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Velm

@the.velm

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Jewelry engineered like a watch.
Ceramic. Titanium. Steel.
Discover VELM | Los Angeles, CA

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Some forms don't need to be reinvented. They need to be reimagined. For Barcelona, we kept the simplicity of the traditional bead bracelet and reconsidered what lies beneath the surface.

Advanced ceramic. Precision construction. A clasp engineered with the discipline of watchmaking.
#velm #velmbarcelona #MensJewelry by @the.velm

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19 days ago

Designed for interaction. Engineered for the experience.
Malibu in titanium, featuring our signature Crown-Lock clasp. Inspired by the screw-down crown of a watch, the mechanism turns a simple function into a deliberate, tactile interaction.

Jewelry engineered like a watch.
#velm #velmmalibu #MensJewelry by @the.velm

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a month ago

Malibu Chain Bracelet.
Featuring the VELM Crown-Lock clasp.

#velm #velmmalibu #mensjewelry by @the.velm

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6 months ago

Not your traditional cufflink. Florence brings together carbon fiber, Swiss Super-Luminova and precision engineered construction.

Inspired by watchmaking. Designed to reveal something unexpected in the dark.
Jewelry engineered like a watch.
#velm #velmflorence #cufflinks by @the.velm

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5 days ago

Inspired by place. Matterhorn.

#velm #SwissAlps by @the.velm

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14 days ago

Laser focus on every detail. Malibu. Engineered with precision, down to the smallest component.

Jewelry engineered like a watch. #velm #velmmalibu #mensjewelry by @the.velm

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23 days ago

Three distinct expressions of Malibu. Titanium. Black advanced ceramic. White advanced ceramic. Choose the one that's you.
#velm #velmmalibu #MensJewelry by @the.velm

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25 days ago

Designed to leave an impression. Malibu in advanced ceramic.

Jewerly engineered like a watch.
#velm #velmmalibu #MensJewelry by @the.velm

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a month ago

A different expression of the Crown-Lock.
Soho pairs lightweight Grade 5 titanium with a solid advanced ceramic insert, engineered around our signature crown closure.

Jewelry engineered like a watch.
#velm #velmsoho #MensJewelry by @the.velm

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a month ago

Built from the unexpected.
Malibu in titanium and advanced ceramic.
Three expressions. One design.

Jewelry engineered like a watch.

#velm #velmmalibu #MensJewelry by @the.velm

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a month ago

Introducing 𝗩𝗘𝗟𝗠 as the 𝗢𝗳𝗳𝗶𝗰𝗶𝗮𝗹 𝗝𝗲𝘄𝗲𝗹𝗿𝘆 𝗦𝗽𝗼𝗻𝘀𝗼𝗿 of 𝗪𝗢𝗥𝗡 & 𝗗𝗥𝗜𝗩𝗘𝗡: 𝗖𝗛𝗥𝗢𝗡𝗢 𝗔𝗧𝗧𝗔𝗖𝗞, presented by World of Racing. 🏎️⌚️⚜️

𝗝𝗘𝗪𝗘𝗟𝗥𝗬 𝗪𝗜𝗧𝗛 𝗪𝗔𝗧𝗖𝗛 𝗗𝗡𝗔.

@the.velm creates jewelry inspired by the precision and artistry of fine timepieces, crafted with the same attention to materials, engineering, refinement, and superb craftsmanship found in the world of horology.

Designed to complement the watch on your wrist while making a statement entirely its own, VELM represents a natural intersection of horology, design, and personal style.

We’re proud to welcome 𝗩𝗘𝗟𝗠 to 𝗖𝗛𝗥𝗢𝗡𝗢 𝗔𝗧𝗧𝗔𝗖𝗞 for an exclusive event bringing together cars, watches, competition, and culture.

Exclusive event for 𝗪𝗢𝗥𝗡 & 𝗗𝗥𝗜𝗩𝗘𝗡 𝗠𝗲𝗺𝗯𝗲𝗿𝘀 and 𝗮𝗽𝗽𝗿𝗼𝘃𝗲𝗱 𝗴𝘂𝗲𝘀𝘁𝘀. ⚜️

📍 𝗟𝗼𝗰𝗮𝘁𝗶𝗼𝗻: World of Racing, Tustin
📅 𝗗𝗮𝘁𝗲: September 12, 2026
🕚 𝗧𝗶𝗺𝗲: 11:00 AM – 2:00 PM

Interested in attending? DM us to request an invitation. 🎟️

More event info at 𝘄𝗼𝗿𝗻𝗮𝗻𝗱𝗱𝗿𝗶𝘃𝗲𝗻.𝗰𝗼𝗺/𝗲𝘃𝗲𝗻𝘁𝘀 🔗

#OfficialSponsor #ChronoAttack #VELM #WorldOfRacing #AutomotiveWatchClub taken in Orange County, California by @the.velm

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2 months ago

Simple in form. Intentional in function. Crafted in advanced ceramic, Barcelona pairs a familiar silhouette with unexpected engineering. Every component of its clasp is engineered to work in precise harmony. From the sound of the connection to the tactile feedback as it locks into place, every interaction draws inspiration from the experience of fine watchmaking. #velm #velmbarcelona #mensjewelry by @the.velm

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2 months ago