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EquiFounders

@equifounders

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Behind equestrian brands.
🎙️Hosted by @duroussetceo
🎥 New episodes every other Thursday
⭐️CURRENT SPOTLIGHT: @kelciestreats

POSTS STORIES REELS TAGGED

Yesterday, I had the privilege of riding at Laguna Equestrian Club, and it reminded me of what I love most about show jumping: no matter where you are in the world, the sport has an incredible way of bringing people together through a shared love and passion for the horse.

One of the most meaningful parts of my visit was meeting so many of the young riders at the stable. I loved being able to share some of my own experiences riding in different parts of the world, but even more importantly, to encourage them to keep believing in their goals.

This sport teaches us that progress doesn’t happen overnight. There will always be challenges, setbacks, and moments of doubt, but the most important thing is to never lose the fire that made you fall in love with riding in the first place.

Seeing their enthusiasm and ambition reminded me that wherever horses take us, we are all connected by the same passion.

Thank you to everyone at Laguna Equestrian Club for welcoming me and allowing me to share such a special day with the next generation of riders. 🤍🐎 @laguna_equestrianclub
#tunis #tunisie #equitation #cheval #equestrian

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Through @laurakraut ‘s amazing guidance, @kelciestreats was able to create the ultimate healthy horse treat🏆 Watch the full episode on @equifounders
#equestrian #equitation #horseriding #horse #equestrianstyle

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The science behind the famous @kelciestreats ✨
#equestrian #horse #equestrianlife #equestrianstyle #horsesofinstagram

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From the IT industry to @kelciestreats- CEO Kevin Nairne shares exactly how he created a healthy horse treat empire in a new episode on @equifounders 🐴
#equestrian #horseriding #equestrianlife #equestrianstyle #horsesofinstagram

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Some things in the equestrian world seriously need to go 👀

From lying about horses to treating them like machines, unrealistic vetting expectations and the constant judgment between riders, we had a lot to say.

This is only the short version. Watch the full conversation on YouTube.

@equifounders
@duroussetceo
@durousset_official
@mariemarks_

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A few brutally honest lessons we’ve learned from building a business:

1. Stamina is everything.
2. Your network really is your net worth.
3. You need a lot of nos before you get a yes.
4. You cannot take everything personally.
5. You need to stay flexible when things do not go to plan.
6. And you definitely do not need the perfect branding before you begin.

Start with what you have, improve along the way and commit fully. The clock does not matter when you are building something you truly believe in.

What would you add to the list?

@durousset_official
@duroussetceo
@bridl.co
@bridl_studio
@mariemarks_
@equifounders

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Forever grateful for all of the support that everyone has given me ❤️ none of this would have been possible without YOU. Still dreaming of this night ✨
#equestrian #equitation #horseriding #equestrianlife #equestrianstyle

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DUROUSSET SHOW SHIRTS ARE OFFICIALLY HERE! @durousset_official’s Première Collection- First Destination unlocked: Place Vendôme, Paris 🇫🇷
More locations on the way ✨
#equestrian #equestrianlife #equestrianstyle #horse #horseriding

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Meet the Alexandra Tote Bag — @durousset_official’s newest addition to the collection.

Designed alongside our Durousset Global Ambassador, Alexandra André-Illés, the Alexandra Tote was created to seamlessly transition from the stable to everyday life, offering the perfect blend of elegance and functionality.

Thoughtfully designed with a dedicated helmet compartment, space for your safety vest, gloves, treats, show coat, spurs, and even a secure crop holder, it keeps all of your equestrian essentials organized both at the barn and ringside.

Featuring a removable organizer insert, the Alexandra Tote effortlessly transforms from a fully equipped equestrian bag into an elegant everyday tote, adapting to wherever the day takes you.

More details and a full product breakdown are coming in the next posts. And the best part? This is only the prototype. The final version, featuring a series of refined design enhancements, will be revealed in the coming days. 👀✨
LAUNCHING WEDNESDAY ON OUR WEBSITE (6/17)
#equestrian #equestrianstyle #equestrianlife #horseriding #equestriansofinstagram

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Who’s watched the latest episode ? 👀 (link in @equifounders bio)
#equestrian #equitation #equestrianlife #equestrianstyle #horseriding

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@stellapropp discussed how she manages school and the Wellington season, as well as her next year plans 👀 Congratulations Stella on the graduation 🎉
#equestrian #equitation #horsesofinstagram #equestrianlife #equestrianstyle

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