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eugénie frerichs

@elfrerichs

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skagit valley and the world
creative director | @arcteryx
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More spreads from Teeth to the Wind, a book accompanying the film about Mike Gardner and Sam Hennessey’s climbing partnership and friendship. The film description: “Before Michael Gardner’s death in Nepal in 2024, he and his climbing partner Sam Hennessey had started a film project about their friendship. Remarkable alpinists, but reluctant filmmakers, Teeth to the Wind realizes Gardner and Hennessey’s original vision: a joyful and unassuming glimpse at what they referred to as “the spirit.” Arc’teryx creative director Eugénie Frerichs reached out to me late last year about designing a book to accompany the release of the film. I really enjoyed working with Eugénie and Drew on edit, sequence, and design. TEETH TO THE WIND Edition of 350 6.5 x 9.5 inches 120 pages Offset on Mohawk Options / Carnival Smyth-sewn, open spine Edge painting Film: Drew Smith & Ben Knight Photographs: Drew Smith & others Book Design: Cody Haltom Creative Direction: Eugénie Frerichs Essay: Drew Smith Essay Edit: Matt Spohn Print Production: Kate Lollar Print Pre-Press: Thomas Bollier Printer: Hemlock Supported by Arc’teryx Book documentation photos: Brad Trone
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So far, so good. Grateful » @atomicski • @arcteryx
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“Before Michael Gardner’s death in Nepal in 2024, he and his climbing partner Sam Hennessey had started a film project about their friendship. Remarkable alpinists, but reluctant filmmakers, Teeth to the Wind realizes Gardner and Hennessey’s original vision: a joyful and unassuming glimpse at what they referred to as “the spirit.” That’s the description of the film Teeth to the Wind, directed by Drew Smith and Ben Knight. Arc’teryx creative director Eugénie Frerichs reached out to me late last year about designing a book to accompany the release of the film. The book takes a further look at Mike and Sam’s inspired friendship and climbing partnership, told primarily through Drew’s photographs and an essay. Eugenie, Drew, and I worked on the overall direction, edit, sequence and design; we wanted to highlight the range of interests Mike and Sam had, and the fun they had together. This is a project that means a lot to a lot of people, and it’s an honor to be part of it. TEETH TO THE WIND Edition of 350 6.5 x 9.5 inches 120 pages Smyth-sewn, open spine Edge painting Essay by Drew Smith Film: Drew Smith & Ben Knight Photographs: Drew Smith & others Book Design: Cody Haltom Creative Direction: Eugénie Frerichs Essay Edit: Matt Spohn Print Production: Kate Lollar Print Pre-Press: Thomas Bollier Printer: Hemlock Supported by Arct’teryx Book documentation photos by Brad Trone
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Thank you @mountainfilm for the incredible weekend. Seeing Teeth To The Wind be brought to life here felt like a gift. The team behind this film is truly incredible and so so deserving of the highest of recognition. The full range of emotions swept through me over the weekend as this project was shared with the world. During which I kept returning to @michaelogardner and his innate wisdom that he always shared. He used to say, turn your teeth to the wind, especially when we were caught in some sort of wild storm on some mountaintop. When I first asked him about it he said something along the lines of; face the storms head on, don’t turn away just because of the challenge ahead, the wind helps remind you you’re alive. To me this statement rings true in the ways he lived on and off the mountain. Face life head on, and feel it all; the wind, the storms, the calm that follows, and everything in between. So through my tears and laughter and all the in between, I spent the weekend facing it all. Attempting to channel Mikey for the strength to be there celebrating his vision come to life without him. This process of great loss doesn’t get any easier, but it in these moments I do feel it shifting. I feel him more and I know he was there with us, grinning ear to ear at everyone enjoying the film, feeling ‘the spirit’ , and hopefully taking some of that with them after the lights came on. I’m so grateful for everyone (you know who you are) who stood with me this week. For the warm embraces, the shoulders to cry on, the gift of flowers, and the hands to hold to help me face those gusts of wind. 🦝🥷💜 #mountainfilm #teethtothewind #tilthewheelsfalloff
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About a year ago, I got a call from my close friend @elfrerichs. She’s the enigmatic movie boss at Arc’teryx. She asked if I’d consider a unique film project for her and photo God, @_drew_smith_ . They said it was about the friendship between two quietly extraordinary alpine climber boys named Michael Gardner and Sam Hennessey. Just a couple fellas who don’t take themselves very seriously, despite their undeniable prowess. Michael, Sam, Drew and Eugenie had a vision for the story - but that vision became less clear when Michael died on a climb in Nepal in 2024. Alas, the decision was made to stay as true as possible to the film Michael wanted to make. A film about “the spirit,” as Michael and Sam referred to it. The spirit that radiates from a once in a lifetime friendship. This film is made for their community, all those who loved Michael and everyone who climbs with style, grace and humility. Deeply honored to screen my 23rd film at Mountainfilm this weekend with Co-Director Drew Smith, Teeth to the Wind. 📸 by Drew Smith
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Teeth To The Wind || Maybe it’s a Rom Com . . . In short it’s a climbing film, but in truth it’s not about climbing at all. It’s about a beautiful way of approaching life that brought @michaelgardner and @hennesseysamuel together as climbing partners. Centered around partnership, human connection, inspiration, love, joy, and fun… and it turned out just as he wanted it to be, a rom com.😍 This film meant so much to Mikey. We spent hours upon hours talking about the feeling of it, the visuals, the vibe… he poured his heart into this, just as he did with everything he did. Witnessing so many people dedicate so much to making this it come to life, even after he is gone has been one of the most beautiful acts of love I have been apart of. I truly believe that because he shared his love so openly and deeply with so many people, it is the only way everyone had the strength to bring this project to the finish line. It wouldn’t have been possible without @arcteryx @_drew_smith_ @ben_knight @elfrerichs @sweenyj and many others. He would be over the moon that the World Premiere is at home in Telluride at @mountainfilm. It’s so bitter sweet, all of it, but I know he will be there with us in spirit… whispering in the wind to keep smiling because it happened, not to dwell on the tears that come when we realize it is over. 🥹🥹🥹 I can’t wait to see his spirit shared with the world. Til the wheels fall off 🦝 🥷 🏔️ Photos: @robsmith_mountainguide , @_drew_smith_ , @the_thompson_jason_ #arcteryxpresents #mountainfilm #teethtothewind
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Original music for @arcteryx 2026 ‘Tune in, Out There’ A big thank you to the incredible film team at Arcteryx for bringing me on to score their 2026 brand campaign. We worked hard to create a musical landscape that ellicits the feeling of athletes in flow state. The team spent months researching flow and the numerous environmental variables that must align to reach this unique, almost magical state of being. The score marries multi-layered drones and organic textures with both Alpha (7.5-14Hz) and Theta (7-8Hz) waves — frequencies that have been associated with the suspended state in which the brain enters during flow state. 

