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gabriel saurer

@gg.saurer

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Co-founder of @23bis_ , @outfits.studiooo and @pepites.club
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Photo shoooot! We finally made time. 17 faces, 2 lovely offices in Lausanne and Zurich, 1 courtyard, 1 very patient @wnaaa (thank you <3) 23bis: creative agency, film production company. We make campaigns, films and content. (Right, @nath.jvr ? Le goat.) We argue, we sketch, we cut, we decide. Then we ship. For a local NGO, a famous watchmaker or a public institution defending Swiss science. Never bored, that’s the deal. Behind every frame, a whole production crew of brilliant people. Because the good stuff doesn’t happen by itself. Still brainstorming. (Not about your hair, @moulalegateau ) We clap, we celebrate. Good vibes only, as @neifou would say. We also fail. Some ideas deserved better. Most didn’t. And sometimes you have to put an idea down to see it clearly. Then wave it off, and say: CIAO KOMBUCHA. Thanks everyone, happy fall. 23bisous 🫶
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It’s a wrap 🙇🏻‍♂️ L’Atelier des Etablisseurs, by Audemars Piguet. One week, all over Switzerland. Some of the most talented, most singular artisans we’ve met. Good catering. Less good catering. All eaten on camping chairs. Hands full of silver dust, gold dust, and rolls and rolls of @kodak_shootfilm . We wrapped it all with memories that’ll last as long as the Swiss savoir-faire we came here to capture. Thank you to everyone involved, to the AP team for the trust, and to every artisan for their humility and transparency. We had fun. FR It’s a wrap 🙇🏻‍♂️ L’Atelier des Établisseurs, by Audemars Piguet. Une semaine intense, à travers toute la Suisse. On a pu rencontrer certains des artisan·es les plus talentueux·ses et singulier·ères de Suisse. Du bon catering, parfois du moins bon. Mais toujours mangé sur des chaises de camping. On a eu les mains pleines de poussière d’argent, de poussière d’or, et des bobines et des bobines de pellicule Kodak remplies de surprises. Et on repart avec des souvenirs plein la tête (et un super projet). Merci à toutes celles et ceux qui ont participé, merci à l’équipe AP pour la confiance, et merci aux artisan·es pour leur humilité et leur transparence. On s’est bien amusés ✨
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Artisans’ workshops, as we found them. L’Atelier des Etablisseurs, by Audemars Piguet. Natural light, tools worn smooth by years of use: each image documents a space built around a single obsession. Stills shot by the great @hey.charlotte.favre and @_charlotterobin. Discover the full project online, link in bio. 📸 - Des ateliers à nu, tels qu’on les a trouvés. L’Atelier des Établisseurs, par Audemars Piguet. Lumière naturelle, outils patinés par les années : chaque image documente ces espaces construits autour d’une seule et même obsession, un seul savoir-faire. Photos signées par les super @hey.charlotte.favre et @_charlotterobin. Le projet complet est en ligne, lien en bio. 📸 Credits Client : Audemars Piguet Agency & Production Company : @23bis_ Production : @gg.saurer Production Assistant : @liz.keravec Directors : @guillaume.mgrz, @yonel_moerch First Assistant Director : @mathounoz, @yannick.maron Artistic & Creative Direction : @guillaume.mgrz Director of Photography : @fabiotozzodp Gaffer : @olivermuff.photography Electrician : @boring_light 1st AC : Micky Scharer, @tombrownthefirst 2nd AC : @cedricheckly, @aurnatorpalier Sound Operator : Camille Bonard, @raphael_herzig, @julien_matthey Photographer : @hey.charlotte.favre, @_charlotterobin Assistant Photographer : @santiagezmartino, @alexandrewillaume Set Designer : Juliana Stadelmann Stylist : @marionlucieguyot Lead Editors : @yonel_moerch, @nath.jvr Color Grader : @________epilogue – @fabio__gasser Title Design : @_mattiamarchese Music Composer : @selaruioana Audio Post-production : @stringandtins Sound Design & Mix : @adamhare_ Audio Producer : Katie Buxton
