Instagram story viewer> @thekalistokes> Posts
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1012
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making email an asset for your business
by way of google, airbnb + meta
strategy • copy + build • revenue • mentorship
💌 let’s talk email ↓
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The same exact strategy that I used for my clients $50K launch, is the strategy I’m providing in my 30 Day Marketing Strategy program. 

You invested in a photoshoot. You invested in a laptop, iPad & new iPhone. You invested in the outfit, the glam. You invested in that man .. but no return.

Idk maybe try investing in something that will actually make your business some income? 🤷‍♀️🤣📧

Books are still open for July. A few slots left. Oh and yes, I invested in getting my hair done again. But my natural hair is flourishing & this video gone get me a new client so there’s that! 🤭 by @thekalistokes
32
4 months ago
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I recorded this video 4 nights ago & sat on it. Why? Idk. Nothing about my journey embarrasses me, but vulnerability isn’t always the easiest. Few people talk about the $2 bank accounts. Nobody posts the downgrades. The nights crying & feeling lost go unmentioned. You’d never know any of this was happening (and baby this ain’t even HALF 😭)

IG being ONLY a “highlight reel” is a lie nobody agreed to, but most of us were pressured into. So … here you go. Trust yourself. Trust God. Let go of the outcome & allow abundance to flow to you. Even when you can’t see a way out. 

That’s the lesson 🤍 by @thekalistokes
152
6 months ago
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Everyone is building on rented land, and then acting surprised when things stop working 🤐

Yes, post consistently, grow a following. But also understand that you don’t actually own ANYTHING ❌

If your page gets deleted tomorrow you have no way to reach your own people, directly. THATS the harsh truth that entrepreneurs don’t talk about enough 🤷🏽‍♀️. Social media is a tool, not a foundation!

In my short video mini course I’m breaking down exactly how to build a solid foundation AND generate $1,000+ a month in consistent sales simply through EMAIL MARKETING 📧🧚🏽🪄

Comment “INCOME” and I’ll add you to the waitlist to be the first to know when it drops 🤍 by @thekalistokes
50
6 months ago
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Being “delusional” has gotten me pretty far actually 💋 by @thekalistokes
7
6 hours ago
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Only focused on getting more followers? NO SIR 🫡🤐

I guarantee you’re sitting on money by not communicating with the people ALREADY IN YOUR ECOSYSTEM! 

The folks who already asked about your products/services, joined your email list & purchased before. They just don’t matter? You would use em and drop em just like that!? 🤭

Your follow-up game is weak! Do better at staying connected to the people you already have and you’ll reach that next income level quicker than you think 😉💌 

#emailmarketingtips #entrepreneurtips #businessgrowthtips #strategy #customerretention by @thekalistokes
12
4 days ago
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You’re somebody’s favorite brand and you don’t even know it 😭

Somebody is waiting on your next launch, your next restock, your next offer… and you’re leaving it up to an algorithm to make sure they see it

BABY. We gotta do better 😂

Your customers shouldn’t have to remember to come back and check on you. You should have a way to stay connected, keep them updated and give them a reason to come back 

Comment HELP and I’ll show you how we can get your email strategy together 💌

#EmailMarketingExpert #EmailMarketingServices #EmailMarketingStrategy by @thekalistokes
11
7 days ago
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Let experts be experts! Please lol. Especially once you’ve made the decision to hire an expert. Also, don’t get it confused, letting an expert do their job doesn’t mean you can’t be involved. Just know when to step back 😂

Am I the only one that feels this way? Can we talk about it? Or did I strike a nerve? 🙃 by @thekalistokes
5
10 days ago
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More random yeses, new experiences & life outside my d*mn laptop 😂🤸🏽‍♀️🫦

Campaign Shoot: @vividaecampaign 
Creative Director: @saigecreativestudio 
Photographer: @chadlawsonphotos 
Hair: @kensdollhouse 
MUA: @facesbyl x @dolleddbydene by @thekalistokes
12
13 days ago
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Is it just me? Am I the problem? Am I too stiff? Or you feel me? 🙃🤭😂 by @thekalistokes
36
15 days ago
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No more getting first date nervous every time you have to email your list 😂💌

7 sales email templates pulled from real client campaigns that generated real revenue. I did the hard part, just make them yours! 

Q4 is HERE. You need to be EMAILINNNN! 📢

Comment TEMPLATE & I’ll send them straight to your DMs 🫡

#fallhair #businesswoman #marketing #biztips by @thekalistokes
88
18 days ago
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Email marketing does NOT need to be as complicated as y’all make it 😭

Here’s what I mean:

1. Gmail → an actual email platform
Gmail is for sending emails. Platforms like Klaviyo, & Kit are built for email marketing

2. Followers → followers AND subscribers
Keep growing on social. Please. 😂 But give some of those people a way to stay connected with you outside of Instagram too

3. DMing freebies → let Stan do the work
If you have a guide, checklist, template or any other free resource, you do not need to manually DM it to everybody. Put it behind an email opt-in, let them enter their email and have Stan deliver it automatically

4. One email → multiple emails
One email is very easy to miss and it’s inconsistent. Give people more than one opportunity to see you, understand your offers and take action

You don’t need to become an “email marketer.” You need to know how to make email an asset for your business 💌 

#marketing #digitalmarketing by @thekalistokes
10
24 days ago
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Okayyyy moderator Kali has entered the chat 🎤😂

Tomorrow night, I have the honor of moderating for The Abundant Man: Men’s Empowerment Experience

We’re getting into the conversations men NEED to be having! 

💰Financial Literacy
💪🏾 Confidence
🪎 Recognizing Your Value 
🤝 High-level Netwokring

And y’all know me… I’m asking all the good questions 🤭

I’m so excited to sit with these powerful men, pull out some gems, and help facilitate such important conversations 

And ladies, this is where you step in and support! RSVP your man, your brother, your homeboy, your cousin, whoever. Send the truck, make sure they get there! 🫡

📅 Friday, September 25
⏰ 7:00 PM SHARP
📍 Abundance Conference Center | Buckhead, Atlanta

Atlanta, I’ll see y’all tomorrow. 💙

P.S. They said come early for a surprise… so do with that information what you will 😂 by @thekalistokes
24
25 days ago
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