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@applesandorangespr
I help Scaling Creators 10X Influence & Growth via Media, Speaking & Access
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This year at ADWEEK2026, @advertisingweek, with @worldbridemagazine. During the conference, I decided to pay attention to the activations where most attendees were hanging out and enjoying the experience. 

My pick for the Best Brand Activation at ADWEEK2026:

@femalequotient #FQLounge - It was giving SLAY!

It was alll the things!! It was pretty,  and quite resourceful...You could get work done, make new connections, enjoy a panel discussion or hang out with the brilliant minds over cocktails 🍸, matcha and delicious bites.

*The book bar - I picked up #StartWithYourSelf by @emmagrede

* The conversations. The hospitality. The panels. The GlamSquad  beauty bar...

Every detail gave the attendees  at the conference a reason to stop, connect, and stay.

As a communications advisor, I pay attention to what makes an experience memorable, and this was one of the best activations I’ve seen at a conference.

A standout activation does more than get attention.
 It gives people something worth talking about afterward.

Shout-out to The Female Quotient and Advertising Week.

If you missed the FQLounge this year. You missed out girl.

What makes a brand activation memorable for you?

Follow @TheIconicAmore for more perspectives on communications, visibility, and brand experiences.

#AdvertisingWeek #ADWEEK2026 #TheFemaleQuotient taken in THE PENN DISTRICT by @theiconicamore
0
a day ago
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Day three of the Fast Company Innovation
 Festival, and I was there for every day of it. ✨

Panel after panel came back to one thing: commitment and resilience.

The brands that last were built on picking something and sticking with it, when things are going well and when they aren't.

If you work in communications or business, this is a room you need to be in. Don't miss it next year.

Great connections, a lot of notes, and now I'm off to the next event. Stay tuned. 👀

What's the one thing you're staying committed to this year and 2027 👇

#fastcompanyinnovationfestival  #NYCEvents #FounderLife #NYCFounders 
 #WomenInCommunications taken in Convene at 101 Greenwich Street by @theiconicamore
3
4 days ago
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Rare Beauty is proof that a personal brand can become much more than a name on a product.

Selena Gomez built a brand that reflects her identity, values, and personal story — and translated that into a beauty business with a distinct positioning.

What makes Rare Beauty stand out is the combination of a strong personal brand, a clear mission around self-acceptance, and products that deliver on quality.

Because a powerful personal brand doesn’t just attract attention. It creates trust, builds an emotional connection, and gives people a reason to choose your brand over thousands of others.

The real power of personal branding is turning who you are into something people believe in — and want to be part of.

That’s how you build more than a business. You build a brand with meaning. ✨

#PersonalBranding #RareBeauty #SelenaGomez #BrandStrategy #BeautyBusiness LuxuryMarketing by @theiconicamore
3
5 days ago
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Take Up Space!
Some seasons ask you to show up softer.

This is not one of them.

Gold thread. Hand-worked florals. A silhouette that takes up the whole room.

Every detail in this look was intentional, and so is everything coming next.

Sixteen years of building quietly. Now the work gets a new face.

Something is coming. Stay close. ✨

#NYCStyle  #adweek  #CommunicationsStrategist #FounderStyle #NYCEvents by @theiconicamore
6
8 days ago
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Entering a new market is not only about having a great product.
It’s about being trusted, seen and connected. by @theiconicamore
7
15 days ago
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How  Visibility Creates Opportunity 
One talk. One stage. 
 🎤
We submitted an energy founder for a TEDx talk. That talk got her invited to the White House to join the small business conversation.

Visibility ✔️
Brand awareness ✔️
A seat in the room ✔️

You never know who is watching. Get on stage.

💬 DM me "STAGE" if speaking is on your 2027 plan

➡️ Follow @TheIconicAmore for more client stories

#PublicSpeaking #TEDx #WomenFounders #FounderAuthority ThoughtLeadership taken in New York, New York by @theiconicamore
1
17 days ago
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A little softness. A lot of presence. 🌸

Feeling at home in who I am, while still making room to grow, evolve, and become more of the person I’m meant to be. I’m learning to honor how far I’ve come without losing sight of where I’m going, moving with intention, trusting the process, and embracing every version of myself along the way.

#SelfLove #PersonalGrowth #EmbraceYourJourney #AuthenticallyMe by @theiconicamore
5
24 days ago
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Want to speak on more stages? Start before you apply. 🎤

While attending the @FastCompany Innovation Festival, I shared what founders should do to become more attractive for speaking
 opportunities:

✨ Know where you are as a company and a brand

✨ Build awareness around your work

✨ Share the innovation you are bringing to your industry

✨ Make your expertise visible consistently

The application may introduce you, but your reputation, visibility, and body of work should already be speaking for you.

#SpeakingOpportunities #FounderVisibility #ThoughtLeadership  #founderauthority FastCompanyInnovationFestival

DM Stages and I will send you my Guide to get more speaking engagements. by @theiconicamore
7
a month ago
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Serious intentions. ✨

There is power in knowing who you are, what you bring to the room, and where you are going next.

I’m building, evolving, and making space for the next level on my own terms.

#WomenInBusiness #FounderLife #ExecutivePresence #WomenInLeadership #Authority taken in Printemps New York by @theiconicamore
4
a month ago
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In New York, discussing with @applesandorangespr founder Amore Philip @theiconicamore why earned media is more than visibility — it’s a strategic asset for business development and global positioning. taken in Manhattan, New York by @theiconicamore
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a month ago
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A feature in TechCrunch or The New York Times isn't a magic wand. 

As @theiconicamore shares on the latest episode of Tap Into Wisdom, PR compounds over time. 📈

Real authority isn’t built on a quick hit—it takes consistency, patience, and a long-term commitment to your story. Think of public relations like a marriage, not a transaction. 🤝

🎧 Tap the link in our bio to listen to the full episode!

#TapIntoWisdom #PRStrategy #PublicRelations #BrandBuilding #FounderMindset #ApplesAndOrangesPR #AmorePhilip #Entrepreneurship #BusinessGrowth #Publicist by @theiconicamore
5
a month ago
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I'M TRIP-IN in #Vienna

 Vienna wasn't on my 2026 bingo card, but here we are. 🇦🇹✈️

Heading to the CEE Conference to join a panel in front of 500 tech founders, investors and policymakers and I am READY.

Creators.... have you ever landed a speaking gig that genuinely surprised you? Drop it below 👇

📍 Vienna, Austria
 #CEEConference #ContentCreator #SpeakerLife #CreatorCommunity by @theiconicamore
7
5 months ago
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