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Running, writing, oversharing
Editor, @secondacthello @hellomag: celebrating midlife without the boring bits
Fighting back on @substack ⬇️
📍 SE London
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Just between us, Team Second Act are a little bleary-eyed today, because last night we celebrated being shortlisted in the Best Entertainment category at the @britishpodcastawards - aka the podcast Oscars!

While we didn’t win gold (well done @jamielaing and @sophiehabboo for their well-deserved victory), we were absolutely delighted to be nominated alongside broadcasting heavyweights like @officiallouistheroux, @kathbum, @zoetheball and @jowhiley.

The conversations @atehjewel has every week with our wonderful celebrity guests touch on so many huge, important topics - from menopause and relationships to confidence, grief, careers and starting all over again - and we’re so proud to be giving a voice to women in midlife who’ve often felt overlooked. Click the link in bio to listen to all the episodes now. 

If you’re reading this, you know that women in their 40s, 50s and beyond have so much to say, and we think those stories deserve a big, noisy seat at the table.

So thank you for listening, sharing, sending us your questions and making Second Act what it is. We’re only just getting started… although we might put it off until Monday, since right now we need a little lie down, and perhaps a snuggle with the special Second Act cushion that we were awarded on the night…
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Want to start weight training but have no idea where to start? @thiswomanlifts has you covered. For the full episode, search ‘Second Act with Ateh Jewel’ wherever you get your podcast! ✨
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What are you waiting to feel “ready” for?

❤️ #lifecoachingforwomen #businesscoachesforwomen #midlife #theroadblockcoach #edinburghblogger
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✨ What an absolute night to remember! ✨

The energy at London’s stunning Bankside Hotel was nothing short of electric for the first-ever HELLO! Second Act Live podcast recording. 🎤💖

Swipe through the pics to feel the magic, the laughter, and the pure joy of a room full of incredible women reclaiming their radiance, swapping style secrets, and celebrating life on their own terms.

💥 The unfiltered main event
The phenomenal host Ateh Jewel sat down with broadcaster, influencer, and the ultimate Middle Aged Minx herself, Jo Good. Together, they dove into an honest, deeply witty conversation about breaking the rules of what this chapter “should” look like. From overcoming wardrobe ruts to building unshakeable confidence - no topic was off-limits. The podcast will drop very soon, so stay tuned.

🥂 Connection
Magic happens when like-minded women get together. The barriers come down, and you realise you aren’t navigating these transitions alone.

From the lively audience Q&A to the exclusive meet-and-greet, the room was buzzing with shared stories, deep belly laughs, flowing drinks, and meaningful new connections.

🎁 Thoroughly spoiled
Because this community deserves the absolute best, every guest walked away with a show-stopping luxury goodie bag packed to the brim with premium, curated self-care and beauty heroes to keep that post-event glow going at home. If you got one and loved it, please share your fave product.

📲 Don’t miss out on the next act!
If you missed the live magic this time around, don’t panic - the movement is just getting started.

🎧 Listen & subscribe: Head to the link in our bio to listen to the latest episodes of the Second Act Podcast with Ateh Jewel.

💌 Join the community: Sign up for our newsletter to get insider beauty tips, lifestyle inspiration, and exclusive early access to our next live event tickets before they sell out!

👉 Click the link in our bio to catch up now!
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We’re very excited to launch our brand new podcast, Second Act Unpacked, with a warm and wonderful guest, comedian and writer @itsmehelenthorn, one half of @scummymummies 

Second Act Unpacked is the nerdy little sister of our main @hellomag Second Act podcast. In each episode, we’ll be taking a deep dive into a burning midlife topic, with @secondacthello editor @isabel.mohan interviewing experts on everything from money to menopause.

We’re kicking off with a juicy topic: dating apps. We know many midlife women find themselves single again and thrust back into a dating world that can feel very different from their last go on the romance merry go round. Helen’s been there, done that, got the t-shirt and written the book about it - and her chat about it was so reassuring and uplifting (and just a tiny bit filthy).

You can listen via the link in bio. And do us know what other topics you’d like to hear us tackle on the pod!
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Latest piece for @hellomag and thanks to @isabel.mohan for the opportunity to write about the mum influencer world of about 10 years ago. Extract below and link in stories and let me tell you I was just as delusional as every other mum on the scene and clearly thought I deserved a million pounds to promote the latest post baby supplement:
The top mum influencers were picky in terms of who they’d speak to at events and if you had fewer followers than them… well, they probably didn’t want to sit next to you or have their photograph taken with you either. It was like being back at school. I was already a bit older than the other women, having had my kids in my forties, and I found the mean girl atmosphere difficult to navigate. I felt frazzled and discombobulated from early motherhood and didn’t feel there was much discussion about that at the time. There was one brilliant website that shared the real experiences of mothers, but when you were out at events, it was hard to penetrate the inner circle and feel accepted. 
#hello #hellomag #muminfluencers #amandaland #mumsofinsta
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