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โ€œCeremonial gradeโ€ sounds like it should tell you something about the quality of matcha. But does it?

The more we learn about tea, the more interested we become in whatโ€™s behind the label: the cultivar, where it was grown, how it was shaded and harvested, how it was processed and, most importantly, the producer making those decisions.

Thatโ€™s the information we want to understand when choosing matcha for Snow Crane.

Not because a particular word is good or bad, but because great tea deserves more than a label.

What do you look for when choosing matcha? And what do you think โ€œceremonial gradeโ€ means?
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