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Motorhead Digital | Digital Marketing Experts

@motorhead.digital

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🚗 Digital marketing for auto shops
🏁 Websites | Social Media | Lead Gen
🎤 SEMA Speaker | ARMO Committee Member
📈 Let’s supercharge your shop⬇️

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Did you get the latest episode of CK Magazine @cktruckmag ? If you did and haven’t checked it out you wanna see the write up and awesome photos from the Columbus @goodguysrodandcustom show where we hung out with @autometaldirect, @barbary.1983 and too many amazing people to list.

We had a great time at the show while the crew were building in Be-cee in the Auto Metal Direct booth or should I say amazing third of the building building but we had a great time.

Also don’t forget to follow and subscribe to the Gearheads n’ Gasoline podcast cause we just had a great interview today with Barbary Sanderson and her episode of the GnG podcast will be out in late November or early December.

If you won’t want to miss it it’s a pretty detailed episode about how she got into building trucks and becoming an influencer our own, right!

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New episode dropping soon. Same skills. Different mindset. 🔧🔥

Making the leap from collision repair to custom automotive restoration isn't just about learning new techniques. It's about changing the way you approach the work.

Andrew Harse of Harse Autocraft @harse_autocraft shares how shifting his focus toward craftsmanship, quality, and attention to detail helped shape the shop he's built today.

🎙️Catch the full conversation with Barry Alt and guest co-host Jesse Henke of JH Restorations @jh_restorations on Gearheads n’ Gasoline!

▶️ Subscribe and follow on YouTube or your favorite podcast app to get notified when this episode drops.

#GearheadsAndGasoline #HarseAutocraft #AutomotiveRestoration #CustomCarBuilding #CollisionRepair #AutomotiveAftermarket

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Something Limited Is Coming 👀
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#SEMA2026
#CassarPerformanceDesign
#AmericanMuscle
#ProTouring
#Limited

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💡Got an idea? Stop sitting on it. Get it out there!

In this throwback from Gearheads n’ Gasoline met with Kevin Tetz @paintetz from Paintucation @paintucation and we talk about spotting a gap in the market and having the guts to do something about it.

After 26 years with Paintucation, the message is clear: plenty of people have the same idea, but not everyone takes the leap. You don’t need the perfect product, the best production, or every detail figured out. You need to start. 🔥

Whether it’s a new product, a tool, or a business idea, if you see a need in the market, jump on it. Ready, fire, aim! 🏁

🎙️Want to hear the full conversation? Head over to our YouTube channel or your favorite podcast app and catch the full episode!

Special thanks go out to the amazing Annette Bauer at @thestraightlineco, our season one and two co-host.

#GearheadsNGasoline #AutomotivePodcast #EntrepreneurMindset #Innovation #Paintucation #CarCommunity #BusinessTips

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A colleague recently asked me to review a sponsorship and partnership proposal for a friend of his. I was happy to help.

I went through it page by page, identifying what to keep, what needed attention first, and opportunities to strengthen the social strategy, visuals, and business approach.

The proposal wasn’t bad. But the driver and team had some work to do.

I enjoy this kind of process. It’s methodical, logical, and gives me an opportunity to help someone see what they might have missed.

What I didn’t expect was a phone call from the driver after my colleague shared the report.

Not to ask for more help. Not to discuss the recommendations.

He simply called to say, “Thank you.”

And honestly? It was the highlight of my day.

He didn’t have to call. He could have read the report, taken what he needed from it, and moved on. Instead, he took a few minutes out of his day to acknowledge the time and thought that went into it.

That small gesture meant more than he probably realizes.

We talk a lot about putting good work into the world. We don’t talk as much about what happens when someone takes the time to acknowledge it.

Thank you, David. You made my day.

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Sometimes the hardest part isn’t figuring out every step. It’s simply deciding where you want to go.

Jay Riggs talks about the importance of setting goals and using them like a compass. Life can take you in a dozen different directions, but once you decide what you’re working toward, the next move gets a whole lot clearer.

You don’t need to have the entire path mapped out. You just need a direction and the willingness to keep moving.

🎙️ Catch the full conversation with Jay Riggs on Gearheads n’ Gasoline.

#GearheadsNGasoline #JayRiggs #GoalSetting #Entrepreneurship #BusinessMindset #AutomotiveIndustry #KeepMovingForward

Is this conversation helpful so far?

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“There’s no such thing as right or wrong decisions. There’s just decisions.”

Sometimes, the hardest part isn't making a decision, it's trusting what comes next.

In this throwback from Season 2 of Gearheads n’ Gasoline, we dive into perspective, personal growth, and learning with Jason Wenig from The Creative Workshop @The_CreativeWorkshop to trust the path you're on, even when it doesn't look the way you expected.