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How do you film Audemars Piguet, without filming Audemars Piguet? 🎥 You find the people who carry the vision without carrying the name: the independent artisans whose hands actually make it real. L’Atelier des Etablisseurs, by Audemars Piguet. We shot them entirely on 35mm: finite rolls, sketchy playback, almost nothing to fix in post. The same rules the artisans live by every time they pick up a tool, you don’t get to redo an engraving, you don’t get to undo enamel work. For once, the camera worked the same way. The crew slowed down. The takes got sharper. Huge thanks to Audemars Piguet for the long-lasting trust, and to every artisan who let us into their world. Shoutout to @yonel_moerch and @guillaume.mgrz for directing, @fabiotozzodp for the photo direction, @hey.charlotte.favre and @_charlotterobin for the stills, and a biiig s/o to @gg.saurer and @mathounoz for keeping the shoot on track. Long live Swiss craftsmanship, and long live productions that don’t feel like work. Discover all the episodes and the full case study on our website, link in bio. Credits Client : Audemars Piguet Agency & Production Company : @23bis_ Production : @gg.saurer Production Assistant : @liz.keravec Directors : @guillaume.mgrz, @yonel_moerch First Assistant Director : @mathounoz, @yannick.maron Artistic & Creative Direction : @guillaume.mgrz Director of Photography : @fabiotozzodp Gaffer : @olivermuff.photography Electrician : @boring_light 1st AC : Micky Scharer, @tombrownthefirst 2nd AC : @cedricheckly, @aurnatorpalier Sound Operator : Camille Bonard, @raphael_herzig, @julien_matthey Photographer : @hey.charlotte.favre, @_charlotterobin Assistant Photographer : @santiagezmartino, @alexandrewillaume Set Designer : Juliana Stadelmann Stylist : @marionlucieguyot Lead Editors : @yonel_moerch, @nath.jvr Color Grader : @________epilogue – @fabio__gasser Title Design : @_mattiamarchese Music Composer : @selaruioana Audio Post-production : @stringandtins Sound Design & Mix : @adamhare_ Audio Producer : Katie Buxton
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Color grading for Audemars Piguet - “Établisseurs” A series of films directed by @guillaume.mgrz and @yonelmoerch and produced by @23bis_ DOP: @fabiotozzodp Producer: @gg.saurer 
Artistic & Creative Direction: @guillaume.mgrz Lead Editors: @yonelmoerch, @nath.jvr Colorist: @fabio__gasser @________epilogue @sec.color Music Composer: @selaruioana Sound Design & Mix: @adamhare_
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Audemars Piguet - Établisseurs A series of films directed by @guillaume.mgrz and @yonelmoerch and produced by @23bis_ It was a priviledge to spend time in Romande, getting a feel for the watchmakers world. I loved spending time around Lausanne, meeting the whole gang at @23bis and all other people involved in this production.. making friends!! Thank you for having me @gg.saurer @guillaume.mgrz @yonelmoerch Mathilde Neau. I'm grateful for our moments. Both on and off set, I enjoyed your openness and stories we shared. A warm hug to Micky Schärer for always having my back, roll for roll and meter for meter... And thanks to @studio_equipe_postproduction for the best service and cleanest scans 35mm 4-Perf @kodak_shootfilm Vision3 250D 5207 & 500T 5219 --- Agency & Production Company: @23bis_
Producer: @gg.saurer
Production Assistant: @liz.keravec
Directors: @guillaume.mgrz, @yonelmoerch
First Assistant Director: Mathilde Neau, @yannick.maron
Artistic & Creative Direction: @guillaume.mgrz
DoP: @fabiotozzodp
Gaffer: Oliver Muff
Electrician: @boring_light
1st AC: Micky Schärer, @tombrownthefirst
2nd AC: cedricheckly, @arnaudportalier
Sound Operators: Camille Bonard, Raphael Herzig, @julien_matthey
Photographers: Charlotte Favre, @_charlotterobin
Assistants Photographer: Santiago Martinez, Alexandre Willaume
Set Designer: Juliana Stadelmann
Stylist: Marion Guyot
Lead Editors: @yonelmoerch, @nath.jvr
Colorist: @________epilogue
Title Design: @mattiamarchese
Music Composer: @selaruioana
Audio Post-production: String and Tins
Sound Design & Mix: @adamhare
Audio Producer: Katie Buxton
DOP Agency: @saridabossoni
Camera Rental: @octamas_rental @visualsswitzerland
Film Lab: @studio_equipe_postproduction
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Merci, Tsüri! 🪩✨🍹🍉 Our spring party in Zurich turned into a never-ending-midnight-sun-summer-dance-party! THANK YOU to everyone who came and made it such a vibe 💖 30°C, 90s inspired fake tattoos, Baile Funk with the amazing @tchompliu, supported by @manuait_ and @_mattiamarchese, against the gritty yet beloved backdrop of Bahnhof Wiedikon. Much love and stay fruity!
