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Body Image & Nutrition Therapy for Women in Midlife & Beyond. Your body is not your life’s project. 📗Book 💡Groups 👋Community. Details here ⤵️
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Since 2016, we’ve been pioneering changing hearts and minds around ageing for everyone, at every age and stage of life.

It’s the thread running through everything we do.

But we’re certainly not the only ones championing this incredible global movement. So many voices are helping shift the conversation around ageing, giving it greater momentum, visibility and impact every day.

Many of you loved our recent Live with @going_graechael, where we explored the movement’s evolution and embracing a more positive relationship with ageing. And Rachael is just one of many challenging outdated ideas and reframing ageing.

There are so many more we recommend following too.

Because if we want to shift the narrative around ageing - and embrace age liberation - we have to proactively choose to drown out the noise and support those championing a more expansive, positive and balanced  view of ageing.

And show the algorithm that this is what we want more of! 

Here are just a few accounts we love. This is by no means an exhaustive list - and this time we’ve honed in on IG accounts that primarily focus on discussing, challenging and uprooting the status quo and reframing the very concept of ageing, through a holistic whole-of-life intergenerational lens, in order to educate and empower all ages and stages of life - younger and older - rather than specific ages and generations. 

We also highly recommend following @stanfordlongevity as an institution redesigning norms, policies and practices across the life course, to support longer lives. Our Founder & CEO, Jacynth, is a Global Ambassador, bringing her expertise to this vital work.

And we want to hear from you too - share your favourite accounts in the comments. 👇

P.S. Stay tuned for our brand new campaign launching later this week - we’re taking reframing ageing to new heights. 👀

Make sure you’re following us for all the updates. And our Content Creator & Influencer or Modelling Network members will be among the first to hear about the social campaign - and how you can take part.

Not joined yet? Join via the link in our bio now.

#AgeismIsNeverInStyle #AgingWithConfidence #Aging #EmbraceAging Ageing
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We didn't realize what a chord we would strike when we strummed up this little post! We are absolutely loving the thoughtful, engaged conversation going on in our comments section— a real rarity in social media, right?! Of course, we #girlsgone50 can agree, disagree, and debate with grace! 

Maybe you are inspired by #womenover50 celebs who look ab fab, or maybe you think the focus on the physical is undermining aging women's value. Either way, it seems like we can all agree on this— Bodies age, and no one should be judged or demeaned for it. If you are 65 and look 25, let's be real about what is allowing you to achieve that feat— time, money, help, social privilege, genetics, whatever! Conversely, if you choose to embrace the physical realities that come with the beautiful experience of living, let's talk about why that makes you feel strong AND what makes it difficult.

We definitely support a "You do you" mentality when it comes to aging, but we want to keep an eye on how media's depictions of healthy aging may be exclusive to some. Check out these insightful responses to our post last week, and let's keep the convo going. What parts of the #over50 experience do you think media should be giving more attention?
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