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We deliver actionable, objective business and technology insights.

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La tecnología cambia. Los retos también. Por eso, en SOFT 2026 pondremos sobre la mesa algunas de las conversaciones que hoy están marcando las decisiones de empresas y líderes:

→ Tendencias globales y transformación organizacional
→ Adopción tecnológica
→ Aplicaciones reales de la Inteligencia Artificial
→ Datos y ventajas competitivas
→ Innovación aplicada a la industria

Una mañana para compartir experiencias, escuchar distintas perspectivas y conversar sobre lo que sigue para el ecosistema tecnológico.

👉 SOFT 2026 | 20 años conectando el futuro
🗓️ 29 de octubre de 2026
📍 Hotel Presidente Intercontinental – Monterrey
✉️ Evento por invitación.

#SOFT2026 #Csoftmty #Innovación #Tecnología #TecnologíasDigitales

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Worldwide PC shipments fell 22.4% year-over-year to 55.4 million units in Q3 2026, as rising memory and storage costs pushed prices higher. Lenovo retained the top spot, while Apple recorded the smallest decline among the top six vendors, according to Gartner.

#PCMarket #Gartner #TechnologyNews #ComputerIndustry #TechTrends

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🚀 ¿Qué tendencias tecnológicas están redefiniendo a las organizaciones?

En SOFT 2026, Bernardo Treviño, director en Gartner México, compartirá su perspectiva sobre las tendencias que están transformando el entorno empresarial y abriendo nuevas oportunidades para las organizaciones.

Un encuentro exclusivo para conectar con líderes, explorar nuevas perspectivas y anticipar el futuro de la industria digital.

#SOFT2026 #Innovación @gartner_inc #TransformaciónDigital
#Csoftmty #Gartner #Tecnología
#Liderazgo #NuevoLeón

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What an amazing day!!!

🎾 From 23-time Grand Slam champion to entrepreneur and business leader, @serenawilliams shared powerful lessons on resilience, leadership and transformation at #GartnerSYM in Orlando.

In my conversation with her, Serena reflected on performing under pressure, building businesses and driving meaningful change, offering actionable insights for leaders navigating uncertainty, accelerating growth and creating lasting impact.

Explore more insights from Gartner IT Symposium/Xpo™ 2026: https://www.gartner.com/en/conferences/na/symposium-us - link in the @gartner_inc bio

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Mais um Gartner IT Symposium/Xpo em Orlando e muita coisa para levar na bagagem!

André e Pinheiro compartilham o que mais provocou reflexões nesta edição: os desafios da adoção de IA, o equilíbrio entre valor e risco e o espaço que a engenharia brasileira vem conquistando.

E, claro, o que tudo isso traz para os próximos passos da levva. 💛

Dá o play!

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🚀 El futuro digital se construye en conjunto.

SOFT 2026: un encuentro por invitación para conectar con líderes, explorar tendencias tecnológicas y descubrir oportunidades que impulsan la innovación y los negocios.

🗓️ 29 de octubre de 2026 | 👩‍💻 20 años conectando el futuro.

#SOFT2026 #Innovación #TransformaciónDigital
#Csoftmty #Tecnología #Liderazgo #NuevoLeón

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From global industrial digitalisation and the launch of the 2026 WMF Report to AI-driven innovation, industrial data ecosystems and emerging technology trends, discussions highlighted new opportunities to strengthen competitiveness.

🤝 The afternoon panels also addressed key challenges for the manufacturing sector, from building more resilient supply chains to advancing sustainable manufacturing.

The day now continues with the Networking Cocktail, an opportunity to connect, exchange ideas and build new partnerships🥂

#WMF2026 #Manufacturing #Innovation

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O Gartner é keynote principal confirmado no IT Summit Nacional 2026.

Na palestra “Agenda dos CIO & Executivos de Tecnologia para 2027: prioridades e decisões estratégicas”, serão apresentadas as prioridades estratégicas e o planejamento de recursos essenciais para líderes de tecnologia nos próximos 18 meses.

A sessão também aborda os principais obstáculos do setor e os quatro pilares determinantes para uma liderança de TI de alto impacto: governança, resiliência, inovação e trabalho em equipe.

Anote na agenda:
🗓️ 10 de novembro de 2026
⏰ 09h00 – 10h00
📍 Teatro WTC · CIO Conference

Acesse o site e confira a programação completa.

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As promised, sharing some of the images from day 1 of #photography for @gartner_inc #gartneritconference 2026 at @swandolphin in #orlando. As the in house #photographer for @threatlocker, I had access to the event, documenting our booth and speaking engagements. What a great experience. I was as much impressed by the organization of the conference as the fantastic job all around by the ThreatLocker team. Definitely looking forward to our next conference.

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Apura Cyber Intelligence is at Gartner IT Symposium/Xpo 2026 in Orlando, USA!

Mauricio Paranhos, Chief International Officer (CIO), and Nilton Strazzi, Global Channel Manager at Apura, are attending the event, connecting with technology and cybersecurity leaders from around the world.

At Apura’s booth, visitors can discover how our Cyber Threat Intelligence solutions transform vast amounts of data into actionable intelligence, helping organizations identify emerging threats, anticipate risks, and make strategic security decisions.

Gartner IT Symposium/Xpo is an opportunity to exchange experiences, strengthen connections, and discuss the challenges and trends shaping the global cybersecurity landscape.

Attending the event? Visit Apura at booth #913! Our team looks forward to meeting you to discuss threat intelligence, innovation, and new business opportunities.

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Assisti a Serena Williams ao vivo, em conversa com Soledad O’Brien, diante de uma sala de CEOs e CIOs no Gartner. Eu esperava ouvir sobre esporte e saí com uma aula de liderança.

Ela não falou de talento. Falou de método, e eu resumi em 8 lições, mais um bônus sobre IA:

1. Chegar não é ficar: a fome precisa continuar depois da conquista.
2. O alvo nas costas te melhora, desde que você foque no seu jogo.
3. Fortaleça o que você faz melhor.
4. Ninguém chega sozinho: o melhor dela apareceu quando montou um time.
5. Reinvente o treino no auge.
6. Plano B enquanto joga o plano A.
7. Ao escolher fundadores, ela pergunta o que não deu certo e como reagiram, porque o caráter aparece na dificuldade.
8. Pressão é privilégio: encare, não contorne.
Bônus: sobre IA, ou você entra, ou fica de fora.

Qual dessas lições você mais evita? Salve e compartilhe com quem lidera times.

#SerenaWilliams #Gartner #Liderança #LiderançaOrquestrada #AltaPerformance Reinvenção MentalidadeDeCampeão InteligênciaArtificial Empreendedorismo

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