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Opal

@officeofopal

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Interpreting brand stories with presence and purpose. Opal creates distinctive experiences for knowing brands. Founded in 2011 by @christinewisnieski.

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𝗪𝗘𝗜𝗥𝗗 𝗦𝗣𝗘𝗖𝗜𝗔𝗟𝗧𝗬 𝗽𝗿𝗲𝘀𝗲𝗻𝘁𝘀: 𝗢𝗳𝗳 𝗖𝗼𝘂𝗿𝘀𝗲, 𝗢𝗻 𝗣𝘂𝗿𝗽𝗼𝘀𝗲
Personally, I’ve always found maps a little suspect.

Comment WORK WITH ME for advising, SALON for membership, or RETREAT to book your spot for May 2027 & I’ll DM you.

The remarkable people I work with are ALL wildly talented. That’s never been the issue. The issue is that they’ve been navigating by someone else’s stars, values & ideas about what entrepreneurship should look like: borrowed formulas, borrowed benchmarks, and beautifully tailored versions of success that never aligned with their own desires to begin with.

Honestly? I don’t hand out maps. I’m allergic to formulas, and I think those who sell you a program or a promise are peddling snake oil and perpetuating systems that don’t serve everyone. It’s a radical act to choose entrepreneurship, and you should do it on your own terms: set your own goals and establish your own metrics for success. But charting your own path doesn’t mean you have to do it alone!

For nine years I’ve sat beside incredible creative founders while they dig out what was already true and chart a course only they could have charted. They steer. I advise as they build a business that supports the life they want to live as much as the work they want to put into the world. Then, and only then, do we attach financial benchmarks to steer toward.

Most of them run businesses somewhere between $500K and $20M, and every one of them is a little bit weird.

THREE WAYS TO ENGAGE WITH ME:
→ 𝟭:𝟭 𝗣𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽 or a 𝗖𝗿𝗶𝘁𝗶𝗰𝗮𝗹 𝗖𝗼𝗻𝘃𝗲𝗿𝘀𝗮𝘁𝗶𝗼𝗻, direct advising for creative founders.
→ 𝗧𝗵𝗲 𝗪𝗲𝗶𝗿𝗱 𝗦𝗮𝗹𝗼𝗻, my network of independent creative entrepreneurs.
→ 𝗪𝗲𝗶𝗿𝗱 𝗥𝗲𝘁𝗿𝗲𝗮𝘁𝘀, deliberate time off course, together. Provence, May 2027: rest, reset and rethink.

PS: Massive & meaningful big THANK YOU to the team that helped bring this vision to life —>
Director: @Justine.Quart
DoP: @karl.elchinger
Lighting: @kevin.pastor
Graphics: @officeofopal

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A little press recap of the Murphy & Moore business cards ✨

Designed by the wonderful team at @officeofopal and printed on Colorplan Powder Green 130lb, these were such a fun set to work on from start to finish.

We started with black letterpress ink, followed by white hot foil, then finished with a registered raised emboss directly over the foil. Getting those last two layers lined up just right took a little extra care on press and was so satisfying to see come together!

Thank you @officeofopal for yet another great project on press!

#letterpress #letterpressprinting #foilstamping #embossing #printmaking

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A new chapter, tucked away just around the corner.

A little more intimate. A little more cozy. A place where friends are nearby, good things are gathered, and work and life feel intertwined. Close enough to ride your bike.

Soon, we’ll open the door.

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Joni Spear creates timeless, award-winning interiors in St. Louis and beyond. Her process is transparent, collaborative and anchored in craftsmanship. Every home tells a story of elegance and purpose. She specializes in high-end residential projects and is known for her bold use of color.

Joni's visual language is spacious, welcoming pauses and moments of drama. A striking serif with elegant forms is used for the founder's name and four letter monogram. A warm burgundy was chosen to pair with saturated interiors. The website is home to a curated selection of projects, thoughtfully gathered and artfully displayed to feel effortless. Spaces showcase Joni's tailored taste across both new builds and historical homes. Web pages are organized and readable, with splashes of burgundy woven in.