@mark.mccambridge @elfrerichs @msedean @jimmykimmer @rissygayle @tmorabi @_kennymcdonald @acdz_film @jazmine_lowther @kern_martin @jonathansiegrist @matilda_soderlund @jessie.mcauley @colerichardson @severinvandermeer @stroh.light @marble_rye @katelollar  @carolina_fvidal @bznowack @soyoung_colorist @ridgelinesound @elflamingofilms @meaghenbrown @peachyspohn @simonosnochez @rebeccafletch @basebuildben @jjuice_labs @pourlesport @11thhouseagency —— #arcteryx #petermmurray #flowstate #music
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Eugénie Frerichs Few have had more influence on my creative aesthetic than my close friend and fellow photographer @elfrerichs. We first met at @nauclothing in spring of '06 where she was art director, and we went on to collaborate on several shoots that both shifted my awareness to the subtle details and also helped me overcome my fear of portraiture. Before then, I was comfortable with shooting adventure and lifestyle through my work for @patagonia and others, but the intimacy of a close in portrait was mildly terrifying. Through the years it's been inspiring to witness Eugénie and her vision grow with each challenge work or life throws her way. She just recently moved on from her stint as an art producer at @wiedenkennedy to pursue her MFA at Hartford Art School. I'm beyond excited to see the work that comes from this new chapter! eugeniefrerichs.com #moon_faces #bwportrait #hartfordphotomfa
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Eugénie Frerichs has shaped some of the most visually iconic brands in the outdoor world: Patagonia, Rivian, Mountainfilm, and now Arc’teryx, where she leads as Creative Director of the Global Brand Studio. We sat down with Eugénie to talk about the role of risk in creative careers, walking the line between art and commerce, and what Arc’teryx is really looking for when they seek collaborators with stories to tell. Head to our site to check out our chat with Eugénie ✍️ 📸 Photos courtesy of Eugénie
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Photos from TIM A story beautifully crafted by @jordanfindlay_ So much love to @lucysack and the Sackbauer family for embracing us. Tim you are amazing. Thank you for allowing us a glimpse into your life. @basebuildben @mark.mccambridge @elfrerichs thank you for supporting this story, and @filmboldly @pbandjelly + @jcqrd15 for making it happen.
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To give death to an animal requires confidence in knowing where to place the arrow or bullet, and the ability to put it in the right spot. But before that, it requires confidence in knowing how to field dress and process the meat so nothing goes to waste once it’s on the ground. I’ve heard many new hunters share their hesitations in heading out alone for fear they would actually get something and not know what to do with it, not wanting to waste anything. It’s also a tremendously useful skill for processing farm animals if you have a source and want to know how your meat was handled, or for salvaging roadkill, which is legal in many states. If you learn by doing and want to learn in the context of hunting, our Awaken the Hunter course might be right for you. Or if you have the base hunting knowledge and want to hone your animal processing skills, check out our Advanced Holistic Animal Processing course. Dates and details online, link in bio.
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So sunburnt!! - First time in Mexico knocked my soxxxoff. In love with my @arcteryx team. This inflection point was beautiful, thank you all for the magic 🙏❤️
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