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Sid Patel

@sidpatelbtn

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Here is my this week’s drinks insight. Someone asked me on my last post “what would be the 9 things brands should have ready before signing a distributor”. Here you go. I will also do a follow up in the next one on budgets. As that was also a good question asked. by @sidpatelbtn
7
6 months ago
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Here is my this week’s drinks business insight. The second meeting. What signals are buyers also considering that’s not covered in the pitch or conversation but are key drivers to them to give you a “second meeting”. Here are the 10 that comes to my mind. If you’re a buyer — what are you quietly checking that brands don’t realize? Please comment, would love to know more signals that you look at before you give a brand a second meeting 👇 by @sidpatelbtn
0
5 months ago
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Here is my this weeks drinks business insight 🍷 This is a continuation of the post I did last week on “what a good sales rep looks like”. Diving little deeper into the same subject and my last slide includes 5 key questions you can ask in your interview when hiring sales rep. Just some random thoughts. Hope it helps in building your sales team especially when you have a new or a brand that does not have much consumer awareness. Have a solid week ahead. Cheers 🍻 by @sidpatelbtn
22
5 months ago
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Happy Monday everyone, here is my this weeks drinks business insight. “15 Questions Reps & Brand Owners Should Be Asking a Bartender Instead” by @sidpatelbtn
0
9 hours ago
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Hi folks, here is my this weeks drinks business insight. It’s on how to find an importer in Asia and grow in Asia. In our Asia Wine Ratings webinar, I explored these questions with Kamal Malik MS, Grant Smith, Dominique Noël and Alexandra Rendall. In the post I cover: 🇹🇭 Where to start: Why Thailand deserves consideration, with Bangkok as a practical starting point. 🍷 What’s gaining traction: Grape varieties and wine styles our experts see attracting interest across different markets. 📱 Your digital homework: Local apps, online sales, omnichannel commerce, WeChat, WhatsApp, language, QR codes and communication speed. 🤝 How to find the right importer: Research their customers, understand their portfolio and identify where your wines fit. 📩 How to make your pitch relevant: Give buyers a clear commercial reason to work with you. ✈️ How to build lasting business: Plan productive market visits and support your partner beyond the first shipment. Save this post for your Asia growth planning. If you missed attending the webinar and want the recorded video, DM me and I will send you the link. by @sidpatelbtn
0
4 days ago
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🍷 What are wine distributors looking for now? I sat down with Ian Louisignau, Director of Sales & Marketing at Maverick Wine Company and a judge at the Sommeliers Choice Awards, to discuss what wine distributors are looking for in today’s market. For wineries looking to build distribution in the USA, understanding the buyer’s perspective is an essential starting point. Watch Ian share his insights on Sommeliers Choice Awards website under the video section. 👆 #WineDistribution #WineBusiness #WineTrade #SommeliersChoiceAwards #BeverageTradeNetwork by @sidpatelbtn
3
10 days ago
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When I asked @mrrusselldavis what bartenders should focus on building first in their careers, his answer was simple: “Be a great human.” He added, "Learn how to connect with people. Say please and thank you. Make guests feel welcome. Learn to be a host." His message "Build that foundation, and the rest will follow in bartending." A great reminder that hospitality begins with how you treat people. 🍸 #Bartending #Hospitality #BartenderLife #BartenderSpiritsAwards Russell shares his journey from behind the bar to becoming a recognized industry personality, winning awards, working in television, and helping develop Drink Masters. Full video on @bartenderspiritsawards website. by @sidpatelbtn
11
12 days ago
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I recently spoke with Steven Minor, Corporate Beverage Director at Starwood Hotels, about what happens after a spirits brand wins a place in a hotel’s beverage program. I asked him: “How can suppliers support you once placement is done?” His answer was a useful reminder: “Come up with something different to support the program and do something for the guest that they have not seen before.” Getting listed is the start. The next opportunity is to help the buyer create an experience guests will remember. Watch the full interview in the video section of the Bartender Spirits Awards website. @bartenderspiritsawards by @sidpatelbtn
6
14 days ago
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I am thrilled to announce that I will be speaking in an upcoming live webinar on October 8th at 5:00 PM! 🍇 Join me alongside three incredible wine and beverage specialists, Sid Patel and the team from Asia Ratings, and the Beverage Trade Network, as we dive deep into the evolving landscape of wine and the massive market opportunities across Asia. Whether you are a brand owner, importer, or fellow industry professional, you won't want to miss our insights on where the market is heading next. The speakers are: Kamal Malik MS (@mr.kamalmalik) Master Sommelier, Dip WSET, CSS and Asia Wine Ratings Expert (India) Grant Smith (@grannysmithslingsthebooze) Managing Director of Bespoke Fine Wine Co., Ltd and Asia Wine Ratings Expert (Thailand) Dominique Noël (@ledomduvin) Asia Wine Ratings Expert (China) Alexandra Rendall (@lebongouthk) Asia Wine Ratings Ambassador (Asia) Led by Sid Patel (@sidpatelbtn) CEO of Beverage Trade Network (@beveragetradenetwork) As we share first-hand insights into the latest wine trends, buyer priorities and emerging opportunities across key Asian markets. Drawing on our experience in wine buying, importing, distribution and hospitality, the panel will explore the styles, price points and brand propositions gaining attention—and offer practical guidance for wineries seeking to enter or grow across Asia. The webinar will include a live Q&A, giving attendees the opportunity to ask the speakers direct questions about buyers, distribution, positioning and routes to market. See you on October 8th at 5PM. Cheers! Santé! Dom #WineWebinar #BeverageTradeNetwork #AsiaRatings #WinePanel #LiveWebinar taken in Hong Kong by @sidpatelbtn
4
17 days ago
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What makes a great bartender beyond knowing how to make a great drink? @bartendersbusiness asked 20 bartenders and beverage professionals: “What are some of the most important skills for a bartender to have?” Their answers cover hospitality, communication, adaptability, teamwork and staying calm under pressure. Read what they had to say on BartendersBusiness.com Includes insights from: Makenzie Helem (mak_is_trash_) Alec Vlastnik Jamie Twigg (thecuriouscocktailian) Michael Thompson Marcello Cauda (marcellocauda) Hamza Najdaoui Maddalena Sommo (maddalenasommo92) Maritza Jeffers (canenjuniper) Matteo Carretta (matteo___carretta) Horace Buckenham (HB_DRINKS) Juyoung Kang (girlnamedju) and more.. Link in story or please go to BartendersBusiness.com by @sidpatelbtn
0
18 days ago
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Submissions are now open for the 2027 Bartender Spirits Awards. If you want to grow your spirits brand in U.S. bars, restaurants and hotels, enter the competition focused on the on-premise channel. Your spirits will be evaluated by leading bartenders and drinks buyers who understand what earns a place on a drinks menu. Why enter BSA? 1. Put your spirits in front of on-premise buyers and bartenders. 2. Receive a detailed breakdown of your scores. 3. Get constructive feedback on how to improve your spirit. 4. Learn how to market and sell it. 5. See the names of the judges who tasted it. 6. Receive a U.S. on-premise buyer survey report. Get more than a medal. Enter by September 30, 2026, to secure the super early bird rate. #BartenderSpiritsAwards #SpiritsBrands #OnPremise by @sidpatelbtn
0
19 days ago
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New article on @sommelierbusiness Sutton McElroy, Wine Director at The Oakville, explains how listening, observation, and emotional intelligence help sommeliers turn uncertain guest requests into confident wine recommendations. by @sidpatelbtn
5
20 days ago
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