Client: @jonispearinteriordesign
Photography: @karenpalmerphotography, @aliseobrienphotography, @mirandakimblerinphoto, Elise Dunn, @kipdawkinsphoto
Interior Design: Joni Spear
Typography: @schicktoikka

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Your creative process and your business model have never been separate things. That's where Transformational Advising begins.

In my 1:1 practice, we pair real creative-industry strategy (positioning, pricing, offerings, growth on your terms) with the psychological work that makes it last: naming the patterns that hold you back and turning them into creative power.

We start with your creative vision: what you're actually here to do, what makes your work distinctive, and how to say it in language your ideal clients recognize. From there, we shape the structure around it, from revenue streams to growth paths that don't depend on traditional scale. Then we protect it, with boundaries around your time, your clients, and your energy, so you can make the work you're known for.

My clients work across fashion, interior design, architecture, fine art, music, publishing, media, event production, PR, health and wellness, travel, horticulture, and creative services. Many are building businesses in the $500K to $20M range, where the stakes get higher and the decisions get more complex. What they share is a commitment to values-driven work that doesn't tick the typical boxes.

— gJ

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Weird Specialty’s Salon (aka #weirdsalon) is a curated, members-only network of independent creative women and founders.

Every member is in our directory, with a real bio and a real face. So when you need a photographer, a copywriter, a fabricator, a strategist, or someone who has already survived the exact thing you're about to do, you aren't cold-calling strangers off the internet.

That's the whole idea: real transactions among trusted peers. Referrals that land, collaborations that pay, and a short list of women you'd hand your business to without hesitating.

The gatherings are how we get to know each other. The directory is what we keep.

Applications are open.
Link in bio

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An invitation. Exploring the mysterious. Embracing discovery. Sneak peek from the new @weirdspecialty site, coming very soon.

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Gretchen Jones is an advisor to creative entrepreneurs, strategist, consultant and business developer. A portrait to align with her new @weirdspecialty web identity, coming soon.

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…lately 🕶️

1. To-ing + fro-ing with Remy 👧🏼

2. Lou’s first ice cream cone! 🍦

3. Dilly Bean Soup from @alisoneroman latest cookbook 🥣

4. Rocking my #standuptojewishhate pin for Remy’s temple project; please DM me if you would like one! 🟦

5. Dog walk vibe: bunny slippers, bike helmet + hockey stick 🏒

6. A silver medal for the @1936csc Preliminary Theater on Ice team in Michigan 🥈

7. A beautiful gift from our friends at @officeofopal ⚜️

8. Brekkie: coconut yogurt, chia, flaxseed, berry compote, @thehamptongrocer granola + @sqirlla jam 🥄

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It was such a pleasure working on these unique cards for Solace that were beautifully designed by @officeofopal !

Letterpress printed in metallic gold ink on @colorplan_papers mid green paper front and back using a Heidelberg Windmill press.

Make sure to follow the talented team at Office of Opal and check out their amazing work💚

@christinewisnieski
@laurenwoltman
@hilarybovay
@officeofopal
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#letterpress #printing #bespoke #businesscards #smallbusiness customcards notecards gift stationery greetingcards cards printing printmaking notecard etsy print heidelbergwindmill heidelberg letterpress letterpressed design graphicdesign art crafts artsandcrafts cottonpaper the961collective letterpresslove oddlysatisfying inking

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The Mackenzie Marx Interiors website is officially live.

Over the past year, we’ve been refining our process, elevating our portfolio, and thoughtfully building what’s next for our studio. This launch represents more than a new website, it reflects the clarity, intention, and direction behind every project we take on.

From new build construction to renovation transformations to curated room refreshes, our work is rooted in layered, livable design that feels both elevated and deeply personal.

We are now accepting new clients and booking upcoming projects.

If you’re ready to create a home that feels intentional, timeless, and uniquely yours, we’d love to connect.

Branding @officeofopal
Website @almazzurco
Photography @gabbymaephoto

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