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Zoe | Website Copywriter & SEO Strategist(@zo_connected)'s profile avatar HD Profile

Zoe | Website Copywriter & SEO Strategist

@zo_connected

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Two years of Content + Co-working 🥹 Back in summer 2024, I went to @yourajency with an idea...I wanted capturing content to feel accessible, and didn’t want founders to have to book a full shoot every time they needed new video content, especially if they’re just starting out or need a top up. I also wanted to bring my kinda people together, introduce people who I knew would get on like a house on fire (and maybe collab on something down the line), and show off my love for Manchester and its incredible venues. A few hours later with Anna’s expertise, Content + Co-working was born, and my very first event followed in October 2024! Since then, I’ve hosted events in Manchester, in cities across the UK and even around Europe! Every time there’s such an amazing mix of founders, some just getting started and others further along their journey, all showing up, working side by side, creating content and cheering each other on. When I started this, I could never have imagined the impact these mornings would have. Not just for the women who attend, but for me too.... A huge thank you to everyone who has been part of it over the last two years. You’ve made these events what they are! 📍 NEXT EVENT: Thursday 12th November at Colony, Jactin House. There’s just ONE spot left, so grab it quick! The link is in my bio! I’m also in full planning mode for 2027, locking in venues and dates for next year. If you own a venue, or know of a brill location you think would be perfect for this, send it my way! 👀 Huge thank you to @victoriahaydnportraits for capturing the March event in action in these pics!
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Yesterday was just gorgeous 🫶 First we did the school run but no one needs to see that chaos! 😂 Quick pit stop for a morning coffee (pose 2 different school drop offs with 3 boys.. iykyk!) The it was over to Hale to see the gorgeous @victoriahaydnportraits for her @_houseoffounders networking brunch at @victors_restaurants I discovered this group of women last month and the support, energy and information in the room is nothing short of infectious. I’m already such a different woman/founder since last time I attended & can’t wait to keep seeing my growth from surrounding myself with women like this 🫶 Listened to the incredible @zo_connected talk about SEO & how to optimise your website to work for your business which was so interesting! Then a quick stop for a working afternoon in Altrincham (I am most productive in a coffee shop these days 😂) Before school runs, dinner & casually hosting a 50 person live masterclasses on how to use Black Friday to inject clients into your business for the best 12 months & launch something I’ve had up my sleeve for MONTHS 👀🤭 what a lovely way to spend a Thursday 🫶
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✨YOUR XMAS WORKS DO✨ …as hosted by yours truly 💁🏻‍♀️… Now someone had to throw us an epic bash to celebrate surviving another year of business and I thought it might as well be me! Off the back of the success of the last one, I felt it was only right to bring it back again 💅🏼 So join me on Thursday 26th of November at Whitworth Locke in Manchester so we can celebrate together and your first drink is on ME 😘 When you’re the CEO, Marketing department, cleaner and general dogsbody then December doesn’t feel any different to the other months. But you’ve worked way too hard this year to let your office Christmas Party be another night in front of the laptop. Throw your glad rags on or come in your joggers, join me for a Prosecco or chill with a lemonade… it’s your call, there is no pressure just a room full of women patting themselves on the back for another year in business! EARLY BIRD PRICES are due to finish soon so get your ticket now, you’re not going to want to miss this. Comment PARTY for the link or head to my bio. I can’t wait to see you there ✨💜
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The incredible @zo_connected is our guest speaker this week at House of Founders and I’m super excited for you to meet her. Zoe took my website from Google page 7 to the TOP OF PAGE ONE 👏👏👏 Zoe will be talking us through her journey and how she transforms websites and makes them into your biggest revenue generators 🎉 Thurs 8th Oct. Tickets in bio ☝️ See you under the wisteria xx
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I couldn't love the next stage of my business more! And is HUGE part of that is thanks to all of the amazing female founders I've been lucky enough to work with recently. Being completely clear on my services and offerings through guidance and support from @workwithlitsa How I talk about what I do and the impact I make with the people I'm fortunate to work with has been made clearer with the queen of visibility @yourajency How my brand looks and feels has had a definite glow up, taking all of the elements of the existing brand and elevating them has been through the magic that is @culpepper_co Website strategy, copy and SEO was written by @zo_connected who is not just EPIC in her writing but working through her 'everything' package was exactly that and more. The most brilliant of experiences. @brandphotographysk and @socialpluswithabi have created the most me like pictures and video content that doesn't make me cringe and that I really love. Lastly, but not least @_studioemm put all these elements together to build a website that I absolutely LOVE and I know will work really hard for me. I'd love you to have a look and tell me what you think. X
