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Seren Rubens

@serenwillow

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pleasure-based ayurvedic coach
somatic arts and sacred living ✨
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When @serenwillow reached out to me, she had everything she needed to start her business, except the words to describe it. She had the training, the lived experience, and a calling so clear she'd left a full-time job to pursue it. What felt hard was a way to hold it all together (the somatic practices, the Ayurvedic wisdom, the craniosacral bodywork, the yoga, the book she'd already written) and shape it into something that someone could understand and trust. When Seren booked her Brand Clarity Session, she described feeling stuck on what exactly she was offering and for whom. She had plenty of ideas, but not much clarity on who the work was really for. There was an overwhelming, "what next?" feeling that anyone building something meaningful from scratch can recognize. Seren came in with months of ideas, a name she couldn't settle on, feeling like a "deer in the headlights," knowing she had something real to offer and not knowing where to begin. She left with a clearer direction. Not a “perfect” brand, but something more valuable at this stage: a clear sense of who she is, who she's for, what makes her different, and what to do next. A foundation she can build on without second-guessing every decision. The wellness sanctuary she's building is now one step closer to existing in the world. And that feels worth celebrating! I did an Ayurveda session with her and can attest to how calm, welcome, and safe she made me feel. She is truly an inspiring, warm and experienced practitioner who is there to support other women through their life transitions. #brandclarity #brandstrategy #branding #testimonial #branddesign
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From March 4th to the 12th, we’re welcoming @serenwillow to Finca Victoria for a special yoga residency. Her classes are intentional, embodied, and deeply attuned. Expect thoughtful sequencing, breath that anchors you, and space to move in a way that feels intelligent and alive. This is practice that meets you where you are and gently brings you home to yourself. Join her in the Maloka: 🗓️March 4-12 ⏰8:00 a.m. 💰$15 per class 🚪No reservation needed, just walk in Mats + blocks provided 💻Free live Zoom streaming via the link in our bio Whether you’ve been wanting to practice with Seren or you’re simply curious to explore a new teacher, this is a beautiful window to step in. #FincaVictoria #YogaVieques #AyurvedicHotel #puertoricoyoga
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une vraie weekend..!💓 #summerinsantafe
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39th Bday Blessings~ Gifting myself all the beautiful, delicious things at the farmer’s market🍅 Wearing a pink & orange dress, carrying my red, pink & orange basket, bag & flowers, and feeling sheer alignment and like a farmer’s market vision🌷 The perfect bday girl plate gifted to me by a local artist/mystic🦄 The perfect gift from @by_kellydye ~ a @kitsantafe scarf made in my dream colors!🌬️ First day back at the pole studio, going slow, giving myself grace, and feeling deeply happy🙏🏻 Wandering into @whiskeyandclay and emerging with 2 plates & 2 napkins to complete my 6-person table setting, a project 5 years in the making💫 Discovering the most perfect peaches in a furniture store parking lot🍑 Endeavoring to create a gorgeous meal solo for dear friends and having it turn into the most heartwarming collaboration💓 Amazing summer bday meal ft. grilled sausages w/ homemade chimichurri & horseradish sauce, kale & corn salad, tomato/peach/burrata/basil decadence, breads & cheeses & yummy bevvies in all shades of pink, the perfect strawberry shortcake🍓 Hosting a lil 6-person dinner party on my patio and realizing a long-time dream🤍 Getting so filled up by the company of these dear hearts🫶🏻 Co-creating the sweetest eve together, complete with ritual, improvisation, the setting sun, heart shares, celebration, dream casting, the rising moon, a shooting star, seeing and being seen🌟 Receiving support, gifts & friendship from these loves🤲🏻 Bday bleed🩸 Bday morning therapy👐🏻 Bday day at OJO😎 So many msgs & bday transmissions from friends💌 A glorious post-bday afternoon ft. the best lunch of all time🍽️ Watching the sky change colors and day turn to night whilst talking to my parents and sharing all about my sweet wknd🌄 So much incredibly rich time with my love~ sharing, integrating, meeting challenge, expressing truth, staying with it, new depths of intimacy and connection, new depths of seeing and knowing one another, improvisation & discovery, presence, play, listening & subtlety, growth, generosity and so much love❤️ The sluttiest dress ever🔥 And so much more✨ My gratitude overfloweth💦 #39thbirthday #birthdayblessings
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We always used to joke about meeting in Paris one day. We would throw it into text threads, suggest it when things were feeling shitty, and talk about someday. It turns out fanciful talk can become a reality, and 20 years of friendship can land you in Paris after all. Thank you to these two beauties who made dreams come true, and helped keep my child happy and alive in the prettiest city. #paris #girlfriends# First two photos by @felicitron
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SEREN | Deep parallel point dry haircut
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Happy Mother’s Day to EVERYONE out there pouring that sustenance called LOVE into the world. It is nourishment we all need... like nectar for the bees.
