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KING OF MARKETING
“Midtown flow” out now
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« Growing up on the Lower East Side of Manhattan, getting fly was always part of the culture. We don’t get enough credit for how much style came out of the LES. SoHo and Broadway are literally a few blocks away, so we were always close to the fashion and somehow always had things FIRST.

With that being said, in the early 2000s, Prada Cups were like trophies in the neighborhood. 🏆👓

My block was FLOODED with Prada. Different colors, different flavorseverybody had their own style.

Even back in the DVD era, I wore Prada Cups in damn near every video. 😂💿🎥 That was part of the uniform!

These are just a few flavors that I bought back in 2008 I found sitting in my house all these years later. Real LES history. 🗽 » @212mal
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