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Davis Morgan

@dwmdoc

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Episode 9 on Teeth & Tunes: Trina Morgan This week on Teeth and Tunes, I am joined by my wife, Trina Morgan, who has worked alongside me on the business side of the practice since my DFW days. Join us for a conversation on why dental insurance hasn’t kept up, how we escaped the high-volume treadmill, and the philosophy that reshaped our practice: more dentistry on fewer patients. We take some time to look back at how a typical dental benefit has sat at roughly $1,000 to $1,500 a year since 1990, never keeping pace with the real cost of supplies, lab work, and materials, and why that pushed us to gradually walk away from capitation plans and restrictive PPO contracts. Trina shares how replacing those plans with an in-house discounted family fee plan proved far more profitable than playing by insurance company rules, while I explain the “calf roping” trap of high-volume dentistry, why young dentists shouldn’t take on their patients’ financial limitations as their own, and how intraoral cameras and high-quality photography transformed both patient education and the quality of my work. Topics Covered: why dental insurance benefits have been stagnant since 1990, moving from single-tooth fixes to comprehensive diagnosis, the volume trap of multi-operatory dentistry, dropping capitation and bad PPO contracts, building a profitable in-house family fee plan, Dr. Pete Dawson’s “more dentistry on fewer patients” philosophy, the power of patient education tools, and the small in-office team versus the larger digital team behind a modern practice. Listen and Subscribe for more episodes of Teeth and Tunes wherever you listen to your podcasts! :)
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Having a fun conversation with Dr. Justin Bonner tonight. Get ready for another great episode of Teeth & Tunes 🦷🎶
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What do you think? Working hard or hardly working? 😊
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Sometimes in life there’s winners and there’s losers 😂 Congrats to Michael on winning a YETI!! Thanks to @midwest.dental for sponsoring the first ever West Texas Dental Symposium 🦷 ❤️
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Woohoo! Green light - GO! We couldn’t be more excited! #itshappening #LBKsmiledesign #LBKdentist #lubbockdentist #lubbockdental #cosmeticdentistry #smilemakeover
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We got bougee keys made! Guess which one is Michael’s 😂 #AlreadyHavingFun #lbksmiledesign #westtexasdental #lbkdentist
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Late post a couple of weeks ago @dwmdoc and I attended the Full Arch Digital Restorative Solutions Course at Implant Pathway. We had the opportunity to work with the iCam 4D. Cutting edge technology, looking forward to incorporating it to my practice. #Dr.Jaramillo #Dr.Morgan #implantsdoneright
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