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@yogatreesf!!! Thank you for being a source of growth, transformation and community in my life for the last 12 years! I first began practicing at yoga tree when I moved to San Francisco all on my own in 2008. I had just turned 23 years old. I was a young artist and newbie yoga teacher with only 2 years experience of teaching. I didn’t know anybody or anything in SF and yoga tree classes gave me a sense of home and family. I eventually began teaching at yoga tree in 2012, and although it was not the only place I worked, Sunday morning yoga at the Valencia studio was a particularly special offering that I got to teach for almost a decade. When Rasa joined me 5 years ago with his magical guitar, Sunday morning “Vinyasa w/ Live Music” came to life! This weekly class became like yoga church for myself and many of my friends and my students 💜 There are so many more memories, and people I could mention, but the point is not in the details, but in the vibration and the gratitude we feel now as we stand at the end of an era. As yoga tree announces the more permanent closure of its physical studios (with no known date of re-opening, nor any idea of which locations, if any, will be there on the other side), I feel like I am standing on the edge of a ship setting sail for unknown waters. Nostalgically I wave goodbye to familiar places, memories, and friends. I spent 15 years building a career and a community as a yoga teacher, and almost over night that was forever changed by covid19. Now being pregnant and looking forward to motherhood and a break from the busy life of yoga teaching full time, I am filled with gratitude, awe, and joy for the fullness of this closing chapter. I’m sure someday I will teach and gather and make more offerings again. But for now I find myself once again letting go, and leaning backwards into the great unknown, leaning forward into the mystery. And all I have to say is Wow! Life! Wow. There is so much love in all of it.
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Today I send you peace I send you compassion I send you hope I send you kindness I send you forgiveness Please take these, please use this energy and witness the light brighten ✨ Meditation is the most powerful and transformative tool we can utilize to rise to our highest being. Can you sit for 5 or 10 minutes and allow all to BE? Swipe for the experience 🤍 📸: @elledarcy Thank you for this beautiful moment
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I was lucky enough to spend most of my 20s and early 30s in tangled piles of friends who loved nothing more than to venture into wild places. I’m lonely and nostalgic this week, and the inability to gather with friends in small and large groups during continued shelter in place has sent me down some memory rabbit holes. ⠀ ⠀ In 2007, a group of us set out on 5 month wilderness experience, backpacking through parts of Arizona, Utah, and California. Based on the model of living and learning in the wild, introduced to us by the Sierra Institute, we didn’t so much backpack through the wilderness, as live in it, often spending 2+ weeks in one region. ⠀ ⠀ On the Kaibob plateau we did a 4 day vision fast facilitated by guides from the School of Lost Borders. In the icy days of early spring the White mountains we read books aloud to one another. In the river days of the Yollies we backpacked cake and whiskey in for a birthday party. We lost someone for 3 days (and found her). Someone fell 15 feet off a sandstone cliff. We did a spring ceremony for the rattlesnakes with grandmothers near the Dragoon Mountains. We wrote endless poetry and prose in an exercise called Flying Pens. We got into arguments and held painfully long councils. People got sick. We spent one long night in Vegas. Vans broke down. We pumped a lot of drinking water. We played capture the flag in the meadows and forest of the Marble Mountains with a Sierra Institute group (we were alumni. We won). We bought the 7th Harry Potter and cut it into 7 pieces so no one would have to carry the whole thing. We caught trout and made salads from wild sorrel. ⠀ ⠀ It was not an easy trip, but it was one of the best decisions of my life. I have permanent injuries from my backpack, but I also have the freshwater spring at Mono Lake. I have the bear near Sky-high Lake. I have mornings with steaming coffee and a journal. I have ridiculous invented songs still remembered today. I have lifelong friendship built from woodsmoke, summers storms, and wildflowers.⠀ ⠀ The year after, I made a collaged book of all our adventures. Here are 10 of my favorites. Poems are from trip members.
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The signs and symbols have been everywhere. It’s amazing what can happen when you keep an open heart and trust the path you have chosen to walk. For the past 3 1/2 years we have been planning on moving the Nevada City location. We just had no idea we’d end up moving right into the heart of downtown🌈 working hard in hopes of opening up beginning of June🌱 . . . . . . #outwiththeoldinwiththenew #clearing #cleaning #energies #karma #practice #wildmountainyoga #nevadacity #yogastudio #yoga
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Beauties and babas☄️. Join me through the ethers 💫and come to class tomorrow morn 930am (you locals know Wednesday morn practice is my favs💜)and again at 4pm from inside the walls of @wildmountainyoga 🧘‍♂️ I’m ready and roaring to teach. 🦁 Meaning I’m just happy to be in space and time and in practice with y’all. Hope to see you tomorrow ⚡️🪐💫🌏 link in bio to join🙏 . . . . . . . #practice #teach #work #online #support #localbusiness #smallstudio #bigheart #heartofhatha #roar #ready #steady #go
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