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Meet my long-term client (and very good friend), Zoe 👋 Here’s what a cohesive brand looks and feels like in her world. (Also - I may or may not have created a separate logo variation just for her actual wedding day... I just couldn’t help myself 😂💍)
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Six years into running my own business and that might be one of the things I’m most proud of. Zoe, Abby, Victoria and Tash aren’t just support — they make the depth of this work possible. And I learn from them constantly. I built this team for a reason. I’d heard too many stories. Founders who’d invested in support and been let down. Money spent on people who didn’t deliver. That hollow feeling of realising it wasn’t going to work. That is the last thing I want for anyone who works with me. So I built a team I trust completely. People I’ve worked alongside long enough to know exactly how we do things. Which means when you come in, you don’t have to repeat yourself to five different people. We already know. We already work. Because depth is the word I keep coming back to. This year things shifted. Not the mission — that’s never changed. But how I deliver it has. Deep dives. Brand projects. Ongoing partnerships where I’m less of a one-off and more of a constant. Someone who’s in it with you through the rebrands, the launches, the changes you didn’t plan for. What lights me up now is the founders who’ve been inside SEEN for a year. The ones whose brand we’ve built from scratch. The ones who came to me with a brand they’d had for 12 years and outgrown. Both need depth. Both get it. That’s the work. Connecting your story to how you make money. September marks six years of this business. I’m not celebrating yet — that’s coming. But I am reflecting. On the team. On the founders. On Permission selling out. On deep dives becoming the work I love most. Six years in. The work is deeper than it’s ever been. If you’ve been thinking about working together, I’d love to know where you’re at. DM me or drop it in the comments — are you building something from scratch, or have you outgrown what you’ve got?
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Swipe to meet three female founders whose content I’ve been completely obsessed with lately! PART 2 Think: eye-catching branding done right, storytelling through imagery that feels super elevated, and real expertise shared in a way that actually feels approachable! These three fab female founders prove authentic and polished can absolutely coexist! If you’re not following already, you need to be! Tiff: @thebusinessbreadandbutterclub Vics: @victoriahaydnportraits Zoe: @zo_connected Who are the people inspiring you on socials at the moment? I’d love to know 🥰 (Also I might make this into a series because there are so many other founders I want to shout about!)
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Sneaky peek for the very beautiful, kind and wonderful @zo_connected & Simon ❤️ What a couple! A beautiful and intimate ceremony followed by champagne and photos @oldhallpub then on to @wheatsheafsandbach for party time in the sun 🥂☀️
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Brand styling, website design and a full Instagram template suite - for someone whose actual work speaks for itself, but whose online presence wasn’t quite saying the same thing yet ✨ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ @drtamiavis is a Counselling Psychologist with over 15 years’ experience supporting professionals, creatives and individuals under serious pressure. She has an exceptional reputation through word of mouth alone, but her digital presence hadn’t caught up with the calibre of her work. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ We kept it warm and intelligent (much like the lovely Tami herself!) The branding and website had to appeal equally to the men and women in her audience so we chose warm neutrals, editorial typography and imagery that feels considered rather than clinical. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I had the absolute joy of working alongside Zoe from @zo_connected on the web copy for this one - her writing is sharp, strategic and properly SEO optimised, and having that level of copy to design around makes *such* a difference. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Swipe through to see it all come together! 👉 ⠀⠀⠀⠀⠀⠀⠀⠀⠀ If your online presence isn’t quite reflecting the depth of what you do - let’s change that - you can get in touch via the link in bio.
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My own brand refresh and website journey - find the whole post on my blog! Shoutout to @zo_connected for the copy, @visiblebyhannah for photography and @digitalbloom.co for a dose of sanity helping me see the woods from the trees. #rebranding #luxurybranding #luxurybranddesigner #branddesignerlife #brandreveal
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Quietly (not so quietly) obsessed with this luxury brand and web design project for stationery designer @seventhandanderson. After initially hiring me for the brand piece, Janeil then decided to go all in on the website with design and development by me and copy by @zo_connected. I'm over the moon with the final result, finally a website that reflects the insane quality of craftsmanship Janeil delivers to her own clients. Photography and styling in 2 and 7 @julianamary #brandreveal #luxurybranddesigner #rebrand #luxurybranddesign #stationerylovers
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