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💉Sales Training & Business Mastery
📅 KANSAS CITY Sep. 25-27, 2026
📅 MIAMI Dec. 4-6, 2026
🎟️ Register Now
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What an absolutely incredible weekend at the 4S Summit in Kansas City! Three days of masterclasses, targeted breakouts, and real strategies to level up aesthetic practices. We learned from industry leaders, connected with amazing people, and left with a clear plan for lasting growth. Don’t wait to say “I wish I had come sooner!

📅 Next stop: Miami, December 4–6, 2026

Register now! @the4ssummit taken in Kansas City, USA by @the4ssummit
3
18 days ago
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The people have spoken: the 4S Summit is unlike any other conference in aesthetics! Early Bird registration for 2026 events is now open so secure your spot today.

“The 4S Summit is unlike any other aesthetic conference. It forces you to evaluate the financials and the business side of your practice. I’m telling all my friends to attend!”
⭐⭐⭐⭐⭐ Urmen Desai, MD |  Desai Plastic Surgery

“I’ve invested in other trainings and nothing compares to the 4S Summit because they teach you the numbers IN your aesthetics business.”
⭐⭐⭐⭐⭐ Ericka Lamourt | JOIA Skin

“The 4S Summit is like the MBA for aesthetic practice owners.”
⭐⭐⭐⭐⭐ Bob Garber |  Lume Wellness

Click the link in the bio or visit https://4Ssummit.com today.

📅 March 27-29, 2026
📍 Tucson, AZ

📅 September 25-27, 2026
📍 Kansas City, MO

📅 December 4-6, 2025
📍 Miami, Florida

#4ssummit #theaestheticsuccess by @the4ssummit
2
9 months ago
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Master the BUSINESS of aesthetics by attending the 4S Summit. 

Join industry icons TERRI ROSS, DR. RENATO SALTZ, and IZHAK MUSLI for this immersive weekend workshop that gives you the actionable blueprint proven to scale your practice in 2026.

✔ Increase revenue and profitability 
 ✔ Train and empower your team to convert consistently
 ✔ Understand your financials and KPIs to make smarter decisions
 ✔ Master the consultation and create treatment plans that improve outcomes, increase revenue and boost client lifetime value and retention 
 ✔ Implement systems that give you back more time
 ✔ Build a practice that is sustainable

🎟️ Early Bird registration is now open - save big $$$ by securing your spot for the 4S Summit.

Click the link in the bio or visit https://4Ssummit.com today.

📅 March 27-29, 2026
📍 Tucson, AZ

📅 September 25-27, 2026
📍 Kansas City, MO

📅 December 4-6, 2025
📍 Miami, Florida by @the4ssummit
0
9 months ago
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SNEAK PEEK AT THE 4S SUMMIT STAGE

Check out this short clip of Adam Daniells (CEO, Influx Marketing) as part of his workshop about Online Search in the age of AI. Adam took the stage during the last 4S Summit in Kansas City September 25-27, 2026 to share the secrets to search with the room.

Adam will be returning to the stage in Miami for the 4S Summit December 4-6, 2026 with more great insights. Spend the weekend with Terri Ross, Dr. Renato Saltz and Izhak Musli as you learn the MBA for the aesthetic industry and prepare your 2027 Practice Goals.

Be sure to secure your spot now for the 4S Summit; this event WILL sell out. 

📅 December 4-6, 2025
📍 Miami, Florida 
#4ssummit #influxmarketing taken in Kansas City Marriott Country Club Plaza by @the4ssummit
0
2 days ago
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Busy but not profitable? You don’t need more questions. You need a plan.

Spend a weekend in Miami with 4S founders Terri Ross, Izhak Musli and Dr. Renato Saltz for the MBA for Aesthetics. Three days on the business side of your practice: sales, team, finances and growth.

You walk out with the clarity to set your 2027 goals and the plan to hit them.

4S Miami. Dec 4-6, 2026.
Save your seat. Link in bio. taken in Miami, Florida by @the4ssummit
13
7 days ago
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⌛️The EARLY BIRD discount for the next 4S Summit in miami ends THIS FRIDAY OCT. 9th!

This is shaping up to be our biggest conference of 2026. We are already near capacity and this WILL sell out. 

Register before Oct. 9th to claim your special $200 Early Bird discount. The 4S Summit is the MBA for aesthetics. Don’t miss out. 

December 4-6,2026
The Sunny Miami, a Curio Collection by Hilton by @the4ssummit
11
11 days ago
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At some point, as a business owner, you have to stop being afraid of making decisions that protect the business. Not every policy is going to make everyone happy. Not every patient is going to love your boundaries. And that’s okay.

