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Founder/Builder • @stallybrand 🐴
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Q3, just buzzin around
15
The What of STALLY | Four Quarters, Episode 3

Last week was the how. This week is the what. The actual products, and why every one of them is built the way it is.

We started with hats. Then the apparel door opened. I wanted something I’d wear every day, that lasts, and that fits right. That has started with two shirts that have two different jobs.

Katie walks every detail. The woven horse patch. The heat-seal neck label with no tag. The red satin cross at the side seam, the one thing on the shirt that isn’t color-matched, because it’s the one thing we’re not trying to hide.

Next Friday is the fourth quarter.

Full episode on YouTube. Link in bio.

Stally · The Winning Team 🐎
15
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