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Crystal MacGregor

@cmacgregor

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Nutrition Expert | Food Innovation Leader | Strategic Storyteller & Growth Architect | Transforming Ideas into Impact 🍽 #RD❤️#FoodLover💪🏻#Trainer
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A business may begin with one person’s idea. It grows because others believe in it. 💚 Yesterday, our founder and CEO, Jay Gallagher, joined the AI panel at Food Island Partnership’s Celebrate 10: The Next 10 in Charlottetown. Jay shared how we’re incorporating AI into FYB through our new custom-built CRM system, logistics, and subscription tools connected through MCP and plugins helping us manage the details behind every delivery. The stories shared throughout the day were just as inspiring. Mitch Cobb’s journey and advice for fellow entrepreneurs were a particular highlight, alongside the opportunity to hear from Arlene Dickinson of Dragons’ Den. A special thank-you to Crystal and Michael at Food Island Partnership. Your knowledge and expertise in the food industry are matched by the care you bring to supporting others. You have helped so many businesses find their footing, see new possibilities and move forward with confidence. That support makes a lasting difference. From a home kitchen on PEI to now serving communities across PEI and New Brunswick with two facilities, our own journey reminds us how much it matters to have people in your corner. Thank you to our team, customers and local partners for being those people. We’re proud of how far we’ve come and inspired by what we can build together. #noisepei #noisenb #FoodIslandPartnership #eatfyb #SupportLocal
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Best room in PEI today.
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🎉 We’re ready to CELEBRATE! 🎉 The Food Island Partnership team is ready and beyond excited to welcome you tomorrow to Celebrate 10: The Next 10! 🚀 We’re bringing together passionate entrepreneurs, industry leaders, innovators and changemakers who are helping shape the future of Prince Edward Island’s food economy. Tomorrow is about more than celebrating 10 years of impact. It’s about the people, partnerships and bold ideas that will define our next decade of growth. ✨ Build Smarter. Expand with Intention. Think Bigger. We can’t wait to connect, be inspired, spark new conversations and celebrate what’s possible when we work together. See you tomorrow at PEI Brewing Company! 🥂 #FIPCelebrate10 #TheNext10 #CanadasFoodIsland #FoodInnovation #PEIFoodEconomy ThinkBigger
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An absolute pleasure to spend a few days hosting some incredible chefs in PEI with @foodislandpartnership @canadasfoodisland. The island offers a real breadth of industries and products, and we were lucky enough to cover off quite a few! 🦪💪🦞🐄🐟🥛🧀🥩🥔🥃 #pei #shoplocal Baby cow!!! Shucking fresh oysters on the @raspberrypointoysters boat! 🦪 Mussel boat tour with @atlanticaquafarms Tasting fresh mussels with @atlanticaquafarms. They were incredible and all it took was a quick steam in the microwave on the boat! Dinner at @northshorecanteen Dinner at @northshorecanteen by Chef Alex Fitzgerald included PEI beef tartare, clams, and tuna. Yes, they have tuna in PEI!!! Watching @pei_potatoes get unloaded and stored Fun to see the conveyor system @pei_potatoes Learned about wolffish and halibut with @amarseafood_ Final group dinner @ada.culinarystudio by @chefloo The @lobster_pei course @ada.culinarystudio with butter poached half tail, mussel fritter and dill sauce Beef course @ada.culinarystudio, which we grabbed that morning from @abpibeef, featured picanha steak, jus, mushrooms, dauphinoise potato, seasonal vegetables. A trip to PEI wouldn’t be complete without some chowder and a lobster roll @claddaghoysterhousepei. Bonus there’s some crinkle cut fries and @dachascooking Tastings @deeprootsdistillery All things fall @deeprootsdistillery A visit to @cows_creamery @cowsicecream for some ice cream, chips and a peek at production. Perhaps the best happy hour @slaymakerandnichols A biscoff cocktail for Cocktail Showdown at @slaymakerandnichols featuring @deeprootsdistillery @mychemicalromance
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Raised differently. Delivered incredibly fresh. 🌊🐟 A fascinating visit with Amar Seafood, where Atlantic wolffish and PEI halibut are raised through sustainable, land-based aquaculture with a focus on healthy, humane conditions that allow fish to grow as nature intended. And talk about fresh — fish can go from PEI to market within just 13 hours. It’s innovation like this, combining sustainability, animal welfare, quality and freshness, that is helping shape the future of seafood on Canada’s Food Island. ❤️ #CanadasFoodIsland #PEISeafood #SustainableSeafood #Aquaculture #AtlanticWolffish PEIHalibut FoodInnovation
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Day 2 of our Toronto Chefs Tour was packed full of food, fantastic hospitality, and behind-the-scenes adventures with PEI’s incredible farmers, processors and restaurateurs. 

We started the morning off with a tour @abpibeef by Andre, where the chefs saw first-hand the high standards of quality and care taken with our @peicertifiedbeef 

Next we headed to a @Lobster_PEI processing plant tour with Tim and got to meet a 35-year old (approx!) lobster 🦞

Then it was on to Summerside for a tasty lunch @bogsidebrewco with @famouspepperspizzeria @craftersbbqandgrill and a great chat with Dave, the owner. 

The afternoon included a fantastic tour of Abelaine Farms, where we met Abe & Elaine’s herd of 35 dairy cows and some of their cows. We learned a tonne about @dairyfarmerspei and the many products @adl_pei makes, including over 60% of Canada’s feta and a large percentage of the country’s sweetened condensed milk!

We wrapped up the bus tour with a visit to @deeprootsdistillery where Scott and Stacey shared the stories behind some of their craft liqueurs, offered up samples, and even had a ‘make your own liqueur’ station for the chefs. To top it off, Todd from @adl_pei was on-site offering up an array of their cheeses for pairing.