You can't always control the outcome, but you can control what you do next. Sometimes, the decisions that challenge us the most lead us exactly where we need to be. 👊

🎙️ Missed this conversation the first time around? Head back to our YouTube channel to watch the full episode!

Special thanks go out to the amazing Annette Bauer at @thestraightlineco, our season one and two co-host.

#GearheadsNGasoline #PodcastClips #LifeLessons #Mindset #PersonalGrowth #CarCommunity #AutomotivePodcast

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Built By Legacy. Driven By Passion. 11.3.26
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#Legacy
#Passion
#AmericanMuscle
#Automotive
#SEMAShow

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I used to think design was just making something look good. It’s not. It’s making sure it works for a real human. Save this if you care about how things feel, not just how they look.

Industrial design is really the whole life cycle of a product - sketches, materials, ergonomics, and what happens when it’s done being used. That’s the part people miss. The best designs aren’t just beautiful.

They’re comfortable, useful, and make sense the second you use them. That’s especially true in cars - if you can’t reach it, understand it, or trust it, the design failed. What’s one product you use every day that actually gets this right?

Tag someone who would geek out on this too.

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🔥NEW EPISODE: From Garage Builder to Award-Winning Shop Owner
Jay Riggs didn’t grow up in a family of car builders. He started out teaching himself how to build cars in his garage, learning welding, metal shaping, suspension, fabrication, and plenty of lessons the hard way.

Then, after being laid off from his sales career in 2012, he decided to turn those skills into a business.

Today, Riggs Fabrication & Restoration @riggsfab operates out of a 15,000-square-foot facility, building high-level classic cars, customs, hot rods, and award-winning trucks.

In this episode of Gearheads n’ Gasoline, Barry Alt and guest co-host Sean Sawyer of Revved Automotive Consulting @ocdcarbuilder sit down with Jay to talk about:

🔧 Going from hobbyist to professional builder
📈 Growing a restoration and fabrication shop
👥 Hiring, leadership, and protecting shop culture
💰 Learning from expensive business mistakes
🎓 Developing the next generation of builders
💻 How CAD, 3D scanning, CNC, and new technology are changing fabrication
🚗 Turning one-off custom solutions into potential aftermarket products

One of the biggest lessons from Jay’s story?
Being great at building cars and being great at running a business are two very different skill sets.

🎥 Watch the full episode now on YouTube
🎧 Listen wherever you get your podcasts

Don’t forget the subscribe to get notified when other amazing guest episodes drop.

Special thanks to our sponsors @redlineoil, @autometaldirect, and @motorhead.digital for supporting Gearheads n’ Gasoline, and a huge thank you to @amandaheavenhugs, video editor extraordinaire at AMD, for making us look good!

Shoutout to our amazing friends in the automotive industry, as well as the amazing people and companies mentioned in this episode:
@goodguysrodandcustom
@c10nationals
@classictrucknationals
@ringbrothers
@level7motorsports
@kindigitdesign

#GearheadsNGasoline #RiggsFabrication #CustomCars #HotRods #CarRestoration #AutomotiveAftermarket #CarBuilders #Fabrication #ShopOwner #AutomotiveIndustry Jay Riggs from Riggs Fabrication & Restoration

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How many bolt kits does one truck actually need? 👀

There’s no one-size-fits-all answer, we break down the different options available from Trucks USA.

From bumper-to-bumper kits and cab kits, to complete bed kits, bed bolt kits, and individual fasteners, you can get exactly what you need for your build.

And if you’re only missing a few pieces? You don’t have to buy an entire kit. Trucks USA can supply individual components too.

Have a question about which kit your truck needs? Drop it in the comments! 👇

#TrucksUSA #ClassicTrucks #TruckRestoration #BoltKits #ClassicTruckParts #TruckBuild #C10 #TruckRestorationParts

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Owning a business means learning how to keep moving forward, even when you know there’s an 800-pound monster right behind you. 👀

Jay Riggs knows that feeling well.

From teaching himself how to build cars to growing @riggsfabricationandrestoration into a 15,000-square-foot operation, his journey has come with plenty of wins, hard lessons, unexpected setbacks, and reasons to keep pushing forward.

On the next episode of Gearheads n’ Gasoline, Jay joins Barry Alt and co-host Sean Sawyer @ocdcarbuilder for a conversation that goes way beyond building cars.

🎙️New episode dropping soon.

#GearheadsAndGasoline #RiggsFabrication #AutomotiveAftermarket #CustomCars #HotRods CarBuilders ShopLife AutomotiveBusiness Entrepreneurship

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