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CD + Brand Exec world-building for global brands, award-winning agencies & talent. Artist-Designer side quests.
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Actually spent time with this incredible project this weekend and man, this is just what we needed. Congrats @joycewrice on your well received debut album, huge thank you to @ajbone for reaching out for me to help with typography, color grading and layout. You’re amazing at what you do and I hope to work more with you. Thanks to everyone that’s been reaching out the past couple daze. 💽🔢®
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My debut album “Overgrown” is finally here.
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STUDIO BONE FOR JORDAN BRAND ~
Thank you to @jumpman23 and the superwomen crew.
I’ve been hesitant to share work as there’s more important things happening in the world right now but I’d like to share a few insights gained from this just before we went into lockdown.

This project was special to me in that the apparel collection, experience, and rollout was designed and produced entirely by women. And all the partners / businesses involved in this project were women-owned. We had the opportunity to ideate, plan and execute apparel customization for their women’s SP20 collection — offering personalization, patchwork, sewing & tailoring, and some “off the menu” one-off creations (my favorite).

As someone who grew up in streetwear, working BTS for some years now, held roles at marketing agencies, consulted + freelanced, eventually starting my own business - I’ve put some time in to know what I find to be true for myself and other women in this industry. Unconscious bias, boundaries and conditioned thinking about gender is still rampant.

Like how most team pep talks go down before a project goes live, my team discussed 1. our run of show 2. what we’re looking to accomplish 3. what brought us here and what our past experiences looked like. For some, those experiences included discriminatory pay practices, being marginalized and passed over, sexually harassed, and not being treated equally or with the same respect as their male peers. A safe space where you are challenged, respected, seen and heard means everything to me and means everything to them. 

My focus is to specifically put on for women of color, who are often underrepresented in streetwear and fashion. And we need more POC to be in positions we don’t typically see them in. We all walked away from that convo like it was group therapy, and my hope was that we could all learn something from each other and know that, shit, you are made for this and every opportunity that will follow. 

A big shout out to everyone on the Studio Bone team who worked on this project. So inspired and grateful to work with such creative, badass women. Hellraiser but cute 🤍⛓
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Last week was mad: The House of Jumpman Dubai brought panel talks, customization, on-court action and heatdrops to @soledxb 2019.

Truly one of my favorite projects of the year, thanks everyone for making it happen!

Special thanks to @trayfour, @melodyehsani, @edsonsabajo, @rasha_ishaq_abdo for coming through and making it extra special 🙌🏼🙌🏼🙌🏼 #houseofjumpman #houseofjumpmandxb #dubai #soledxb #jordan #jumpman23 #sole #rayallen #basketball #melodyehsani #airjordan #aj1 #hypebeast #highsnobiety #complex
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Last day of @soledxb with @onygoshop and @jumpman23 ! 
Thank you so much for having me out here. I appreciate all the beautiful people, who made this trip so amazing✨
#houseofjumpman #soledxb
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TAKE A TRIP TO DUBAI 🇦🇪
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back to up