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New Work | Audemars Piguet - Galets | Peacock | Nomade 🦚 A gorgeous collection of films capturing the craft behind Audemars Piguet’s Swiss luxury watchmaking, with tactile sound design by Adam Hare. Audio Post Production: String and Tins Sound Design and Mix: Adam Hare @adamhare_ Foley: Cobblestone Foley @cobblestonefoley Audio Producer: Katie Buxton @katiebuxt0n Agency and Production Company: 23bis SA @23bis_ Director: Guillaume Mégroz @guillaume.mgrz & Lionel Moerch Producer: Gabriel Saurer @gg.saurer Music Composer: Ioana Selaru @selaruioana Lead Editors: Lionel Moerch, Nathan Janvier Colour Grader: Fabio Gasser @fabio__gasser
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Budget participatif. Ça a commencé en 2019 et, rien que le nom, c’était déjà un gros challenge. Notre mission : faire passer toute une ville du “c’est quoi ce truc ?” à “attends, je peux vraiment transformer mon quartier ?”. Pour ça, il fallait renverser les codes administratifs. Remettre les Lausannois·es au centre. Leur redonner la place de héros et héroïnes. Et renforcer leur pouvoir d’agir sur leur quartier avec leurs idées, leurs envies, leur imagination. Avec l’illustratrice @minji_moon, on a imaginé un langage complètement à part : un univers inspiré des jeux de plateau et des mondes miniatures, capable de surprendre, d’éveiller la curiosité et de rendre la participation ludique. Sept ans plus tard, cet univers graphique et nos campagnes continuent de mobiliser des milliers de citoyen·nes. On a repoussé ce case study beaucoup trop longtemps, mais il est enfin en ligne ! - It started in 2019 and, honestly, the name alone was a major challenge. Our mission: to take an entire city from « what on earth is this? » to « wait, I can actually transform my neighborhood? ». To do that, we had to flip administrative codes on their head. We put the people of Lausanne back at the center, casting them as the heroes and heroines of the story. The goal was to empower them to shape their neighborhoods with their own ideas, desires, and imagination. In collaboration with illustrator @minji_moon, we dreamed up a completely unique visual language: a universe inspired by board games and miniature worlds, designed to surprise, spark curiosity, and make civic participation feel like play. Seven years later, this graphic identity and our campaigns continue to mobilize thousands of citizens. We’ve put off sharing this case study for far too long, but it’s finally online! Crédits Art Direction : @cyyrilj Creative Direction: @neifou and @cyyrilj Project Management: @gg.saurer Illustration: @minji_moon Graphic Design: @fannydefrancois, @taniapraznouche, @briegobel, @lephosphorescent Animation: @elica.motion
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Some extracts from the Hublot Big Bang Tourbillon campaign starring GOAT Novak Djokovic 🌀 My first campaign for Hublot as an art director alongside @23bis_ 🌟 Very happy I also got to shoot all the DV visuals for this project !! 💙 —————— Client: Hublot @hublot @robin_sieg Creative Agency & Production Company: @23bis_ Account Manager: @gg.saurer Creative Direction: @guillaume.mgrz Art Direction: @elisa.ribeiro__ Director: @remycats First Assistant Director: @mathounoz Director of Photography: @daanhuttinga Producer: @gg.saurer Production Assistant: @liz.keravec Executive Production: @avionfilms, Jo Hayek, Christina Pantelatou, Tolina Vassilakaki, Chris Hasapakis Gaffer: Nick Karageorgos Key Grip: Nek Solidakis Set Designer: @nycons Stylist: Yasmin Achache Music Composer: @bureau.bruit @faafabad Lead Editor: @yonelmoerch Editor: @nath.jvr Color Grader: @wietsevanbezooijen ——— #Hublot #BigBangTourbillon #NovakDjokovic #LuxuryWatches
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Qu’est-ce qu’on a bien pu faire chez Pépites.club en 2025 ? Éditer un troisième livre. Imprimer. Corriger. Emballer. Partager. Le poser sur vos tables. Dans vos mains. Dans vos boîtes. Célébrer. Merci à celles et ceux qui ont rendu tout ça réel ✨ Merci 2025. Gabriel et Guillaume
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