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@straum

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STRAUM EXPEDITION now available for pre-order. Midnight Blue limited to 200 pcs.

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For me there was a definite winner at Windup Watch Fair… Can’t wait for these to start shipping in March 27.

#windupwatchfair #straum #straumwatches #straumexpedition

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This @straum is my most worn watch right now. What is your most worn watch?

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Last day of New York Watch Week. I've seen a lot, but with 307 brands by my count, still more to get to! Today is for my remaining must-sees, plus a second look at the highlights. Free and unofficial — link in bio if it's useful for your Sunday.

#NewYorkWatchWeek #WatchTimeNewYork #WindupWatchFair #WatchCollector #WatchesOfInstagram

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New York City. Windup WatchFair. What an event. Packed with brands. Great to catch up with friends and make new ones.

Where next ?

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3 Watch brands that are killing it right now

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3 Relatively new brands that are killing it right now

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Straum Watches coming to Watchtime Düsseldorf, October 23 - 25
Straum Frozen Metal Titanium
📸: @straum

#straumwatches
#watchtimedüsselddorf2026
#watchtimedüsseldorf
#watchfam
#watchesofinstagram

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Today’s star🌟

Straum Jan Mayen Arctic Blue💙🩵

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皆様、こんにちは💁🏻‍♂️⌚️
事務所からの帰り、星ヶ丘三越で明日まで開催してる秋の大北海道展に出店している「ばにやん」でお弁当を買って来ました😋
相棒はSTRAUM Jan Mayen Blue💙ストラップはEULITのパーロンストラップ

#straum #janmayen #EULIT #腕時計

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October 10th is #worldwatchday and in honor of today, here’s one of the rare times when I actually set my watch to 10:10 for a photo (mostly out of pure laziness) ⏱️

Looking at this photo now, though, the hands set to 10:10 definitely make the dial pop 🧨

⌚️: @straum x @fratellowatches Jan Mayen

#watchfam #worldwatchday2026 #straum

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⌚️ MAISON LUNORI | LONDON ENCOUNTERS

🇬🇧 TIME+TIDE LONDON × 🇳🇴 STRAUM

❄️ The Arctic came to London. Thankfully, the welcome was considerably warmer.

At the Time+Tide Watch Discovery Studio, Craig (@craigontome) generously invited us to experience two remarkable Straum creations: the Jan Mayen Tundra Brown and Jan Mayen Titanium Arctic Blue.

Founded in 2020 by designers Lasse Roxrud Farstad and Øystein Helle Husby, Straum transforms the wild beauty of Norway into sculptural, Swiss made watches.

🤎 TUNDRA BROWN

Inspired by Svalbard’s weathered rock, its richly textured dial shifts between earthy brown and shadow as the light moves. Quietly dramatic, and even more beautiful up close.

💙 TITANIUM ARCTIC BLUE

An entirely different temperament. Its rippling, electric blue dial evokes waves crashing against Jan Mayen’s coastline, framed in lightweight Grade 5 titanium.

📐 Both: 38.7 mm | 45.7 mm lug to lug | 11.5 mm thick | 100 m WR

⚙️ LJP G101 automatic | 28,800 vph | 24 jewels | 68 h reserve

🛠️ 316L steel or Grade 5 titanium | Sapphire display back

💰 USD: Tundra Brown $2,200 | Titanium Arctic Blue from $2,500

✨ Two very different personalities, one unmistakable design language. Their beauty was a pleasure to experience. Craig’s warmth made the visit something more.

🙏 Thank you, Craig, for your time, knowledge and gracious hospitality. Watches brought us through the door. The welcome made us want to return.

Independent editorial feature. Not affiliated.

#MaisonLunori #TimeAndTide #Straum #IndependentWatchmaking #LondonWatches

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10 Watch Brands We Think Are Going To Explode In 2027.

🔗 https://www.the-wind-up.com/blog/10-watch-brands-we-think-are-going-to-explode-in-2027

🌍www.the-wind-up.com 🇬🇧

#blogs #watchenthusiast #reviews #watchcollector #thewindup

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