBC Gem!

Welcome to Butterfly Academy, a school with zero boredom and maximum flutter! Hidden under an old maple, young Monarchs train before their epic yearly migration. Patrick, Jennifer, Marty and Lily are top flyers… but rookie teachers. Lesson plans? Nah. They prefer chaos, improvisation and very bad ideas. Flying class becomes “run for your life” class in seconds. Seed collecting turns into a legendary quest through giant milkweed mazes. Between disasters, laughs and clashes, friendship must survive the madness!

#rocketfunded #butterflyacademy @cbcgem @pinkparrot_media by @rocketfundcanada
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23 days ago
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Today at #TIFF: The First Dinosaur

In the wake of Earth’s greatest extinction event, a new creature rises that will change the planet forever: the first dinosaur. When young dinosaur expert Dex discovers a mysterious baby that may hold the key to this ancient mystery, he sets off on an epic road trip adventure with his older sister Dana and his fearless best friend Kayla. Together, they journey across spectacular landmarks, uncovering clues that could rewrite the origins of dinosaurs. As Dex races to solve the mystery of what makes a dinosaur a dinosaur, he discovers that the strongest force connecting the past and present is family. Funny, thrilling, and filled with wonder, The First Dinosaur is a cinematic family adventure millions of years in the making.

#rocketfunded @tiff_net @sinkingshipent by @rocketfundcanada
3
25 days ago
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Haboolm Ksinaalgat (SOUL CATCHER), from @spottedfawnproductions, will be making its World Premiere at @tiff_net this month. This stunning short stop motion animated film is based on a true story from @pamelapostmedia's Ts'msyen father, John Post. We can't wait to watch this beautiful film with you all!

#soulcatcher #tiff #rocketfunded by @rocketfundcanada
0
a month ago
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A reminder to our producers: Distribution reports for the period ending June 30, 2026 are due on August 15, 2026.

To submit your report, or if you have any questions or concerns, please contact the Rocket Fund office at admin@rocketfund.ca. by @rocketfundcanada
0
2 months ago
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La nouvelle ressource gratuite de l’ORPHÉ, « Recadrer l’accès : guide des pratiques exemplaires pour l’inclusion des personnes en situation de handicap dans l’industrie de l’écran au Canada », présente des conseils pratiques, étape par étape, pour rendre les projets de production plus accessibles et inclusifs à chaque étape des flux de travail. Merci au Fonds Rocket Canada de soutenir cette initiative !

Téléchargez le guide sur dso-orphe.ca/recadrerlacces (lien dans notre bio).

« Fonds Rocket Canada s’engage en faveur d’une industrie de l’écran plus équitable et est fier de soutenir ce guide de pratiques exemplaires. En tant que seul organisme de financement au Canada entièrement consacré aux médias destinés aux enfants et aux jeunes, nous reconnaissons que les histoires que nous racontons façonnent la façon dont les jeunes comprennent le monde et la place qu’ils y occupent. Pour les 27 % de Canadiennes et Canadiens vivant avec un handicap, une représentation authentique à l’écran comme hors écran est essentielle. Nous sommes encouragés de voir l’industrie se doter d’une ressource pratique pouvant favoriser des pratiques de production plus accessibles, inclusives et représentatives dans l’ensemble du secteur canadien des médias. »

— Agnes Augustin, présidente-directrice générale du Fonds Rocket Canada

Ce projet a été rendu possible grâce au soutien de Normes d’Accessibilité Canada, dans le cadre du programme Avancement de la recherche sur les normes d’accessibilité, et du Fonds des médias du Canada, dans le cadre du Programme de soutien au développement de l’industrie, avec du soutien supplémentaire du Fonds Rocket Canada, d’Ontario Créatif, de Creative BC, du Fonds Bell et de PictureNL.

#RecadrerLaccès #Accessibilité #Handicap #Inclusion #ORPHÉ Portrait d'une femme blanche aux yeux bleus. Texte : Le Fonds Rocket Canada s'engage en faveur d'une industrie de l'écran plus équitable et est fier de soutenir ce guide de pratiques exemplaires. Nous sommes encouragés de voir l'industrie se doter d'une ressource pratique pouvant favoriser des pratiques de production plus accessibles, inclusives et représentatives dans l'ensemble du secteur canadien des médias. » — Agnes Augustin, présidente et cheffe de la direction du Fonds Rocket Canada. by @rocketfundcanada
0
3 months ago
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