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Justine Ma

@justinemadesign

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Maker & creator of happy things!
co-founder of @theblackbookshelfproject
📍Treaty 6 Territory || Amiskwaciwâskahikan 🇨🇦

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OUR MODELS DESERVE A RAISE. 😂

Our photoshoot direction falls into one of two categories:

1️⃣ A 10-minute explanation complete with hand gestures, demonstrations and a VERY specific vision that somehow makes less sense the longer we talk.

2️⃣ “Just, like… do something cute.”

No in-between. 🤷‍♀️

The expectations? HIGH.
The direction? QUESTIONABLE.
The patience of our models? UNMATCHED. 😂

Thankfully, they somehow manage to turn our chaotic creative direction into beautiful photos every single time.

Behind every great LumberJill photo is a model trying to figure out what the heck Krista and Meagan are asking her to do. ❤️

#BehindTheScenes #LumberJillApparel #PhotoshootBloopers #SmallBusinessLife

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my fram♥️

each one a different a colour in the rainbow. each one a part of my heart.

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More mornings like this, please. 🤎☕

A little look back at a beautiful morning filled with coffee, connection, and community at Poppy’s!

We had the pleasure of hosting the Edmonton Fall Home Show media event, bringing together some wonderful people to celebrate Healing Haven, a meaningful initiative brought to life by HGTV’s Sarah Baeumler, local designer Sharleen Thomas of @wheremylovegrows, and the @albertacouncilofwomensshelters.

At Poppy’s, we believe a space can be so much more than somewhere to grab a coffee. It can be a place to gather, connect, feel welcome, and make a meaningful difference. This morning was such a beautiful reflection of everything we hope Poppy’s will become.

A heartfelt thank you to @yeghomeshows, @theadamsagency, @wheremylovegrows, and everyone who joined us and made the morning so special.

Here’s to meaningful conversations, new connections, and many more mornings spent together.

We can’t wait to welcome you back through our doors, Edmonton! 🤎

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It’s not the only thing that’s “SOOO cute”…

The cutie… the Pinot Bomber is launching THIS Friday and is ready to ship. This coat will carry you through all of our seasonal transitions all year long.

Justine is 5’10” and is wearing a 1X.

@justinemadesign YOU’RE soooo cute too 😘

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Just a girl and her little side quests ♡

I am so happy that I was included in this years @rejuvaderm gala, congratulations to the whole team for such a truly beautiful event 💋

I hope all the lovely people got themselves early christmas gifts hehe 🤭

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Day two is officially underway, and this is the one we’ve been waiting for.

Our doors are open, our favourite local vendors are here, and every corner of the clinic has a little something happening. From matcha and personalized experiences to giveaways, skin care, and a few surprises, there’s so much to explore.

We’ve put a lot of love into today, and we can’t wait to share it with YOU.

Come spend the afternoon with us.

YOU x RejuvaDERM · Glenora · 12–7 PM

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Spent a night at away camp for the first time since 1986! The Rose Retreat at YWCA Camp Yowochas was an incredible gathering and celebration of women for women. The Rose Campaign launches November 25 to highlight the critical importance of ending gender based violence. Join me at the launch.

Fun times with medicine teachings, adventure swinging, hikes, floral design and whimsical crafts, delicious meals, fellowship @yogalifestudios @lumberjillapparel @justinemadesign to name a few! And of course @111skin eye masks for everyone from @rgspa_ca

Luckily we had enough bottom bunks hey @staceybrotzel! @ywca_edmonton @reneechan_yeg @rachelerinfoley

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Adult camp 💓

Feeling grateful to have attended my first Rose Retreat with @ywca_edmonton at Camp Yowochas 🌹

The best part was meaningful connection with a group of incredible women, sharing stories, and community.

The Rose Campaign is a fundraising initiative dedicated to end gender based violence, supporting survivors, and promoting systemic equity. To learn more, please visit @ywca_edmonton, consider donating and coming to their upcoming events 💞

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Coming next week 😍 the Blake Henley in a super soft bamboo rib ♥️👏 two colourways to choose from. Sharing more soon!

#newarrivals #bamboo #slowfashion #madeinalberta

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Thanks so much to our early access members who ordered a burgundy Bennie or Monika tee today 😍 appreciate each and every one of you! Launching to the public tomorrow at 8AM 🤍

Comment EARLY to shop now!

#slowfashion #madeinalberta #burgundy

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