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💡Spotlighting voices that matter.
đŸ“»Thoughtful conversations with a diverse range of marketing industry professionals.
🎙by @fay_olaxx
🎧Spotify
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The Ad Race with Shanice Mears The Career Advice Nobody Tells You: Be Visible, Be Kind, Be Useful. 

In the latest episode of The Ad Race Shanice Mears shares her journey from dance graduate to founding the Elephant Room. From diversity to community building, and navigating the industry as a founder and head of culture. 

Discover practical advice for early career professionals and how to authentically engage with communities.

The episode is out now. 

What advice do you wish you received when you were starting out? by @theadrace
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24 days ago
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Stop waiting to feel ready before you’re visible.

Shannie Mears’ advice for anyone starting out: get comfortable with being seen.

If you have big goals, you can’t let fear of failure or perfectionism keep you quiet. Visibility doesn’t mean posting everywhere or performing for the internet. It means putting yourself forward.

Speak up in the room.

Apply for the opportunity.

Say yes to the interview.

Share the damn post.

Repost the work you believe in.

You won’t always have something to say. 
But if you want a big career, and have big ambitions, you have to get comfortable being visible. 

đŸŽ™ïž In this episode of The Ad Race Podcast, Fayola Douglas sits down Shanice Mears, Co-Founder & Head of Culture & Communities, The Elephant Room. 

Out now on Spotify, Apple Music, Acast and YouTube. taken in London, United Kingdom by @theadrace
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24 days ago
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Brand partnerships are a balancing act.

TfL is uniquely woven into the fabric of London, delivering an expereince most of us are familiar with. 
So how do you balance the disruptive nature of brands, and keeping London moving?

At Mad/Fest, where TfL was a headline sponsor, I spoke to Harriet McDonald about the dos and don’t of TfL’s brand partnerships.

Getting in the way of our travel - is a no no. 
Impact reporting is crucial. 
The customers have to come first. 

When they strike the right balance, you get a great partnership and revenue that goes back into improving TfL and it’s services. 

The Ad Race #madfest2026 #madfest by @theadrace
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2 months ago
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Why do we struggle to hype ourselves?

We often want a pat on the back to come from someone else. A client that’s happy with the results, a manager that thinks you’ve done a good job, a colleague who notices the effort you’ve put in.

And while those moments mean a lot, the truth is, you have to be your own biggest champion.

There may at first be some embarrassment — dare I say it, cringe — but once you’ve mastered it, the opportunities come to you.

I spoke to Julia Linehan, Founder and CEO of The Digital Voice, about how introverts can still be hype masters.

Julia’s advice: be authentic, and don’t be afraid to say you’re an introvert. And remember, it’s ok to be nervous — that’s a momentary feeling you can overcome.

How do you overcome the cringe feeling when it comes to hyping yourself, online or in person? by @theadrace
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2 months ago
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Being your most authentic self if exsactly what this world needs. 

Martyn Hill was captured living his best life, daicng to Mel C playing on a neighbouring yacht in Cannes. 
It was spontaneous.

For me, what really shone through was Martyn embracing the moment in such a joyful way. 

For Martyn how he shows up simply comes down to being more human. Something his agency, The Mix, hires for, and a concept that is central to his work with brands.

The Ad Race #madfest2026 #madfest by @theadrace
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2 months ago
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What better way to kick off my Mad/Fest content than a quick chat with the co founder Dan Brain. 

From founding the event in 2018 with 2,000 attendees to the 3 day, multi stage, multi partner event it has grown to - welcoming in 15,000 guests. 

Disruption has always been a key theme for the festival. But it’s interesting to think how that has shifted. At one point the internet was the big disruptor to the ad industry, then it was mobile, now the conversation has shifted to AI. 

If you went to Mad/Fest would be great to know, what was the most memorable thing you heard at the event? 

#madfest #madfest2026 #marketingconference by @theadrace
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3 months ago
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New on the Cannes Lions scence this year was @cirocvodka 
Located a shuttle ride away at a Villa in the hills, the alcohol brand aimed to connect with attendees through wellness and recovery. 

Set around striking blue padel court you could find a SPF station, B12 shots, rehydration drips, cocktails, food, sportwear giveaways and more. 

#canneslions2026 #cirocvilla by @theadrace
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3 months ago
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If you invested in a official pass at Cannes Lions International Festival of Creativity, then the Reddit community Deli quickly became your centre of orbit. 

From a quick coffee to start you day to the daily drops featuring redditors’ recommended products, and some where out of the sun to hang for lunch. They had partnerships with SEPHORA, PepsiCo, E.L.F. BEAUTY and Mars. 

See for yourself. Step inside the Reddit community Deli in Cannes. 

#brandactivation #CannesLions2026 by @theadrace
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4 months ago
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If you had to think of a challanger in the out of home space, who comes to mind? 

The Outernet London launched as a brand in 2022 and has quickly gained mass awareness. It’s huge Tottenham Court Road footprint has certainly helped, but there is more to it. 

While in Cannes Nathan Reehal, Head of New Business & Partnerships at Outernet, shared his insights on stepping into an established OOH market, and how offering something diffrent helped the media owner to stand out. Providing an immersive environment leads to dwell time which culminates in engagement. 

#canneslions #cannesvilla by @theadrace
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4 months ago
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Join me for an exclusive tour of @doordash at @cannes_lions . 

Alyssa Gauger, Creative Director of Jack Morton Worldwide gives us some insight into brand activation. by @theadrace
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4 months ago
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At @cannes_lions a @uber provided the perfect quiet moment to reflect on a busy week with @kalpnavw from @vibeworthyldn. 

How great is it to work in an industry that can be so fun. Yes it was HOT but also it also came with opportunity, proximity, abundance and vibes. 

#canneslions #theadrace #uberinterview by @theadrace
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4 months ago
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Forgot to take photos at @amazon Port and now your team are asking you what it was like?
DW I got you covered.

Fly through video of Amazon Port @cannes_lions #canneslions2026 by @theadrace
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4 months ago
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