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A strategic creative agency, focused on partnership, truth and change. Retail and custom typefaces from @sociotype.foundry
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The Process and the second run of the The Process Two, B6 books for and by @thebrandidentity 
Munken Polar 120gsm for the insides with silver matte foil print on 270gsm Arjowiggins Curious Matter Black Truffle. Otabind flat open pur binding.

The Process and The Process Two are a series of books showcasing the unused and unseen ideas, concepts, mockups and sketches that are created during the branding process. Each branding project only has one outcome that makes it into the real world, however, there are dozens of interesting and intelligent ideas that never see the light of day after being cast aside by the designer or not picked by the client. These books are about those ideas.

Typeface: RM Pro by @cotypefoundry 
Shop: the-brandidentity.com/shop 
@arjocreatives @arctic_paper 
#theprocess #theprocesstwo #thebrandidentity #designbook #typography #bookcover #coverdesign #designgoods #moodogram #silvermattefoil #arjowiggins #otabind #production #foil #arcticpaper #curiousmatter #purbinding #graphicdesign #identity #branding #printcollateral #luxuryprinting #lunchpress
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