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Adornment over Accumulation. Not fast. Not anonymous. Embroidery studio & curated adds. London.
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Introducing @ohadorned 

‘Oh Adorned exists because other people made it possible before it was anything. That’s the most political thing about it. They want you small and quiet and still and over it and they want you managing it all alone.

Dressing like you have somewhere to be is a way of refusing that. 

Adornment over accumulation means nothing gets made new that doesn’t have to be. Most of it has already had a life, sourced or brought to me from people’s own wardrobes. What I make new, I make because it didn’t exist yet, like Fortunate Souls, built for long nights and longer days with a phrase on the sole only the wearer will find.

It’s all finished by hand in London and none of it is made fast. It’s for people who were told to pick between looking good and doing good and thought, nah..’
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Luxurious velvet signature tracksuits

Just an idea if you fancy one.
A gift for yourself or someone special 💗 

Yours/theirs signature initials on it..

Although obviously this one may have to be mine now, Oh what a shame;)

I have to admit it feels so good on..proper slinking about 🔮

Please feel free to get in touch if interested many thanks💋

 @btsylondon and Mrs Jones got the embroidery thing going on..⚡️

Thank you @btsylondon I love it!looking forward to sharing more collaborations soon;)💕
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Well hello there! It’s another #sharethemic day, where I’ve opened up my platform (taking lead from @sharethemicuk @sharethemicnow ) Today, is the charming Serena! 

“My business @btsylondon began making hand sanitiser and face masks during the
first lockdown in March 2020, initially to keep my friends and family safe, to keep busy and in turn maintain my mental health.

Previously I was curating and marketing 25,000 to 50,000 capacity events
prior to lockdown but in a matter of days my role had disappeared with no real idea of when it would return. I followed @Wernchat for many months and at the time of lockdown the 'pivot' was at the forefront of her messaging so
guess what....I followed that advice. 

My masks are reusable, washable, and made with natural fabrics. What makes
them different from others is that they are filter backed so additional filters aren't necessary, although I do supply an extra, AND you can wear them with pride around your neck when not in use, so its not hanging off your ear
or at the bottom of your bag collecting dust. They are also embroidered with the BTSY logo or custom embroidered with your brand.

When I started out, I was making everything end to end myself, which gave me
a real understanding of what makes a good mask and what is needed to make it effective without comprising on design. 

Now I've been able to offer further employment to a local seamstress and an
embroiderer in my community.”

#hypeyourself #hypeanother #sharethemic #sharethemicuk #sharethemicnow #supportblackbusiness #supportsmallbusiness #supportblackownedbusinesses #supportblackbritishbusiness #femalefounders #lockdownpivot
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