Instagram story viewer> @smartdesign> Posts

Smart Design

@smartdesign

12.6K

followers

357

following

We are a strategic design company that helps people live better and work smarter.

POSTS STORIES REELS TAGGED

Are you finding your next pet product the same place you discover your own?

As the bond between pets and their people evolves, so do expectations for the products, technology, and experiences designed for them.

And it’s not just the products themselves that are changing. The way pet parents discover them is evolving, too.

At our recent Smart Salon, Mikkel Holm, Chief AI & Innovation Officer at BARK, shared how TikTok Shop is creating new opportunities for pet brands to showcase products through the playful, interactive experiences that make them so engaging in the first place.

Watch his take below, and read the full recap to explore what’s next for pet innovation. by @smartdesign

7

0

8 hours ago

How well do we really understand our pets?

As technology gives us new ways to track our own health and habits, pet parents are looking for the same kind of insight into their animals. But collecting data is only the beginning.

At our recent Smart Salon, Bob Blake, VP of Hardware & Operations at Fi, shared how pet technology can move beyond simply tracking location to actually helping pet parents understand changes in behavior, activity, and overall well-being.

Watch his take and read the full recap to explore what’s next for pet innovation. by @smartdesign

6

0

a day ago

15

0

2 days ago

Pets aren't just pets any more. They're family. 🐾

As the bond between pets and their people evolves, so do expectations for the products, technology, and experiences designed for them.

At our recent Smart Salon, we brought together experts from @bark, @petlifeunlimited , and Fi to explore these opportunities. From smarter health insights to safer products and more meaningful moments of connection, we uncovered what’s next for the pet category. by @smartdesign

23

1

3 days ago

You can’t hold a rendering.

For industrial designers, the work shouldn’t stop—or even start—on a screen. We still need to get into the shop, build things, break things, and figure out what works in the real world.

From foam core and hot glue to 3D-printed prototypes, getting hands-on helps us understand how a product looks, feels, and functions. Because sometimes the fastest way to solve a design problem is to make something you can hold in your hands. by @smartdesign

52

1

4 days ago

Want to connect with other designers through meaningful conversation?

Join us on Tuesday, October 13 as we team up with IDSA NYC for Design Matchmaker. This is a structured, low-pressure evening designed to bring designers together across disciplines.

The format is a rotation based. We'll pair you with people to get you outside of your usual circles and the prompts do the heavy lifting. You'll skip the awkward small talk and get straight to the good stuff. by @smartdesign

28

1

8 days ago

133

1

10 days ago

🔊 Calling all design leaders 🚨

We’re opening up our studio to a select group of professionals working in product management, design, innovation, strategy, and R&D for a half-day workshop on Friday, November 13. We’ll explore how AI can meaningfully integrate into human-centered design workflows by sharing real examples, honest reflection, and practical takeaways.

What you'll gain:
✔️ A clearer point of view on where AI creates genuine value in human-centered design and where it falls short
✔️ Real-time coaching from senior designers
✔️ A personal action plan to bring what you've learned back to your team
✔️ Opportunities to connect with peers across design and product

Pricing and details
💲 Price: $250

Group rates:
💲 Additional 10% off for 3+ attendees per company
💲 Additional 20% off for 5+ attendees per company

Are you ready to learn how to apply AI meaningfully within your existing workflows? Add your name to the waitlist at the link in bio 🔗 by @smartdesign

42

0

11 days ago

Following a treatment plan leads to better health outcomes, yet about half of people with chronic conditions struggle to take their medication as prescribed over time.

The reasons extend beyond simple forgetfulness. Side effects, high costs, busy schedules, unclear benefits, and the daily friction of managing healthcare all get in the way. So how can we design technology that fits the realities of people’s daily lives?

We’re excited to welcome Michael Hallsworth, PhD, Chief Behavioral Scientist at BIT, to our upcoming salon. He is a leading figure in applied behavioral science, with two decades of experience using behavioral insights to improve policies, products, and decision-making. His work explores how a deeper understanding of human behavior can help organizations design more effective solutions to complex challenges.

Join us Wednesday, October 7 in our Brooklyn studio for a conversation with Michael and fellow experts on how emerging technology, human-centered design, and a deeper understanding of everyday behavior can help turn treatment plans into lasting habits. by @smartdesign

10

0

15 days ago

Following a treatment plan leads to better health outcomes, yet about half of people with chronic conditions struggle to take their medication as prescribed over time.

The reasons extend beyond simple forgetfulness. Side effects, high costs, busy schedules, unclear benefits, and the daily friction of managing healthcare all get in the way. So how can we design technology that fits the realities of people’s daily lives?

We’re excited to welcome Gizem Demircioglu, Director, Digital Health Strategy & Innovation at EVINOVA (an AstraZeneca company), to our upcoming salon. Gizem leads digital transformation across clinical development in cardiovascular disease, with expertise spanning decentralized trials, digital biomarkers, clinical data architecture, AI-enabled workflows, and evidence generation.

Join us Wednesday, October 7 in our Brooklyn studio for a conversation with Gizem and fellow experts on how emerging technology, human-centered design, and a deeper understanding of everyday behavior can help turn treatment plans into lasting habits. by @smartdesign

8

1

16 days ago

Some of the best collaborations start with a good conversation.

IDSA NYC and Smart Design are teaming up to bring designers together for Design Matchmaker, a structured, low-pressure evening where you'll rotate through one-on-one conversations with designers from different disciplines. Share ideas, swap perspectives, and maybe find your next collaborator.

Tuesday, October 13th | 6:00 - 8:00 PM
Smart Design Studio
1 Brooklyn Navy Yard
Building 216, #302 by @smartdesign

100

3

16 days ago

As our digital lives become increasingly frictionless, people are making more room for experiences that ask them to slow down, participate, create, and connect—including our very own Smarties.

When we’re not designing the next big thing, you might find our team knitting, painting, making, collecting, or getting their hands dirty with a hobby that has nothing to do with a screen.

The appeal of analog isn’t just nostalgia. It’s about finding greater agency, ritual, and human connection in the physical world.

Explore how brands are tapping into the analog movement, and how we can help you create experiences worth putting the phone down for. by @smartdesign

33

0

21 days ago