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oat and marl

@oatandmarl

12K

followers

537

following

for life’s softest season,
now available to shop.

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Scaling a business is an achievement. But so is sustaining one! 🤎

@thetimes recently declared this the “decade of the female founder”, with the number of women leading British businesses turning over £50m+ growing from 80 to 333 since 2021.

And what an incredible achievement that is!

Here is also to celebrating women building profitable, sustainable businesses. The ones creating jobs, growing loyal communities, juggling nursery pick ups, raising families and somehow keeping everything moving forward!

In reality, success isn’t always about reaching £50m. More often or not it’s about building a £500k business that’s profitable, sustainable and gives you the freedom to enjoy life alongside it.

From the founders behind some of Britain’s most recognisable brands to the brilliant women building independent businesses, we’re cheering you all on!

Here’s to the women making it happen, whatever success looks like to them 🫶

Female founders, what does success look like for you?

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Last week, a little girl turned 5 months old already 🥹🫶🤍
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And it’s already a tradition for our monthly milestone pic to wear another beautiful piece from @oatandmarl 🤍
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#babygirl #babygirloutfit #mumgirl #motherhoodmoments #familyof4

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The Softest Collaboration Ever… ☁️🤍

We’ve teamed up with the lovely @softiebabyskincare to give one lucky winner the dreamiest little bundle, worth £178!

Here’s what you could win:

🤍 £100 Oat & Marl Gift Voucher to spend on your favourite little pieces.

☁️ £78 Softie Baby Skincare Bundle, including 2 Cloud Creams, a No-Rinse Cleansing Cream and the Softie Baby Brush.

How to enter:

Follow @oatandmarl and @softiebabyskincare

Head to the link in our bio and complete the quick giveaway entry form.

Want an extra entry? Share this post to your Instagram Story and tag us so we can see it!

That’s it! A little wardrobe love and the softest skincare, all wrapped up in one very special giveaway.

Good luck 🤍

Giveaway is open to UK, Ireland and international entrants. Closes at 8am on Wednesday 4th November 2026. This giveaway is not sponsored, endorsed or administered by Instagram. T&Cs apply.

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Home time 🚙

Jude is coming home! After a few days in hospital, we are finally ready to bring our baby home and start life as a family 🩵 Forever starts now.

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Pearl’s holiday wardrobe 🎀🌊💕🐬

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#girlmomlife #babygirloutfit #toddlergirlfashion #toddlergirl #oneyearold

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Is there anything better than soft pink velour on a baby girl 🩰🎀

Those heart buttons too 🥹🤍

#oatandmarl #babygirlclothes #newborn #babyoutfits #babyclotheshaul

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la llum de casa 🧡

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Our baby boy, Jenson 🩵

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Linden Arthur Vale 🤎

Oh how we love you.
Happy 2 months my little munch.
Swipe to the end for baby blues. 💙

#babyboy #motherhood #newborn

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Jude 🩵

He’s here! What a journey we have both been through but it was worth it all to meet our precious boy 👶🏻

#babyannouncement #birthannouncement #newbornbaby

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I love this feeling…
being a mom.🤍

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Every details matters🤎🤍

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