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Char | Content Creator | Digital Strategist

@thecharinfluence

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Beauty Creator & Content Strategist. 4+ yrs in beauty content creation & social media strategy | 19K on Tiktok | 🔗 below for products

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There used to be a time when wig companies respected the buyer enough to send what we ordered, a time when they understood that they needed us, not the other way around. That time needs to come back, and it starts with us holding creators and companies accountable by withholding our money.

Through studying the modern history of wig influencing, we can analyze what industry trends led to wig influencers going from some of the most trusted beauty advisors to aids in the scamming of black women across the diaspora.

In our article “We Want Wig Reviews, NOT Wig Commercials: The Fall of the Wig Influencer” we follow the birth of the wig influencer and use digital history to track the great shift in wig quality. We provide much needed context on the current state of the hair industry and our role as customers and creators in the ways that black women are treated by wig companies. The purpose of this article is not to point fingers but to create a road to accountability and in turn change.

SUBSTACK ARTICLE LINKED IN BIO ⛓️‍💥

#wigreview #substack #article #theblackbeautyinfluence

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Random 5k wit da homies🏃🏿‍♂️

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The Roots Picnic 2024 Day 2 with the girls🌳🧺💅🏾 #rootspicnic #music #musicfestival
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🎥: @nathanielportillo

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