And we closed out the evening with dinner prepared by @chefloo and his team @ada.culinarystudio . What a feast it was - featuring @Lobster_pei @PEIcertifiedbeef @PEI_Mussels @PEI_potatoes @ADL_pei butter @soleilsfarm vegetables @canoecovehoney and more!

An epic adventure, thanks for joining us here on Canada’s Food Island - @dachascooking @chefnuitregular @chef_sol_mason @listerlikesfood @paitoronto @dschwa92 @chefjeffkang @perfectpearco Huge thanks to Andrew from @pei.tasting.tours for driving us and keeping us safe 🙏
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What an incredible Day 1 touring Canada’s Food Island with some of Toronto’s best chefs 😀. First, we headed to the North Shore to ‘sea’ how oysters are grown and harvested with @raspberrypointoysters. Thanks to Charlotte and Riley for getting us out on the water, shucking and tonging! Next up, we headed to Stanley Bridge to get on a mussel boat with Bobby and the crew from @atlanticaquafarms. We then found our way to Vernon Campbell’s farm, where he and his team are in the middle of @pei_potatoes harvest season. Finally, wrapped up the day with an incredible family-style feast @northshorecanteen Such a delicious day - thank you to all the wonderful folks who hosted us, fed us, and helped showcase our incredible food island.
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What a fantastic day sharing our Prince Edward Island, Canada’s Food Island table with an incredible group of chefs from Toronto! Today was all about experiencing PEI through our people, products and place from world-class oysters and mussels to Island beef, potatoes and wolffish, finishing with an incredible family-style dinner at North Shore Canteen. @alexfitzgerald____ that dinner was 👌🏻! There’s something pretty special about gathering around a table, sharing great food and connecting the talented people who grow, harvest and create it with chefs who are just as passionate about food. 🦪🥔🥩🌊 A huge thank you to Charlotte, Bobby, Mark, Vernon, Phil, and Chef Alex, for helping make today so memorable. Special thanks to all of the Toronto chefs who made time to join us and learn more about what makes Canada’s Food Island so special. Proud to share a little taste of what makes Canada’s Food Island so special. ❤️ #CanadasFoodIsland #TastePEI #PEIFood #FoodTourism fromtheisland
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New toy! This might take a while to learn how to get the treats 😂🥹🐾 Oh Bruno!
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What a morning on Canada’s Food Island! ❤️ We had the pleasure of spending the morning with some of the world-class oyster shuckers here on PEI for the 30th PEI International Shellfish Festival! A huge thank you to Jason Woodside, PEI Tasting Tours, and John and the team at Pinette River Oyster Co. for welcoming us with true PEI hospitality and sharing their passion and knowledge of PEI wild oysters. From freshly shucked oysters and quahogs to oysters hot off the grill, there was plenty to taste, learn and enjoy. Days like this are such a great reminder of what makes Prince Edward Island so special — our people, our products and our place. So grateful we get to call Canada’s Food Island home. 🦪🌊❤️ Good luck to all of the incredible shuckers competing today! We can’t wait to see you put your skills to the test. 🔪🦪🏆 #CanadasFoodIsland #PEIShellfishFestival #PEISeafood #PEIOysters #PinetteRiverOysters LoveLocalPEI DiscoverPEI PEIFood OysterShucking
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What an incredible day showcasing what makes Prince Edward Island, Canada’s Food Island, so special our people, our products and our place. We had the pleasure of touring PEI with the Garland Canada International Chef Challenge chefs, who are here to compete this weekend at the PEI International Shellfish Festival. And what better way to welcome them than by taking them straight to the source? 🥔 Potatoes: PEI grows approximately 20% of Canada’s potatoes, with more than 50 varieties grown in our famous iron-rich red soil. We’ve been growing potatoes for over 200 years! 🥩 Beef: PEI produces approximately 1.5% of Canada’s beef. Raised on our Island’s small family farms, PEI beef reflects the care, quality and agricultural traditions that have been part of our food story for generations. 🦪 Oysters: Approximately 40 million PEI oysters are produced each year, representing 26% of the Canadian market and each one takes 3–5 years to grow. 🦞 Lobster: 1,260 Island fishers harvest approximately 45 million pounds annually across two seasons, supporting thousands of jobs and sharing PEI lobster with markets in 28 countries around the world. 🌊 Mussels: PEI produces 30–40 million pounds of mussels, with each taking approximately 18–24 months to reach market size. 🥃 And at Deep Roots Distillery, we experienced another side of Island innovation a family-owned business known for its apple brandy and creative spirits, made with natural ingredients sourced as locally as possible. The numbers are impressive, but what makes PEI truly extraordinary are the people behind the food our farmers, fishers, growers, processors and entrepreneurs. Generations of knowledge, hard work, innovation and pride, all connected to this incredible place. So excited for these talented chefs to take some of the best ingredients PEI has to offer and show us what they can create this weekend! This is Canada’s Food Island. Extraordinary food. Incredible people. One very special place. ❤️ #CanadasFoodIsland #PEI #PEIFood #PEIBeef #PEIPotatoes PEISeafood PEIShellfish GarlandCanada LoveLocalPEI PrinceEdwardIsland
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Think oysters are the only shellfish worth shucking? Think again. Today we had the chance to learn from Shucker Paddy, a Guinness World Records shucker, as he showed us how to shuck the perfect PEI hard-shelled clam (quahog). With a little technique and the right touch, these sweet, briny clams open to reveal one of the freshest tastes of PEI’s cold waters. It’s another delicious reminder that our Island is home to so much more than world-class oysters. Would you try a freshly shucked PEI clam? Follow along as we share more tips, tastings and the incredible people behind Canada’s Food Island.
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