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Wife @mattnormann
Posing coach ✨
NPC bikini
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Coaches Matt and Steve would like to welcome
 Sam Norman to the team as our bikini posing coach. 

With a competitive background for over 10 years in baton twirling, twirlers are trained to own the stage, command attention, and stay poised under pressure. Baton twirling taught me how to connect with an audience and present with confidence. Skills I now use to help bikini competitors create a polished, confident stage presence. 

As a national level bikini competitor myself, I know how important posing is. 

DM me today to get started on perfecting your own posing routine! by @sam_normann
21
10 months ago
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This week was a busy one but I wouldn’t trade it for anything. 

Thank you to all that was involved with my week, checking in and hanging out ❤️🫶🏻 forever grateful for such amazing humans in my life by @sam_normann
23
3 hours ago
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Front and back pose common mistakes- 

-front pose 
Front foot horizontal (this is a wellness quarter turn, where they are looking at your quad and hamstring development) 
Back foot turned completely in (your giving up the shape of your quad) 
Relaxed arm far back (your hiding your lat to give you that S curve the judges are looking for)
Hand covering your stomach (the judges can’t judge your stomach if your hiding it) 

Back pose- 
Feet stance too close together (your giving up shape and balance when your feet are close together) 
Back scrunched (your losing that upper body balance they want compared to your lower) 

Bikini is all about balance and symmetry 

Need help with a new routine or tweaks on your current 
DM me ✨ by @sam_normann
9
3 days ago
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I hope my childhood bullies are watching 😘

Side note- I rather do it face to face then over the keyboard 🙂 by @sam_normann
3
5 days ago
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2013- One of my very first check ins in 2013 with my first coach 

2026- Last week check ins 13 years later different coach (my husband) 

13 years in between. Hard break, loss, dating, marriage, pregnancy post partum. 

13 years ago I was lost. I just dropped my first ever prep bc it was hard. I was eating 1200 calories keto very little guidance on refeeds so I ate barely nothing. 1 hour cardio 7 days a week running on the treadmill at 8.0. 

I was told I would never get on stage. I was told I’m a loser. I was told I’d never meet a man that would marry me. I was told I’d be broke. 

Moral of the story- you can do anything you put your mind to. Shit is hard . Life is fucking hard. Don’t make excuses we all have them. by @sam_normann
23
7 days ago
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Sometimes I don’t know what to post so here’s this week ✨ by @sam_normann
10
8 days ago
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Coming up on a year since I started posing girls. 

I come to realize this is my passion. I love all of it. I love creating routines for beginners, I love going from “this is awkward to wow I feel so ready.” I love hearing that your coaches trust me. 

My goal for you is to create a routine that fits YOU. One that makes you feel confident and excited to want to showcase all your hard work. 

If you’ve had me as a posing coach or currently working with me, thank you for allowing me to be apart of your journey. It means more than you know 💕✨ by @sam_normann
12
10 days ago
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Proud but always hungry for more. 

Current physique- sitting at 156 at 5’9 

Really happy with this off season look. 
Best I ever looked at this weight 
Prep starts in 19 weeks. ✨

Practicing what I preach. You need to practice all year round not just prep. 

Coach- @mattnormann 
Posing- me ✨ by @sam_normann
37
13 days ago
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🎯 keep showing up. Keep putting your best foot forward. 

Bodybuilding doing the same shit over and over. Every single day by @sam_normann
3
14 days ago
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I love going to shows, I love being on stage but watching my own posing clients up there is a feeling I can’t describe. 

I really love posing, everything about it. The confidence it gives you once you really find your flow. You can be whoever you want on that stage. 

Proud is an understatement. Amazing work ladies ✨🫶🏻

@aarlene.c 
@df.af.fit by @sam_normann
14
15 days ago
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Back pose transition to walk to the front of the line - 

These options can be used for bikini, fit model and wellness (note that the wellness back pose is not shown here) 
Two options stepping in
Two options stepping back 

4 different options but not limited to

Make sure your doing transitions that work best for you. What works for someone else might not work for you. 
Try different options see what feels most comfortable. 

Need help figuring what looks best? Hire a posing coach we are here to help ✨🫶🏻 by @sam_normann
11
18 days ago
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That woman you look up to wasn’t always confident. The one you admire the most wasn’t born with it. 

Confidence is a learned skill. Comes with age. Comes with life experience. Comes with people you surround yourself with. 

So when you look at someone and say I wish I had their confidence just know there’s always a story behind it. 

Better yourself everyday. Learn from your mistakes. Focus on you and I promise confidence in life will come. Be better do better. ✨ by @sam_normann
11
19 days ago
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