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Matt Meddock

@mattmeddock

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Every week someone in OC is trying to raise money for something.

A cause. Funding for a team. A youth group heading to camp.

Usually it lands on a parent or a volunteer who already has a lot on their plate.

I've always believed a local shop should show up for those people.

So we built Fundraising Sessions.

You pick a day at one of our shops. Your people come eat. Part of what they spend goes back to your cause.

It's an easy ask for your supporters, because everybody needs lunch anyway.

I love the picture of a whole team or class filling up the patio, cheering each other on over sandwiches.

That's what a neighborhood deli is for.

If you're the one organizing a fundraiser this year, shoot me a DM, or email me at matt@sessionswcd.com and we'll get you set up.

Thanks for supporting a small West Coast deli.

Eating Radical.

Learn more about what we do: Link in our bio.

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If it only happens when you do it, it is not a system. It is a hostage situation.

The report waits for you. The follow-up waits for you. The new client waits for you. Your week is a line of things that cannot move until you touch them.

Mine used to be. My last client signed, paid, got a private portal, and got the welcome email without me touching a single step. That is not a dream board. That is Tuesday.

Friday, November 20, I build that for you. Bring the one thing that waits on you. I build the version that does not, live, while you watch.

$197, recording included. Save a seat: workshopswithjustin.com/build-day

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Matt here. Quick one, because this is happening tomorrow.

We teamed up with On for an exclusive shopping event, just for Sessions loyalty members.

Sunday, Sep 27
11 AM to 3 PM
On, Fashion Island

A little personal note on why I'm excited about this one.

On is what I wear to run my hundred mile races.
When you're on your feet that long, you find out fast what works.
These do.

So come shop, try a few pairs on, and say hi.
Then walk over to our Fashion Island shop and grab a sandwich. Shopping counts as cardio, right?

20% off at the On Store is an awesome deal!

Thanks for being part of the Sessions crew. Supporting a small local business like ours means more than you know.

See you tomorrow,

Matt

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Burger week! Fashion Island and Woodbridge this week!

Let’s goooo

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One version went out to the patio. That's not just eating, that's being part of OC life for a minute, watching the boards go by, letting the day slow down instead of chasing it. Somebody's dog is under the next table. Nobody cares. That's community, whether you came with five people or came alone.

One version left in a to go bag. That's us coming through your day instead of you stepping into ours. Maybe we're a stop on the way to somewhere else. Maybe it's just you, on your own time, no plans, no rush. Solo doesn't mean less.

One version fed a whole office, because somebody had to figure out lunch for a group and called us instead.

Here's the part people miss. However it reached you, you weren't only supporting Sessions. You were supporting the bakers, the growers, the local partners we build every sandwich from.

All three ways in are radical choices. Every one of them keeps something local standing.

Patio, pickup, or catering, which one were you today? Comment below.

Thanks for supporting a small business.

Matt

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Recently I talked about hospitality being my spiritual gift. A couple of people asked what that actually means outside of a church building.

Before I get into it, I want to say something about the people who have been with me doing this. Some of them a long time now. It says job on the schedule, and what they actually give this place goes way past that. I am grateful for every one of them.

Here is what it looks like on a Thursday.

It looks like somebody catching the door before a mom with a stroller has to figure it out on her own. It looks like knowing the guy who comes in at 11:15 does not feel like explaining his order again. It looks like reading a table and knowing whether these people want to be talked to or left alone.

None of that is on a training checklist. You cannot really teach it either. You can only hire people who already have it and then get out of their way.

Are we perfect at it? Not even close. Some days the line is long and we are behind and somebody waits longer than they should have. But we try, every shift, and the trying is the part I care about.

We have been doing this a long time and that is still the part of this job I like the most.

If you work in this industry, I want to hear from you. What is the smallest thing you do for people that nobody ever notices? Put it in the comments.

Thanks for supporting a small West Coast deli. Eating Radical.

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So here's the truth, I'm a church guy.

And often in Church people talk about spiritual gifts.

Well, shocker, mine is hospitality. Imagine that! Right?

So on a day like Labor Day, it gets me so stoked that people get a day off from working hard year round. But today (for people like me) it's our day to shine.

A few friends doing this well come to mind, figured it's a good opportunity to shout them out!

@MaxSchlutz
@mrsaliciacox
andrewgruel
@brophybd
@edwardomoff

Hospitality is why we do what we do. This gift of hospitality that I was born with is meant to be given away.

So cruise in, give us some high fives, and let us live with purpose, doing what we were meant to do!

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Thirteen years into this, and yes, I still work the kitchen, the counter, the tables and patios, marketing--when I can.

Why, six locations in, would I still do that?

I'm a co-owner of Sessions alongside some of the best people I know. This isn't a job I'm doing for someone else. It's ours.

Some of you know us from the patio on a weekend. Some from a tray that showed up at your office on a Tuesday.

Different plate. Same standard.

Somebody's name is on that catering order. Somebody's family is at that table. Either way, if we're short, that's on us.

Right count, right labels, right time, every single time. Doesn't matter where you're eating it.

That's what Eating Radical means to me. Not a tagline. A habit I haven't broken in a decade.

Whether you're ordering for your team or grabbing a table this weekend, I want it boring in the best way. Everything there, nothing missing.

Shoot me a DM or comment RADICAL and I'll take care of it myself.

Thanks for trusting a small business with feeding your people.

-Matt Meddock

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Let’s gooooo turning lemons into lemonade today!

Tag some friends with kids!

#kidseatfree #missionviejo

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13 years ago…a lot has changed but we stay committed to being constant.

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13 years.

That is how long it has been since we opened up with one idea. Invite OC locals into eating radical.

I still think about how simple that sounded at the time.

Maybe it is the sandwich.

Maybe it is the produce we source close to home because it just tastes better and there was never a good reason to do it another way.

Maybe it is a patio on a Saturday when nobody is in a hurry to be anywhere.

I honestly cannot point to one thing.

But somewhere in those 13 years, Sessions stopped being a place people visit and turned into a community. People who care about eating radical the same way we do. Families with a usual order. Teams and companies who bring us into their offices. Birthdays, parties, the random Tuesday that turned into something.

From the counter to the patio. From our kitchen to your office and your kitchen table.

That is not something you build on your own. You built it with us.

13 years in, I am grateful. Genuinely.

Tell me your usual in the comments. I want to see them.

Thank you for supporting a small business and eating radical with us.

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🇺🇸🌊 Any local surfers stoked to join the Maverick River surf club ?! Shoot us a DM for more details. We’re a surfing community for guys to shred and dig into the word 📖🔥

1x per month at Blackies starting 7/31 // 6:30A

#surfclub #stokepatrol #newportbeach #maverickriver

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