I spent years learning some of these lessons the hard way. I know what it feels like to own a practice, have the overhead, make payroll, worry about the schedule and wonder why the numbers aren’t adding up. So when I get passionate about this stuff, it’s because I’ve lived it.

We have to stop operating our practices from a place of fear. Fear of the bad review. Fear of losing the patient. Fear of saying no. Fear of actually enforcing the policies we put in place.

You can provide an incredible patient experience AND have boundaries. You can lead with empathy AND protect your team. You can care deeply about your patients AND run a profitable business.

Those things are not mutually exclusive.

Sometimes being a better business owner means getting comfortable being a little uncomfortable. taken in Los Angeles, California by @the4ssummit
14
15 days ago
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Grateful to have spoken at the 4S Summit in Kansas City this weekend. “From Purchase to Profit” is a talk about making smarter aesthetic device investments. Thank you to @terrirossconsulting, @izhak_musli and @saltzplasticsurgery for putting together such an incredible event, and to everyone who came up afterward to talk device strategy 🙌 What’s the worst device contract you’ve signed?? 

#4SSummit #MedicalAesthetics #MedSpaOwner #AestheticsBusiness #PublicSpeaking taken in Kansas City, Missouri by @the4ssummit
18
17 days ago
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Day 2 of @the4ssummit in Kansas City was all about one thing: turning opportunity into profitability!

Too often, practices think growth comes from more leads. But the biggest opportunities are usually already inside your business. They’re found in stronger treatment plans, better consultations, smarter financial decisions, more confident teams, and a patient experience that keeps people coming back.

It was an incredible day sharing the stage with my co-founders, @saltzplasticsurgery and @izhak_musli, along with an outstanding lineup of speakers who challenged practice owners to think differently about leadership, financial intelligence, branding, technology, treatment planning, KPIs, and building a practice that’s designed for long-term success, not just short-term growth.

During my sessions, we focused on one of the biggest missed opportunities in aesthetics: helping patients confidently say “yes.” We broke down how to build treatment plans that patients understand and value, how to overcome objections without feeling like you’re selling, and why the follow-up process is often where practices lose revenue they should have captured.

Thank you to everyone who showed up, asked thoughtful questions, role-played with us, shared your experiences, and committed to becoming better leaders for your teams and your patients. Watching so many practice owners leave with practical strategies they can implement on Monday morning is exactly why we created the 4S Summit.

If you didn’t have the opportunity to join us this weekend, tickets are on sale at the link in bio for our next edition in Miami, happening December 4-6. Don’t miss out! taken in Los Angeles, California by @the4ssummit
4
18 days ago
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“The ROI on Terri was $300,000!”

That wasn’t my claim. It was a client sharing what happened after they invested in learning, implemented new strategies, and committed to doing things differently. That’s the power of education.

Not because one conference changes your business overnight, but because one idea, one system, or one mindset shift can completely change the trajectory of your practice. The practices that continue to grow aren’t waiting for the market to change. They’re constantly investing in becoming better leaders, better communicators, and better business owners.

Thank you to everyone who joined us at the 4S Summit and chose to invest in your future. Watching you challenge yourselves, ask tough questions, and leave with actionable strategies is exactly why we do what we do.

If you’re ready to take your practice to the next level, the first investment should always be you. Head to the link in bio to learn more about the next 4S Summit taking place in Miami from December 4-6! taken in Kansas City, Missouri by @the4ssummit
22
19 days ago
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Day 1 of @the4ssummit in Kansas City is officially in the books, and what an incredible day of learning, collaboration, and honest conversations about what it really takes to build a profitable aesthetics practice! @izhak_musli @saltzplasticsurgery

Today wasn’t about chasing more leads or the latest marketing trend. It was about building stronger businesses from the inside out. We talked about the changing landscape of aesthetics, why sales is no longer optional, how recruiting, compensation, and accountability shape culture and performance, and the systems every practice needs to improve conversion, profitability, and long-term growth.

This afternoon, we rolled up our sleeves and got tactical… breaking down the patient journey from the very first phone call through consultation, lead management, follow-up, and conversion. Because the reality is, every missed phone call, delayed follow-up, and inconsistent patient experience is lost revenue hiding in plain sight.

Thank you to everyone who attended, asked thoughtful questions, and invested in yourselves and your teams. The practices that continue to grow are the ones that never stop learning.

We’re stepping it up a notch Day 2, so stay tuned! taken in Kansas City, Missouri by @the4ssummit
2
20 days ago
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KANSAS CITY!! Can’t wait to see you tomorrow for @the4ssummit 

By far one of the BEST conferences for practice managers, admin, and the entire business side of your clinical practice. Honored to be a part of it and can’t wait to see everyone!! 🖤

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#medspa #medspamarketing taken in Kansas City, Missouri by @the4ssummit
32
21 days ago
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